The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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One Show
Country Rankings
Japan
Client
Title
Category
Award
Points
Honda. Great Journey.
Agency: Mori Inc. / Tokyo + DENTSU INC. / Tokyo + Map Project Office / London + Ogle Models & Prototypes / UK Client: Honda Motor Co., Ltd. Category: Craft / Printing & Paper Craft - Single or Series
Points: 25.0
The Washi Lingerie Poster
Agency: HAKUHODO Inc. / TOKYO Client: RC Corp. France-Japon Category: Craft / Printing & Paper Craft - Single or Series
Points: 25.0
Honda. Great Journey.
Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Branding / Identity System
Points: 25.0
Life is electric
Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Packaging / Specialty
Points: 25.0
GRAVITY CAT
Agency: HAKUHODO Inc. / Tokyo + TOHOKUSHINSHA FILM CORPORATION / Tokyo Client: Sony Interactive Entertainment Category: Craft - Direction / Direction - Single
Points: 25.0
mt ex 3331
Agency: iyamadesign inc. / Tokyo Client: Kamoi kakoshi Co., Ltd. Category: Immersive / Environmental / Indoor Spaces
Points: 25.0
The Study of Human Being
Agency: DENTSU INC. / Tokyo Client: Dentsu Advertising Awards Selection Council Category: Craft / Art Direction - Single or Series
Points: 25.0
PRINT TRIAL
Agency: Hakuhodo Inc. / Tokyo Client: SHOEI Category: Craft / Printing & Paper Craft - Single or Series
Points: 15.0
Specimens of Crossing
Agency: Toppan Printing Co.,Ltd. / Tokyo Client: Toppan Printing Co.,Ltd. Category: Craft / Printing & Paper Craft - Single or Series
Points: 15.0
Still Life
Agency: McCann / Tokyo + AOI Pro. / Tokyo + Office SAKU / Tokyo Client: The END ALS Association Category: Branding / Brand Installations
Points: 15.0
Amazon Fashion Week Tokyo 2017 S/S Opening Act
Agency: McCann / Tokyo + TYO drive / Tokyo + WOW Inc. / Tokyo Client: Amazon Japan G.K. Category: Branding / Brand Installations
Points: 15.0
TON-TON VOICE SUMO
Agency: DENTSU INC. / Tokyo Client: Geriatric health services facility HITORIZAWA Category: Innovation in UX / UI / Single Channel
Points: 15.0
GIGA Selfie
Agency: TBWA\HAKUHODO Inc. / Tokyo Client: Tourism Australia Category: Craft / Use of Digital Technology - Single or Campaign
Points: 15.0
BIHAKU WATANABE CO., LTD.
Agency: AD&D / Tokyo Client: BIHAKU WATANABE CO., LTD. Category: Promotional / Posters - Series
Points: 15.0
The Study of Human Being
Agency: DENTSU INC. / Tokyo Client: Dentsu Advertising Awards Selection Council Category: Promotional / Posters - Series
Points: 15.0
Life is electric
Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Promotional / Posters - Series
Points: 15.0
face
Agency: Hakuhodo Inc. / Tokyo Client: Comexposium Japan K.K. Category: Promotional / Posters - Series
Points: 15.0
mt × vitra
Agency: iyamadesign inc. / Tokyo Client: Kamoi kakoshi Co., Ltd. Category: Immersive / Environmental / Indoor Spaces
Points: 15.0
Amazon Fashion Week Tokyo 2017 S/S Opening Act
Agency: McCann / Tokyo + TYO drive / Tokyo + WOW Inc. / Tokyo Client: Amazon Japan G.K. Category: Immersive / Environmental / Indoor Spaces
Points: 15.0
Eight: Business Cards
Agency: Mori Inc. / Tokyo + Drill / Tokyo + DELTRO INC. / Tokyo + morimori co. ltd. / Tokyo Client: Sansan, Inc. Category: Motion Graphics / Single
Points: 15.0
Life is electric
Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Craft / Art Direction - Single or Series
Points: 15.0
Life is electric
Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Craft / Illustration - Single or Series
Points: 15.0
Aging=Passage of Time
Agency: SHISEIDO CO., LTD. / Tokyo Client: SHISEIDO CO., LTD. Category: Craft / Photography - Single or Series
Points: 15.0
Get Back, Tohoku.
Agency: DENTSU INC. / Tokyo Client: EAST JAPAN RAILWAY COMPANY Category: Craft / Photography - Single or Series
Points: 15.0
Cannes lions seminar poster "Cannes Creativity Through Machine Intelligence:A Conversation with Brian Eno
Agency: DENTSU INC. / Tokyo Client: Beatink Inc / Opal Limited Category: Craft / Printing & Paper Craft - Single or Series
Points: 10.0
INTELLIGENT PARKING CHAIR
Agency: TBWA\HAKUHODO Inc. / TOKYO + TYO Inc. / TOKYO + BIRDMAN Inc. / TOKYO Client: NISSAN MOTOR CO.,LTD. Category: Physical Product
Points: 10.0
Honda. Great Journey.-Travel sticker scrapbook
Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Branding / Collateral Item - Single
Points: 10.0
Honda. Great Journey.
