The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Dikembe Mutombo
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Websites / Branded Games
Build With Chrome
Agency: M&C Saatchi/Mark / Sydney
Client: Google Australia & Lego Category: Websites / Services
ParaNorman Website
Agency: Wieden+Kennedy / Portland
Client: Laika Studios Category: Websites / Consumer Goods
Street Quest
Agency: Ogilvy & Mather / Cape Town
Client: Volkswagen South Africa Category: Websites / Branded Games
World's Most Valuable Social Network
Agency: Grey Canada / Toronto
Client: Missing Children Society of Canada Category: Websites / Social Networks/Community
SR-PLUS
Agency: Forsman & Bodenfors / Gothenburg
Client: Swedish Radio Category: Websites / Public Service/Non-Profit
Here At Home
Agency: National Film Board of Canada / Montréal
Client: National Film Board of Canada Category: Websites / Public Service/Non-Profit
Easy Way Test
Agency: LDC / São Paulo
Client: Easy Way Language Center Category: Websites / Services
Dodge Dart Registry
Agency: Wieden+Kennedy / Portland
Client: Dodge Category: Websites / Durable Goods
AT&T Brackets by Six Year Olds
Agency: BBDO / New York
Client: AT&T Category: Websites / Branded Games
Killing Lincoln
Agency: Mullen / Boston
Client: National Geographic Category: Websites / Corporate Website
Prometheus: WeylandIndustries.com
Agency: Ignition Interactive / Santa Monica
Client: 20th Century Fox Category: Websites / Social Networks/Community
Milwaukee Police News
Agency: Cramer - Krasselt / Milwaukee
Client: Milwaukee Police Department Category: Websites / Public Service/Non-Profit
A woman's nightmare
Agency: Publicis Conseil / Paris
Client: Samusocial de Paris Category: Websites / Public Service/Non-Profit
Nature Valley Trail View
Agency: McCann Erickson / New York
Client: General Mills Category: Websites / Consumer Goods
Elantra Driveway Decision Maker
Agency: INNOCEAN USA / Huntington Beach
Client: Hyundai Category: Websites / Durable Goods
Volvo FH Magazine
Agency: Forsman & Bodenfors / Gothenburg
Client: Volvo Trucks Category: Websites / Durable Goods
Easy Way Test
Agency: LDC / São Paulo
Client: Easy Way Language Center Category: Websites / Branded Games
Build With Chrome
Agency: M&C Saatchi/Mark / Sydney
Client: Google Australia & Lego Category: Websites / Branded Games
SPARKLING AVATAR LIVE SHOW
Agency: Dentsu / Tokyo
Client: Kirin Brewery Category: Websites / Branded Games
Renaissance Hotels
Agency: Anomaly / New York
Client: Marriott Category: Websites / Corporate Website
[Inner] Creative
Agency: AlmapBBDO / São Paulo
Client: Panamericana Escola de Arte Category: Websites / Corporate Website
This Exquisite Forest
Agency: Google Creative Lab / Tate Modern / New York
Client: Google & Tate Modern Category: Websites / Social Networks/Community
SR-PLUS
Agency: Forsman & Bodenfors / Gothenburg
Client: Swedish Radio Category: Websites / Social Networks/Community
Nike#WinAgainstTheElements
Agency: AKQA / Shanghai
Client: Nike Category: Websites / Social Networks/Community
Name Tunnels
Agency: M&C Saatchi / Sydney
Client: Amnesty International Category: Websites / Public Service/Non-Profit
Blind
Agency: Hungry Boys / Moscow
Client: Right to a Smile Charity Fund Category: Websites / Public Service/Non-Profit
Carly's Cafe
Agency: John St / Toronto
Client: Carly's Voice Category: Websites / Public Service/Non-Profit
Civil Rights Captcha
Agency: Prime / Stockholm
Client: Civil Rights Defenders Category: Websites / Public Service/Non-Profit
No HomoPhobes
Agency: Calder Bateman / Edmonton
Client: Institute for Sexual Minority Studies and Services Category: Websites / Public Service/Non-Profit
Dumb Ways To Die
Agency: McCann / Melbourne
Client: Metro Trains Category: Websites / Public Service/Non-Profit
Century of the Child
Agency: Hello Monday / New York
Client: MoMA Category: Websites / Public Service/Non-Profit
One Small Tweet
Agency: The Martin Agency / Richmond
Client: The JFK Presidential Library & Museum Category: Websites / Public Service/Non-Profit
I Will if You Will
Agency: Leo Burnett / Chicago
Client: WWF Earth Hour 2012 Category: Websites / Public Service/Non-Profit
MagazineYou
Agency: Ogilvy Brasil / São Paulo
Client: Magazine Luiza Category: Websites / E-Commerce
CataCombo Sound System
Agency: Akestam Holst / Stockholm
Client: Pause Home Entertainment Category: Websites / Services
Dare to Stamp Out Hunger
Agency: Forsman & Bodenfors / Gothenburg
Client: Swedish Church Category: Websites / Services