In 2014 Jennifer joined Framestore to develop their in-house production division into a production company that would expand beyond the traditional VFX/Live Action model. The company was included in Creativity Online's Production Company A List as a Standout for 2015 and 2016. One of her most notable projects was as the Executive Producer for the McCann and Lockheed Martin's "Field Trip to Mars" which garnered 19 Lions at Cannes in 2016.

Prior to Framestore Pictures she was at Tool of North America for 14 years and was an integral part of the company's significant growth and building its respected position within the production community. With Siegel as its Executive Producer, Tool compiled numerous awards including Emmy & DGA nominations along the way. Tool's successful foray into the digital space provided her with the knowledge and another perspective to navigate the challenges that all companies face during these exciting yet shifting times.

Since joining Framestore Pictures, Jennifer has also expanded her role as a leader in the industry as a whole. She was on the committee for the 2016, 2017 AICP MOMA Shows and will continue as a committee member for the 2017 show. Jennifer was on the jury for the first Latin American Ciclope Festival in Mexico City in the summer of 2016 and was most recently on the Film Craft Executive jury for the 2017 New York Festivals.