Consumer Packaged Goods / Food / Candy / Snacks

Award

Agency

Client

Title

Category

Annual ID

World's Largest Blind Taste Test Agency: CP+B / Boulder + Starcom Mediavest Group / Chicago + Olson Engage / Chicago Client: Kraft Heinz Category: Brand Transformation
Cheetos Museum Agency: Goodby Silverstein & Partners / San Francisco + Caviar / Los Angeles + Company 3 LA / Los Angeles Client: Cheetos Category: Social Engagement / User-Generated Content
3 Pretty Playful Minutes Agency: La Comunidad / Buenos Aires Client: Ferrero Rocher Argentina Category: Craft / Illustration - Single or Campaign
Hungerithm Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Websites
Made the Johnsonville Way Agency: Droga5 / New York + Johnsonville Sausage / Sheboygan Falls + Arts & Sciences / Los Angeles Client: Johnsonville Sausage Category: Television / Long Form - Campaign
Hungerithm Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Mobile
Hungerithm Agency: Clemenger BBDO / Melbourne Client: Mars Chocolate Australia Category: Branded Social Post / Real-Time Response
Scariest BK Agency: DAVID / Miami Client: Burger King Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Give the Rainbow Agency: adam&eveDDB / London + Mediacom / London + cain&abel / London + Stanley's King Henry / London Client: Mars - Skittles Category: Craft / Art Direction - Campaign
Give the Rainbow Agency: adam&eveDDB / London + Mediacom / London + cain&abel / London + King Henry / London Client: Mars - Skittles Category: Integrated Branding
Cheetos Museum Agency: Goodby Silverstein & Partners / San Francisco + Caviar / Los Angeles + Company 3 LA / Los Angeles Client: Cheetos Category: Branded Social Post / Branded Social Campaign
Romance Agency: adam&eveDDB / London + Mediacom and Starcom / London + Outsider / London + The Mill / London Client: Mars - Skittles Category: Television / Short Form - Single

2017 Cross-Platform Gold Pencil

CP+B / Boulder + Starcom Mediavest Group / Chicago + Olson Engage / Chicago

Kraft Heinz

World's Largest Blind Taste Test

Brand Transformation

OS_CP17020G

2017 Social Media Gold Pencil

Goodby Silverstein & Partners / San Francisco + Caviar / Los Angeles + Company 3 LA / Los Angeles

Cheetos

Cheetos Museum

Social Engagement / User-Generated Content

OS_SM17017G

2017 Print & Outdoor Bronze Pencil

La Comunidad / Buenos Aires

Ferrero Rocher Argentina

3 Pretty Playful Minutes

Craft / Illustration - Single or Campaign

OS_PO17050B

2017 Mobile Silver Pencil

Clemenger BBDO / Melbourne

Mars Chocolate Australia

Hungerithm

Websites

OS_MO17001S

2017 Film Bronze Pencil

Droga5 / New York + Johnsonville Sausage / Sheboygan Falls + Arts & Sciences / Los Angeles

Johnsonville Sausage

Made the Johnsonville Way

Television / Long Form - Campaign

OS_FI17020B

2017 Branded Entertainment Silver Pencil

Clemenger BBDO / Melbourne

Mars Chocolate Australia

Hungerithm

Mobile

OS_BE17022S

2017 Social Media Gold Pencil

Clemenger BBDO / Melbourne

Mars Chocolate Australia

Hungerithm

Branded Social Post / Real-Time Response

OS_SM17012G

2017 Print & Outdoor Bronze Pencil

DAVID / Miami

Burger King

Scariest BK

Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single

OS_PO17042B

2017 Cross-Platform Gold Pencil

adam&eveDDB / London + Mediacom / London + cain&abel / London + Stanley's King Henry / London

Mars - Skittles

Give the Rainbow

Craft / Art Direction - Campaign

OS_CP17023G

2017 Cross-Platform Silver Pencil

adam&eveDDB / London + Mediacom / London + cain&abel / London + King Henry / London

Mars - Skittles

Give the Rainbow

Integrated Branding

OS_CP17012S

2017 Social Media Bronze Pencil

Goodby Silverstein & Partners / San Francisco + Caviar / Los Angeles + Company 3 LA / Los Angeles

Cheetos

Cheetos Museum

Branded Social Post / Branded Social Campaign

OS_SM17007B

2017 Film Bronze Pencil

adam&eveDDB / London + Mediacom and Starcom / London + Outsider / London + The Mill / London

Mars - Skittles

Romance

Television / Short Form - Single

OS_FI17003B

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