Agency: Mori Inc. / Tokyo + DENTSU INC. / Tokyo + PEN. Inc. / Tokyo + Creative Power Unit / Tokyo Client: Honda Motor Co., Ltd. Category: Branding / Brand Books / Identity Guidelines
Points: 10.0
INTELLIGENT PARKING CHAIR
Agency: TBWA\HAKUHODO Inc. / TOKYO + TYO Inc. / TOKYO + BIRDMAN Inc. / TOKYO Client: NISSAN MOTOR CO.,LTD. Category: Ambient / Immersive / Digital Installations
Points: 10.0
Honda. Great Journey.
Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Promotional / Posters - Series
Points: 10.0
NEW ANGLE, NEW WORLD.
Agency: DENTSU INC. / Tokyo + ADBRAIN Inc. / Tokyo + amana inc. / Tokyo Client: NIHON UNIVERSITY COLLEGE OF ART Category: Promotional / Posters - Series
Points: 10.0
An Experiment of the Imagination
Agency: DENTSU INC. / Tokyo + TAKI CORPORATION / Tokyo + SEIBIDO / Tokyo + dede / Tokyo Client: Nikkei Inc. Category: Promotional / Promotional Items - Single or Series
Points: 10.0
Okayama Destination Campaign
Agency: iyamadesign inc. / Tokyo Client: Kamoi kakoshi Co., Ltd. Category: Immersive / Environmental / Indoor Spaces
Points: 10.0
NEW ANGLE, NEW WORLD.
Agency: DENTSU INC. / Tokyo + TOHOKUSHINSHA FILM CORPORATION / Tokyo + DIJITAL EGG INC. / Tokyo Client: NIHON UNIVERSITY COLLEGE OF ART Category: Motion Graphics / Single
Points: 10.0
100 GRAPHICS by HOMME PLISSE ISSEY MIYAKE
Agency: Q / Tokyo + grandpa / Tokyo + BOAT / Tokyo Client: ISSEY MIYAKE INC. Category: Craft / Art Direction - Single or Series
Points: 10.0
Honda. Great Journey.-Travel sticker scrapbook
Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Craft / Illustration - Single or Series
Points: 10.0
PPAP LIVE @ YOUTUBE FANFEST
Agency: PARTY / TOKYO + DENTSU INC. / TOKYO + BIRDMAN / TOKYO + TAIYO KIKAKU / TOKYO Client: Google Inc. Category: Craft - Innovation in Moving Image Craft / Visual
Points: 10.0
ONWARD Stitched Sign Project
Agency: DENTSU INC. / Tokyo + bluecolor inc. / Tokyo Client: ONWARD KASHIYAMA Co.,Ltd. Category: Branding / Identity System
Points: 5.0
Daiichi Fruit
Agency: Grand Deluxe / Matsuyama Client: Daiichi Fruit Category: Branding / Identity System
Points: 5.0
TAKE PHYSICAL CONDITIONING GYM
Agency: DENTSU INC. / Tokyo Client: TAKE PHYSICAL CONDITIONING Category: Branding / Identity System
Points: 5.0
Tokyo Deep Nights
Agency: HAKUHODO INC. / TOKYO Client: TAKEO CO.,LTD. Category: Craft / Printing & Paper Craft - Single or Series
Points: 5.0
GIGA Selfie
Agency: TBWA\HAKUHODO Inc. / Tokyo Client: Tourism Australia Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 5.0
mt ex singapore
Agency: iyamadesign inc. / Tokyo Client: Kamoi kakoshi Co., Ltd. Category: Craft / Printing & Paper Craft - Single or Series
Points: 5.0
The World of Izumi Kyoka
Agency: Hakuhodo Inc. / Tokyo Client: KANAZAWA's Beauty Explored Category: Craft / Printing & Paper Craft - Single or Series
Points: 5.0
Girl With a Coloring Drop
Agency: OTUA Co.,Ltd / Tokyo + SHOEI Inc. / Tokyo Client: SHOEI Inc. Category: Craft / Printing & Paper Craft - Single or Series
Points: 5.0
An Experiment of the Imagination
Agency: DENTSU INC. / Tokyo + TAKI CORPORATION / Tokyo + SEIBIDO / Tokyo + dede / Tokyo Client: Nikkei Inc. Category: Branding / Collateral Item - Single
Points: 5.0
GLICODE
Agency: DENTSU INC. / TOKYO + Google zoo / TOKYO + coconoe inc. / OKAYAMA + BIRDMAN Inc. / TOKYO Client: Ezaki Glico Company, Limited Category: Mobile / User Experience
Points: 5.0
Kappa Sushi Rebranding
Agency: HAKUHODO INC. / TOKYO Client: Kappa Create Co., Ltd. Category: Branding / Rebranding
Points: 5.0
DELICIOUS SUPPLEMENT
Agency: Beacon/Leo Burnett / Tokyo Client: East Japan Railway Company Category: Integrated Digital & Physical Product
Points: 5.0
KIMONO WEARING THE RAIN
Agency: TBWA\HAKUHODO Inc. / Tokyo + HAKUHODO products inc. / Tokyo Client: TAKASHIMAYA Category: Craft / Art Direction - Single or Campaign
Points: 5.0