Creative Showcase

Sprinkler / Panasonic

Submitted By Heather Cornett

Description

“Sprinkler” is a trade print ad touting the Panasonic F-100 Series projector and its special lens shift feature. The magazine ad is targeted to the corporate A/V professional who installs his company’s projection system.

Objective

Until now, when installing a ceiling-mounted projector in a room, A/V pros had to work around obstacles like hanging sprinklers, pillars, or lighting fixtures. The F-100 Series projector has a lens shift feature that allows the projection to look straight even when mounted off-center —thus making installation around obstacles no longer a problem.

Technical Challenge

N/A

Client

Panasonic

Industry

Projectors

Agency

Sigma
www.sigmagroup.com

Media

Print

Credits

Account Executive

Kathleen Veneziano

Art Director

Greg Roman

Creative Director

Michelle Paccione

Photographer

Greg Roman

Writer

Tony Pucca

Views

452

 

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