The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Anything But Sorry Agency: FCB Canada / Toronto Client: Canadian Down Syndrome Society Category: Community Building
This Is Our Ice Agency: ICF Olson / Minneapolis Client: Minnesota Wild Category: Community Building
Xbox Design Lab Originals: The Fanchise Model Agency: McCann / London + MRM/McCann / London + Craft/McCann / London Client: Microsoft Category: Community Building
The Pregnancy Pause Agency: Mother / New York Client: Mother Category: Community Building
Fearless Girl Agency: McCann / New York + Visbal Sculpture, Inc / Delaware + Traction Creative / New York Client: State Street Global Advisors Category: Community Building
Break Bread Smash Stigma Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Community Building
Blind Passion Agency: NBS / Rio de Janeiro Client: Flamengo Category: Community Building
Type with Pride Agency: Ogilvy / New York Client: NewFest & NYC Pride Category: Community Building
Strawless Ocean Campaign Agency: POSSIBLE / Seattle + Lonely Whale Foundation / Calabasas Client: Lonely Whale Foundation Category: Community Building

2018 Public Relations Gold Pencil

FCB Canada / Toronto

Canadian Down Syndrome Society

Anything But Sorry

Community Building

OS_PR18013G

2018 Public Relations Silver Pencil

ICF Olson / Minneapolis

Minnesota Wild

This Is Our Ice

Community Building

OS_PR18014S

2018 Public Relations Silver Pencil

McCann / London + MRM/McCann / London + Craft/McCann / London

Microsoft

Xbox Design Lab Originals: The Fanchise Model

Community Building

OS_PR18015S

2018 Public Relations Silver Pencil

Mother / New York

Mother

The Pregnancy Pause

Community Building

OS_PR18016S

2018 Public Relations Bronze Pencil

McCann / New York + Visbal Sculpture, Inc / Delaware + Traction Creative / New York

State Street Global Advisors

Fearless Girl

Community Building

OS_PR18017B

2018 Public Relations Merit Award

Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto

Casey House

Break Bread Smash Stigma

Community Building

OS_PR18049M

2018 Public Relations Merit Award

NBS / Rio de Janeiro

Flamengo

Blind Passion

Community Building

OS_PR18050M

2018 Public Relations Merit Award

Ogilvy / New York

NewFest & NYC Pride

Type with Pride

Community Building

OS_PR18051M

2018 Public Relations Merit Award

POSSIBLE / Seattle + Lonely Whale Foundation / Calabasas

Lonely Whale Foundation

Strawless Ocean Campaign

Community Building

OS_PR18052M

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