The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Grapes
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Prison
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Bridge
Agency: Arnold Worldwide Canada / Toronto
Client: United Way Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Nielson Rating
Agency: BBDO Atlanta / Atlanta
Client: Peace Corps Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Van
Agency: DDB Canada (Vancouver) / Vancouver
Client: United Way of Lower Mainland Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Park
Agency: DDB Canada (Vancouver) / Vancouver
Client: United Way of Lower Mainland Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
WWII "Korea"
Agency: Foote Cone & Belding Singapore / Singapore
Client: Global Alliance Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Tiger Graph
Agency: leo burnett / mumbai
Client: Sanctuary Magazine Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Force
Agency: Lowe Bull / Johannesburg
Client: People Opposing Women Abuse Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
FLOOD
Agency: McCANN-ERICKSON / MADRID
Client: MEDICOS SIN FRONTERAS Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
EARTHQUAKE
Agency: McCANN-ERICKSON / MADRID
Client: MEDICOS SIN FRONTERAS Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
War Museum
Agency: Net#work BBDO / Johannesburg
Client: The war museum Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Man walking
Agency: Ogilvy & Mather / New Delhi
Client: Hutchison Essar Limited Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Cage
Agency: Saatchi & Saatchi / London
Client: Greenpeace Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
OHAYO PLAYERS
Agency: Bascule / Tokyo
Client: Tanaka Garden Category: Brand Gaming / Brand Gaming - Websites
West Flower Garden
Agency: deepblue networks / Hamburg
Client: Reemtsma Cigarettenfabriken Category: Brand Gaming / Brand Gaming - Websites
The lost wheat
Agency: Grupo W / Saltillo
Client: Bimbo Category: Brand Gaming / Brand Gaming - Websites
Real Madrid en Mahou game
Agency: herraiz soto & co / barcelona
Client: Mahou Category: Brand Gaming / Brand Gaming - Websites
Who killed JFK?
Agency: herraiz soto & co / barcelona
Client: Mahou Category: Brand Gaming / Brand Gaming - Websites
Earn Your Stripes Website
Agency: magneticNorth / Manchester
Client: Kellogg's Frosties Category: Brand Gaming / Brand Gaming - Websites
InuYasha: Demon Tournament
Agency: Pop & Co. / New York
Client: Cartoon Network Category: Brand Gaming / Brand Gaming - Websites
Mr. PicassoHead
Agency: Ruder Finn Interactive / New York
Client: Ruder Finn Interactive Category: Brand Gaming / Brand Gaming - Websites
Nesquik Jungle Adventure
Agency: Zentropy Partners / London
Client: Nesquik Category: Brand Gaming / Brand Gaming - Websites
SOCOM II: U.S. Navy SEALs
Agency: Zugara / Los Angeles
Client: Sony Computer Entertainment America Category: Brand Gaming / Brand Gaming - Websites
Cards
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Blackhawk Plastic Surgery Category: Brand and Corporate Identity / Corporate Identity
Business Card
Agency: Naga DDB Malaysia / Kuala Lumpur
Client: Image Circle Category: Brand and Corporate Identity / Corporate Identity
Stylis
Agency: Design Temple Pvt. Ltd / Mumbai
Client: Arjun Bhasin Category: Brand and Corporate Identity / Corporate Identity
Health Dept.
Agency: Duffy London / London
Client: Pete Williams Category: Brand and Corporate Identity / Corporate Identity
Unity
Agency: Duffy London / London
Client: Unity Category: Brand and Corporate Identity / Corporate Identity
Flavour
Agency: Flavour / Toronto
Client: Flavour Category: Brand and Corporate Identity / Corporate Identity
Divorce Lawyer
Agency: freelancer / Bangalore
Client: R.Thean Moli Category: Brand and Corporate Identity / Corporate Identity
stationery
Agency: graham clifford design / new york
Client: working class Category: Brand and Corporate Identity / Corporate Identity
Frank Dat Pack
Agency: Mother Advertising Ltd / London
Client: The Home Office Category: Brand and Corporate Identity / Corporate Identity
Times Square Alliance Identity
Agency: Ogilvy & Mather/The Brand Integration Group / New York
Client: Times Square Alliance Category: Brand and Corporate Identity / Corporate Identity
o+co identity
Agency: olson + company / Minneapolis
Client: olson and company advertising Category: Brand and Corporate Identity / Corporate Identity
Creative Painted Environments
Agency: Publicis Toronto / Toronto
Client: Creative Painted Environments Category: Brand and Corporate Identity / Corporate Identity
Childhood
Agency: RMG David / New Delhi
Client: RMG David Category: Brand and Corporate Identity / Corporate Identity
Ryan and Deslauriers Identity
Agency: Ryan & Deslauriers / Montreal
Client: Ryan & Deslauriers Category: Brand and Corporate Identity / Corporate Identity
bamboo
Agency: Saatchi & Saatchi / New Delhi
Client: Uttaranchal Bamboo and Fiber Development Board Category: Brand and Corporate Identity / Corporate Identity
Limbo Films Identity
Agency: Sandstrom Design / Portland
Client: Limbo Films Category: Brand and Corporate Identity / Corporate Identity
noodlin' Restaurant Corporate Identity
Agency: Sandstrom Design / Portland
Client: noodlin' Restaurant Category: Brand and Corporate Identity / Corporate Identity
Tenderloin Rare Books Identity
Agency: Sandstrom Design / Portland
Client: Tenderloin Rare Books Category: Brand and Corporate Identity / Corporate Identity
Shine Identity
Agency: Shine Advertising / Madison
Client: Shine Advertising Category: Brand and Corporate Identity / Corporate Identity
Photographer
Agency: Team Young & Rubicam / Dubai
Client: Suresh Photographer Category: Brand and Corporate Identity / Corporate Identity
Musical Instruments
Agency: Matthew Vescovo / MTV / New York
Client: MTV Category: Consumer Television / Consumer Television :20 and Under: Single
3 Second rule
Agency: Matthew Vescovo/MTV / New York
Client: MTV Category: Consumer Television / Consumer Television :20 and Under: Single
Black and Curly
Agency: Matthew Vescovo / MTV / New York
Client: MTV Category: Consumer Television / Consumer Television :20 and Under: Single
601 SPACE PROJECT
Agency: communication design 601 Bisang / Seoul
Client: 601 BISANG Publications Category: Brand and Corporate Identity / Booklet/Brochure
Brochure
Agency: DGWB Advertising / Santa Ana
Client: Triad Financial Category: Brand and Corporate Identity / Booklet/Brochure
Balanço Social
Agency: DPZ Propaganda Ltda / Rio de Janeiro
Client: Coca-Cola Category: Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Advertising Merit Award
Agency:
Arnold Worldwide / Crispin Porter + Bogusky / Boston
Client:
American Legacy Foundation
Title:
Grapes
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04349A
Award:
2004 Advertising Merit Award
Agency:
Arnold Worldwide / Crispin Porter + Bogusky / Boston
Client:
American Legacy Foundation
Title:
Prison
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04350A
Award:
2004 Advertising Merit Award
Agency:
Arnold Worldwide Canada / Toronto
Client:
United Way
Title:
Bridge
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04351A
Award:
2004 Advertising Merit Award
Agency:
BBDO Atlanta / Atlanta
Client:
Peace Corps
Title:
Nielson Rating
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04352A
Award:
2004 Advertising Merit Award
Agency:
DDB Canada (Vancouver) / Vancouver
Client:
United Way of Lower Mainland
Title:
Van
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04353A
Award:
2004 Advertising Merit Award
Agency:
DDB Canada (Vancouver) / Vancouver
Client:
United Way of Lower Mainland
Title:
Park
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04354A
Award:
2004 Advertising Merit Award
Agency:
Foote Cone & Belding Singapore / Singapore
Client:
Global Alliance
Title:
WWII "Korea"
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04355A
Award:
2004 Advertising Merit Award
Agency:
leo burnett / mumbai
Client:
Sanctuary Magazine
Title:
Tiger Graph
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04356A
Award:
2004 Advertising Merit Award
Agency:
Lowe Bull / Johannesburg
Client:
People Opposing Women Abuse
Title:
Force
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04357A
Award:
2004 Advertising Merit Award
Agency:
McCANN-ERICKSON / MADRID
Client:
MEDICOS SIN FRONTERAS
Title:
FLOOD
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04358A
Award:
2004 Advertising Merit Award
Agency:
McCANN-ERICKSON / MADRID
Client:
MEDICOS SIN FRONTERAS
Title:
EARTHQUAKE
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04359A
Award:
2004 Advertising Merit Award
Agency:
Net#work BBDO / Johannesburg
Client:
The war museum
Title:
War Museum
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04360A
Award:
2004 Advertising Merit Award
Agency:
Ogilvy & Mather / New Delhi
Client:
Hutchison Essar Limited
Title:
Man walking
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04361A
Award:
2004 Advertising Merit Award
Agency:
Saatchi & Saatchi / London
Client:
Greenpeace
Title:
Cage
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
04362A
Award:
2004 Interactive Merit Award
Agency:
Bascule / Tokyo
Client:
Tanaka Garden
Title:
OHAYO PLAYERS
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04207N
Award:
2004 Interactive Merit Award
Agency:
deepblue networks / Hamburg
Client:
Reemtsma Cigarettenfabriken
Title:
West Flower Garden
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04208N
Award:
2004 Interactive Merit Award
Agency:
Grupo W / Saltillo
Client:
Bimbo
Title:
The lost wheat
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04209N
Award:
2004 Interactive Merit Award
Agency:
herraiz soto & co / barcelona
Client:
Mahou
Title:
Real Madrid en Mahou game
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04210N
Award:
2004 Interactive Merit Award
Agency:
herraiz soto & co / barcelona
Client:
Mahou
Title:
Who killed JFK?
