Creative Showcase
Sprinkler / Panasonic
Submitted By Heather Cornett
Description
“Sprinkler” is a trade print ad touting the Panasonic F-100 Series projector and its special lens shift feature. The magazine ad is targeted to the corporate A/V professional who installs his company’s projection system.
Objective
Until now, when installing a ceiling-mounted projector in a room, A/V pros had to work around obstacles like hanging sprinklers, pillars, or lighting fixtures. The F-100 Series projector has a lens shift feature that allows the projection to look straight even when mounted off-center —thus making installation around obstacles no longer a problem.
Technical Challenge
N/A
Credits
Account Executive
Kathleen Veneziano
Art Director
Greg Roman
Creative Director
Michelle Paccione
Photographer
Greg Roman
Writer
Tony Pucca
Views
452