The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Elton John - Farewell Yellow Brick Road Global Launch
Agency: Spinifex Group / Torrance
Client: Sir Elton John Category: Experiential / Virtual Reality (VR)
PRICE ON THE JERSEY
Agency: DM9 DDB / SÃO PAULO
Client: WALMART Category: Experiential / Events & Competitions
GREEN LIGHT RUN
Agency: TBWA\HAKUHODO Inc. / Tokyo + Tohokushinsha Film Corporation / Tokyo
Client: adidas Japan Category: Experiential / Live Events
Samsung Gear VR Wonderland
Agency: McKinney / New York + Cheil Worldwide / Seoul
Client: Samsung Electronics Category: Experiential / Virtual Reality (VR)
Visceral Reality
Agency: J.Walter Thompson / Sao Paulo
Client: Rede de Justiça Category: Experiential / Virtual Reality (VR)
Virtual Gridiron
Agency: Momentum Worldwide / New York + Verizon Labs / New York
Client: Verizon Category: Experiential / Virtual Reality (VR)
Shindoor Khela - No Condition Apply
Agency: FCBIndia Group / Delhi
Client: The Times Of India Category: Experiential / Events & Competitions
Loving "It"
Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg
Client: Burger King Deutschland GmbH Category: Experiential / Events & Competitions
This Is Our Ice
Agency: ICF Olson / Minneapolis
Client: Minnesota Wild Category: Experiential / Events & Competitions
Fans of Love
Agency: R/GA / New York
Client: Ad Council Category: Experiential / Events & Competitions
Breaking2
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Experiential / Events & Competitions
Unseen Stars
Agency: BBDO / New York + ObscuraDigital
Client: GE Category: Experiential / Digital Installations