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04211N
Award:
2004 Interactive Merit Award
Agency:
magneticNorth / Manchester
Client:
Kellogg's Frosties
Title:
Earn Your Stripes Website
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04212N
Award:
2004 Interactive Merit Award
Agency:
Pop & Co. / New York
Client:
Cartoon Network
Title:
InuYasha: Demon Tournament
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04213N
Award:
2004 Interactive Merit Award
Agency:
Ruder Finn Interactive / New York
Client:
Ruder Finn Interactive
Title:
Mr. PicassoHead
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04214N
Award:
2004 Interactive Merit Award
Agency:
Zentropy Partners / London
Client:
Nesquik
Title:
Nesquik Jungle Adventure
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04216N
Award:
2004 Interactive Merit Award
Agency:
Zugara / Los Angeles
Client:
Sony Computer Entertainment America
Title:
SOCOM II: U.S. Navy SEALs
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04217N
Award:
2004 Design Merit Award
Agency:
Butler, Shine, Stern & Partners / Sausalito
Client:
Blackhawk Plastic Surgery
Title:
Cards
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04062D
Award:
2004 Design Merit Award
Agency:
Naga DDB Malaysia / Kuala Lumpur
Client:
Image Circle
Title:
Business Card
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04063D
Award:
2004 Design Merit Award
Agency:
Design Temple Pvt. Ltd / Mumbai
Client:
Arjun Bhasin
Title:
Stylis
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04064D
Award:
2004 Design Merit Award
Agency:
Duffy London / London
Client:
Pete Williams
Title:
Health Dept.
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04065D
Award:
2004 Design Merit Award
Agency:
Duffy London / London
Client:
Unity
Title:
Unity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04066D
Award:
2004 Design Merit Award
Agency:
Flavour / Toronto
Client:
Flavour
Title:
Flavour
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04067D
Award:
2004 Design Merit Award
Agency:
freelancer / Bangalore
Client:
R.Thean Moli
Title:
Divorce Lawyer
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04068D
Award:
2004 Design Merit Award
Agency:
graham clifford design / new york
Client:
working class
Title:
stationery
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04069D
Award:
2004 Design Merit Award
Agency:
Mother Advertising Ltd / London
Client:
The Home Office
Title:
Frank Dat Pack
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04071D
Award:
2004 Design Merit Award
Agency:
Ogilvy & Mather/The Brand Integration Group / New York
Client:
Times Square Alliance
Title:
Times Square Alliance Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04072D
Award:
2004 Design Merit Award
Agency:
olson + company / Minneapolis
Client:
olson and company advertising
Title:
o+co identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04073D
Award:
2004 Design Merit Award
Agency:
Publicis Toronto / Toronto
Client:
Creative Painted Environments
Title:
Creative Painted Environments
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04074D
Award:
2004 Design Merit Award
Agency:
RMG David / New Delhi
Client:
RMG David
Title:
Childhood
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04075D
Award:
2004 Design Merit Award
Agency:
Ryan & Deslauriers / Montreal
Client:
Ryan & Deslauriers
Title:
Ryan and Deslauriers Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04076D
Award:
2004 Design Merit Award
Agency:
Saatchi & Saatchi / New Delhi
Client:
Uttaranchal Bamboo and Fiber Development Board
Title:
bamboo
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04077D
Award:
2004 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
Limbo Films
Title:
Limbo Films Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04078D
Award:
2004 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
noodlin' Restaurant
Title:
noodlin' Restaurant Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04079D
Award:
2004 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
Tenderloin Rare Books
Title:
Tenderloin Rare Books Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04080D
Award:
2004 Design Merit Award
Agency:
Shine Advertising / Madison
Client:
Shine Advertising
Title:
Shine Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04081D
Award:
2004 Design Merit Award
Agency:
Team Young & Rubicam / Dubai
Client:
Suresh Photographer
Title:
Photographer
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
04082D
Award:
2004 Advertising Merit Award
Agency:
Matthew Vescovo / MTV / New York
Client:
MTV
Title:
Musical Instruments
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
04480A
Award:
2004 Advertising Merit Award
Agency:
Matthew Vescovo/MTV / New York
Client:
MTV
Title:
3 Second rule
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
04481A
Award:
2004 Advertising Merit Award
Agency:
Matthew Vescovo / MTV / New York
Client:
MTV
Title:
Black and Curly
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
04482A
Award:
2004 Design Merit Award
Agency:
communication design 601 Bisang / Seoul
Client:
601 BISANG Publications
Title:
601 SPACE PROJECT
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
04048D
Award:
2004 Design Merit Award
Agency:
DGWB Advertising / Santa Ana
Client:
Triad Financial
Title:
Brochure
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
04049D
Award:
2004 Design Merit Award
Agency:
DPZ Propaganda Ltda / Rio de Janeiro
Client:
Coca-Cola
Title:
Balanço Social
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
04050D
