The One Club @ C2 Montreal
Wednesday, May 24 - Friday, May 26 2017
Brian Collins, CCO, Collins
DATE: Wednesday, 24th —12:00PM-1:30PM
TOPIC: When Worlds Collide
Disciplines that were once siloed are now integrated and seamless. Success no longer hinges on more "storytelling" - but the ability to invent, mix and craft experiences that will enrich people's daily lives. To thrive today requires a dramatically different way of thinking about brands - how you build a company and a brand.
Brian will review three non-negotiable principles you'll need to thrive as a leader in this new world.
Jose Molla, Founder and CCO, The Community
DATE: Thursday, 5/25 — 8:00AM-9:00AM
TOPIC: Things I wish someone had told me before opening an agency
Judy John, CCO, Leo Burnett Toronto
DATE: Thursday, 25th — 12:00PM-1:30PM
TOPIC: Make your grass greener
Leslie Sims, Chief Creative Officer, Y&R New York
DATE: Thursday, 5/25 — 3:30PM-4:30PM
Topic: Ecosystems: What new role marketers play in an increasingly complex ecosystem
Jimmy Smith, Chairman, CEO & CCO, Amusement Park Entertainment
DATE: Friday, 26th — 8:00AM-9:30AM
TOPIC: I stole from the Blacks, the Whites, the Asians, the Jews and The Almighty and lived to tell about it.
What I learned from Bootsy Collins, Tom Burrell, Dan Wieden, Lee Clow, John Jay, Michael Roth, Biosphere 2 and GOD about advertising, brands, life and the pursuit of joy. I stole from all of them. And now...you can steal what I learned from them from me.