Yasu is executive creative director at Dentsu Tokyo in charge of digital creative and innovation. He has a background in computer science and his curiosity has always found a way into writing, digital experience design and coding. He has worked on clients such as Coca-Cola, Google, Glico, Kirin and UNIQLO. His list of awards includes Cannes Lions, D&AD, The One Show, Spikes, ADFEST and CLIOs, of which he’s also been a jury member. Sometimes, you’ll find Yasu kayaking anywhere from the rivers of Mongolia to the Hudson in New York. Always, however, he seems to be wearing a cool shirt.