The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Discipline
-
Discipline
All
- All
- Advertising
- Design
- Interactive
Award
-
Award
Merit
- All
- Best of Show Pencil
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
Category
-
Category
Select Category
- Select Category
- Banners
- Beyond the Banner
- Brand and Corporate Identity
- Brand and Corporate Identity Design
- Brand Gaming
- Broadcast Design
- Collateral Advertising
- Collateral Design
- Consumer Magazine
- Consumer Radio
- Consumer Television
- Corporate Image-Business to Business
- Corporate Image-Business to Consumer
- Direct Mail
- E-Commerce
- Environmental Design
- Exceptional Innovation in Marketing
- Integrated Branding Campaign
- Newspaper
- Non-Broadcast
- Non-Profit Organizations
- Outdoor
- Package Design
- Promotional Advertising
- Public Service / Non-Profit / Educational-Print
- Public Service/Political
- Publication Design
- Self-Promotion
- Trade
- Wireless
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
Surf, Pier, Snow
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Ice Cream, School Photo, Comic Book
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
José, Nuno, Isabel
Agency: J. Walter Thompson Lisbon / Algés
Client: Salvation Army Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Leopard, Crocodile, Seal
Agency: Ogilvy & Mather Frankfurt / Frankfurt
Client: WWF Germany Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Chinese, Pakistani, Indian
Agency: Saatchi & Saatchi / London
Client: Emma Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Ghandi, JFK, John Lennon
Agency: Saatchi & Saatchi / Sydney
Client: Coalition for Gun Control Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Arab/Jew
Agency: DDB / Sydney
Client: Large Magazine Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
KKK
Agency: DDB / Sydney
Client: Large Magazine Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
We're Moving
Agency: 10AM Communications Pte. Ltd. / Singapore
Client: 10AM Communications Pte Ltd Category: Collateral Advertising / Collateral: Self-Promotion
Fishing
Agency: Bubba's Deli / Atlanta
Client: Tibor Nemeth Category: Collateral Advertising / Collateral: Self-Promotion
Owners Manual
Agency: Gabriel deGrood Bendt / minneapolis
Client: Gabriel deGrood Bendt Category: Collateral Advertising / Collateral: Self-Promotion
Wood on Wood
Agency: Happy Forsman & Bodenfors / Gotenburg
Client: Arctic Paper Category: Collateral Advertising / Collateral: Self-Promotion
A few kind words
Agency: Host / Sydney
Client: Host Category: Collateral Advertising / Collateral: Self-Promotion
Wake Up Call
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Consumer Television / Consumer Television Over :30 Single
Laila
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Consumer Television / Consumer Television Over :30 Single
Fascination
Agency: DDBParis / Paris
Client: Audi Category: Consumer Television / Consumer Television Over :30 Single
Attack of the Snowman
Agency: DENTSU INC.Tokyo / Tokyo
Client: Yellow Hat Ltd. Category: Consumer Television / Consumer Television Over :30 Single
History
Agency: Downtown Partners DDB / Toronto
Client: Labatt Breweries - Bud Light Category: Consumer Television / Consumer Television Over :30 Single
Greetings
Agency: Downtown Partners DDB / Toronto
Client: Labatt Breweries - Bud Light Category: Consumer Television / Consumer Television Over :30 Single
23 vs. 39
Agency: Element 79 Partners / Chicago
Client: Gatorade Category: Consumer Television / Consumer Television Over :30 Single
USPS
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett-Packard Category: Consumer Television / Consumer Television Over :30 Single
Next Shift
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett-Packard Category: Consumer Television / Consumer Television Over :30 Single
Julie
Agency: Leo Burnett Company / Chicago
Client: Morgan Stanley Category: Consumer Television / Consumer Television Over :30 Single
Kevin
Agency: Leo Burnett Company / Chicago
Client: Morgan Stanley Category: Consumer Television / Consumer Television Over :30 Single
The Osbournes: Those Were the Days
Agency: MTV Networks / New York
Client: MTV Category: Consumer Television / Consumer Television Over :30 Single
Mothman
Agency: Net#work BBDO / Johannesburg
Client: Opel Corsa Lite Category: Consumer Television / Consumer Television Over :30 Single
One Hour Photo
Agency: Ogilvy & Mather / New York
Client: American Express Category: Consumer Television / Consumer Television Over :30 Single
Rugby Keep the Ball Alive
Agency: Publicis Mojo / Southbank
Client: Nike Australia Category: Consumer Television / Consumer Television Over :30 Single
Gator
Agency: Rainey Kelly Campbell Roalfe/Y&R / London
Client: Land Rover Category: Consumer Television / Consumer Television Over :30 Single
Soggy Pants
Agency: TBWA Hunt Lascaris / Johannesburg
Client: City Lodge Category: Consumer Television / Consumer Television Over :30 Single
Makeshift
Agency: Wieden+Kennedy / New York
Client: ESPN Brand Category: Consumer Television / Consumer Television Over :30 Single
Gamebreakers
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Everyday
Agency: Wieden+Kennedy / London
Client: Honda Category: Consumer Television / Consumer Television Over :30 Single
Lonely Tree
Agency: age. comunicações / São Paulo
Client: Swahili Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Liz Transform
Agency: AlmapBBDO Comunicacoes Ltda / São Paulo
Client: CMR - LIZ Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Stadium
Agency: Arnold Worldwide / Boston
Client: Volkswagen Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Arms
Agency: Batey (Pte) Ltd / Singapore
Client: DaimlerChrysler South East Asia Pte Ltd-Singapore Operations Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Big Words
Agency: BBDO GUERRERO ORTEGA / Makati
Client: Summit Media/FHM Magazine Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Blah
Agency: BBDO GUERRERO ORTEGA / Makati
Client: Summit Media/FHM Magazine Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Quick Brown Fox
Agency: BBDO GUERRERO ORTEGA / Makati
Client: Summit Media/FHM Magazine Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
White Board
Agency: BBDO / Singapore
Client: ICI Paints (Singapore) Pte Ltd Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Make-Up Remover
Agency: BBDO / Singapore
Client: Simple Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Play
Agency: BDDP & Fils / Boulogne-Billancourt
Client: BMW MINI Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
CHEATER"
Agency: CONTRAPUNTO / Madrid
Client: CHRYSLER JEEP Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Shadows- clock
Agency: Crispin Porter + Bogusky / Miami
Client: IKEA Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Small Space- Victory Lap
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Small Space- Parallel Park
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
CD Wrapping Paper
Agency: Crispin Porter + Bogusky/LA / Venice
Client: Borders Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Babyphone
Agency: DDB / Brussels
Client: VW Sharan Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
New Beetle Cabriolet
Agency: DDB Amsterdam / Amstelveen
Client: Pon's Automobielhandel B.V. Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign