Award

Agency

Client

Title

Category

Annual ID

World's Largest Blind Taste Test Agency: CP+B / Boulder + Starcom Mediavest Group / Chicago + Olson Engage / Chicago Client: Kraft Heinz Category: Integrated Branding / Integrated Online
Girl Emojis Agency: Leo Burnett / Chicago Client: Procter & Gamble Category: Integrated Branding / Integrated Online
Reword Agency: Leo Burnett / Melbourne + Studio Pancho / Melbourne Client: Headspace Category: Integrated Branding / Integrated Online
The Next Rembrandt Agency: J. Walter Thompson / Amsterdam Client: ING Nederland Category: Innovation in Cross-Platform / Integrated Branding
Snickers Live Agency: BBDO / New York Client: Mars Chocolate North America - Snickers Category: Innovation in Cross-Platform / Integrated Branding
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Experiential / Augmented Reality
Pocket Patrol Agency: Leo Burnett / Sydney Client: Samsung Australia Category: Experiential / Augmented Reality
Meet Graham Agency: Clemenger BBDO / Melbourne Client: Transport Accident Commission (Victoria) Category: Brand Transformation
World's Largest Blind Taste Test Agency: CP+B / Boulder + Starcom Mediavest Group / Chicago + Olson Engage / Chicago Client: Kraft Heinz Category: Brand Transformation
The World's Biggest Asshole Agency: The Martin Agency / Richmond + Furlined / Los Angeles Client: Donate Life Category: Brand Transformation
Project Literacy Agency: FCB Inferno / London Client: Pearson Category: Craft / Animation - Campaign
Unfairy Tales Agency: 180LA / Santa Monica + House of Colors / Los Angeles + Consulado / Sao Paulo + Circle of Sound / Los Angeles Client: UNICEF Category: Craft / Animation - Campaign

2017 Cross-Platform Silver Pencil

CP+B / Boulder + Starcom Mediavest Group / Chicago + Olson Engage / Chicago

Kraft Heinz

World's Largest Blind Taste Test

Integrated Branding / Integrated Online

OS_CP17017S

2017 Cross-Platform Bronze Pencil

Leo Burnett / Chicago

Procter & Gamble

Girl Emojis

Integrated Branding / Integrated Online

OS_CP17018B

2017 Cross-Platform Bronze Pencil

Leo Burnett / Melbourne + Studio Pancho / Melbourne

Headspace

Reword

Integrated Branding / Integrated Online

OS_CP17019B

2017 Cross-Platform Silver Pencil

J. Walter Thompson / Amsterdam

ING Nederland

The Next Rembrandt

Innovation in Cross-Platform / Integrated Branding

OS_CP17029S

2017 Cross-Platform Bronze Pencil

BBDO / New York

Mars Chocolate North America - Snickers

Snickers Live

Innovation in Cross-Platform / Integrated Branding

OS_CP17030B

2017 Cross-Platform Gold Pencil

McCann / New York + Framestore / New York

Lockheed Martin

The Field Trip to Mars

Experiential / Augmented Reality

OS_CP17008G

2017 Cross-Platform Silver Pencil

Leo Burnett / Sydney

Samsung Australia

Pocket Patrol

Experiential / Augmented Reality

OS_CP17009S

2017 Cross-Platform Silver Pencil

Clemenger BBDO / Melbourne

Transport Accident Commission (Victoria)

Meet Graham

Brand Transformation

OS_CP17021S

2017 Cross-Platform Gold Pencil

CP+B / Boulder + Starcom Mediavest Group / Chicago + Olson Engage / Chicago

Kraft Heinz

World's Largest Blind Taste Test

Brand Transformation

OS_CP17020G

2017 Cross-Platform Silver Pencil

The Martin Agency / Richmond + Furlined / Los Angeles

Donate Life

The World's Biggest Asshole

Brand Transformation

OS_CP17022S

2017 Cross-Platform Bronze Pencil

FCB Inferno / London

Pearson

Project Literacy

Craft / Animation - Campaign

OS_CP17027B

2017 Cross-Platform Gold Pencil

180LA / Santa Monica + House of Colors / Los Angeles + Consulado / Sao Paulo + Circle of Sound / Los Angeles

UNICEF

Unfairy Tales

Craft / Animation - Campaign

OS_CP17026G

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