The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Dream Agency: DDB / New York Client: Wildlife Conservation Film Festival Category: Cinema Advertising
Year In Search 2016 Agency: 72andSunny / Los Angeles + Google Brand Studio / San Francisco + HECHO EN 72 / Los Angeles Client: Google Category: Cinema Advertising
December 21st Agency: Leo Burnett / Madrid + RCR / Madrid Client: Loterias y Apuestas del Estado Category: Cinema Advertising
Laughing Horses Agency: Grabarz & Partner / Hamburg Client: Volkswagen AG Category: Cinema Advertising
Britalia Agency: adam&eveDDB / London + Zenith Optimedia / London + Indy8 / London + MPC / London Client: Harvey Nichols Category: Cinema Advertising
YouTube Music Launch Agency: Anomaly / New York + Park Pictures / New York + Audio Engine / New York Client: YouTube Music Category: Cinema Advertising
SickKids VS - Undeniable Agency: Cossette / Toronto Client: SickKids Foundation Category: Cinema Advertising
Gun Crazy Agency: Grey / New York + Supply & Demand / New York + Rival School Pictures / New York + Townhouse / New York Client: States United To Prevent Gun Violence Category: Cinema Advertising
Imam & Priest Agency: Joint / London + HLA / London Client: Amazon Category: Cinema Advertising
Jackie Agency: Publicis Italy / Milano Client: Heineken Category: Cinema Advertising
Usain Bolt | The Boy Who Learned to Fly | Gatorade Agency: TBWA\Chiat\Day / Los Angeles Client: Gatorade Category: Cinema Advertising
First Kiss Agency: Y&R South Africa / Cape Town Client: Western Cape Government Category: Cinema Advertising

2017 Film Gold Pencil

DDB / New York

Wildlife Conservation Film Festival

Dream

Cinema Advertising

OS_FI17021G

2017 Film Silver Pencil

72andSunny / Los Angeles + Google Brand Studio / San Francisco + HECHO EN 72 / Los Angeles

Google

Year In Search 2016

Cinema Advertising

OS_FI17022S

2017 Film Silver Pencil

Leo Burnett / Madrid + RCR / Madrid

Loterias y Apuestas del Estado

December 21st

Cinema Advertising

OS_FI17023S

2017 Film Bronze Pencil

Grabarz & Partner / Hamburg

Volkswagen AG

Laughing Horses

Cinema Advertising

OS_FI17024B

2017 Film Merit Award

adam&eveDDB / London + Zenith Optimedia / London + Indy8 / London + MPC / London

Harvey Nichols

Britalia

Cinema Advertising

OS_FI17079M

2017 Film Merit Award

Anomaly / New York + Park Pictures / New York + Audio Engine / New York

YouTube Music

YouTube Music Launch

Cinema Advertising

OS_FI17080M

2017 Film Merit Award

Cossette / Toronto

SickKids Foundation

SickKids VS - Undeniable

Cinema Advertising

OS_FI17081M

2017 Film Merit Award

Grey / New York + Supply & Demand / New York + Rival School Pictures / New York + Townhouse / New York

States United To Prevent Gun Violence

Gun Crazy

Cinema Advertising

OS_FI17082M

2017 Film Merit Award

Joint / London + HLA / London

Amazon

Imam & Priest

Cinema Advertising

OS_FI17083M

2017 Film Merit Award

Publicis Italy / Milano

Heineken

Jackie

Cinema Advertising

OS_FI17084M

2017 Film Merit Award

TBWA\Chiat\Day / Los Angeles

Gatorade

Usain Bolt | The Boy Who Learned to Fly | Gatorade

Cinema Advertising

OS_FI17085M

2017 Film Merit Award

Y&R South Africa / Cape Town

Western Cape Government

First Kiss

Cinema Advertising

OS_FI17086M

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