Qin Li is the Director of Industrial Design at the internationally-acclaimed multidisciplinary design studio fuseproject. Founded in 1999 by Yves Béhar, the award-winning San Francisco-based studio works across design disciplines with clients from wide array of industries. Originally from China, Li has led the development for such projects as all generations of the UP band, Jambox for Jawbone, and Edge for Movado, as well as the Sayl Chair and Public Office Landscapes for Herman Miller. Receiving numerous awards for her work, including an IDSA Design of the Decade Award, Qin is responsible for the entire design process—from ideation, to strategic thinking, to production—that includes a holistic design experience with branding, packaging, and UI design.