The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Discipline
-
Discipline
Advertising
- All
- Advertising
- Design
- Interactive
Award
Category
-
Category
Consumer Television
- Select Category
- Branded Content
- Cinema or Non-Broadcast
- Collateral
- Consumer Magazine
- Consumer Newspaper
- Consumer Radio
- Consumer Television
- Exceptional Innovation in Media & Marketing
- Integrated Branding
- Outdoor
- Public Service/Political Print
- Public Service/Political Radio
- Public Service/Political Television
- Small Space Print
- Trade
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
Dinner
Agency: TBWA\Chiat\Day / New York
Client: Combos Category: Consumer Television / :20 and Under - Single
Fever, Heart to Heart, Videogame
Agency: TBWA\Chiat\Day / New York
Client: Combos Category: Consumer Television / :30/:25 - Campaign
Bald
Agency: Santo Buenos Aires / Buenos Aires
Client: Arnet Category: Consumer Television / Under $50,000 Budget - Campaign
Beard, Trade, Leak
Agency: TBWA\Chiat\Day / New York
Client: Skittles Category: Consumer Television / Commercials of var. length - Campaign
Beard
Agency: TBWA\Chiat\Day / New York
Client: Skittles Category: Consumer Television / :30/:25 - Single
Leak
Agency: TBWA\Chiat\Day / New York
Client: Skittles Category: Consumer Television / :30/:25 - Single
Evolution
Agency: Ogilvy & Mather / Toronto
Client: Unilever - Dove Category: Consumer Television / Over :30 - Single - max. :90
Trade
Agency: TBWAChiatDay / New York
Client: Skittles Category: Consumer Television / Over :30 - Single - max. :90
Recruitments Films
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Consumer Television / Over :30 - Campaign
Red Stripe Boo Campaign TV
Agency: BBDO / New York
Client: Red Stripe Category: Consumer Television / :30/:25 - Campaign
Ghost Pops
Agency: Net#Work BBDO / Johannesburg
Client: Simba Chips Category: Consumer Television / Under $50,000 Budget - Campaign
Equipo
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Consumer Television / Over :30 - Single - max. :90
German Coastguard
Agency: B_T_S United AS / Oslo
Client: Berlitz Category: Consumer Television / Over :30 - Single - max. :90
Paint
Agency: Fallon / London
Client: Sony Bravia Category: Consumer Television / Over :30 - Single - max. :90
Safe Happens
Agency: Epoch Films / New York
Client: Volkswagen Category: Consumer Television / :30/:25 - Campaign
Foot Doctor
Agency: BBDO / New York
Client: Red Stripe Category: Consumer Television / :30/:25 - Single
Grace
Agency: TBWA\Chiat\Day / New York
Client: Combos Category: Consumer Television / :30/:25 - Single
G4 Trek 2.0 TV: "Cribs"
Agency: 72andSunny / El Segundo
Client: G4 Category: Consumer Television / Over :30 - Single - max. :90
America's Favorite; Extra Cheese; More Mayo
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Consumer Television / Over :30 - Campaign
ESO QUE TE PASA ES UN MUNDIAL
Agency: la comunidad / Miami Beach
Client: LA NACION Category: Consumer Television / Over :30 - Campaign
Internet Non Sense
Agency: Santo Buenos Aires / Buenos Aires
Client: Arnet Category: Consumer Television / Over :30 - Campaign
"A little bit is a lot" campaign
Agency: TBWA\Paris / Boulogne-Billancourt
Client: Amora Category: Consumer Television / Over :30 - Campaign
True Age
Agency: Daiko Advertising Inc. / OSAKA
Client: DAINIHON JOCHUGIKU CO.,LTD. Category: Consumer Television / :20 and Under - Single
Slap
Agency: Leo Burnett / Chicago
Client: Altoids Category: Consumer Television / :20 and Under - Single
Nightmares/Permit/Lunch Break
Agency: Arnold / Boston
Client: ESPN Category: Consumer Television / :30/:25 - Campaign
G4 Campaign TV
Agency: BBDO / New York
Client: G4 Category: Consumer Television / :30/:25 - Campaign
FedEx Campaign TV
Agency: BBDO / New York
Client: FedEx Category: Consumer Television / :30/:25 - Campaign
Unicycle/Joe'sThroat/Whale Song
Agency: Fallon / Minneapolis
Client: Holiday Inn Category: Consumer Television / :30/:25 - Campaign
The Mail-time Song/Can-Do Crew/The Early Episodes
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Comcast Category: Consumer Television / :30/:25 - Campaign
Save The Trees
Agency: Mother / New York
Client: Virgin Mobile Category: Consumer Television / :30/:25 - Campaign
What Happens Here Stays Here
Agency: R&R Partners / Las Vegas
Client: Las Vegas Convention and Visitors Authority Category: Consumer Television / :30/:25 - Campaign
Yahoo! Spirit Television Campaign
Agency: Soho Square / New York
Client: Yahoo! Category: Consumer Television / :30/:25 - Campaign
PS3
Agency: TBWAChiatDay / Los Angeles
Client: Sony PlayStation Category: Consumer Television / :30/:25 - Campaign
MAC Vs. PC
Agency: TBWAMedia Arts Lab / Los Angeles
Client: Apple Category: Consumer Television / :30/:25 - Campaign
Mac Vs. PC
Agency: TBWAMedia Arts Lab / Los Angeles
Client: Apple Category: Consumer Television / :30/:25 - Campaign
Never Graduate
Agency: Wieden + Kennedy New York / New York
Client: ESPN Category: Consumer Television / :30/:25 - Campaign
Air, Air, Everywhere
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Consumer Television / :30/:25 - Campaign
Anyone Can Sell
Agency: BBDO / Bangkok
Client: Home Product Center Public Co., Ltd. Category: Consumer Television / :20 and Under - Campaign
Altoid Sours Challenge
Agency: Leo Burnett / Chicago
Client: Altoids Category: Consumer Television / :20 and Under - Campaign
Mother's Day
Agency: walker / Zürich
Client: Fleurop Interflora Category: Consumer Television / :20 and Under - Campaign
Secret
Agency: Del Campo Nazca Saatchi & Saatchi / Martinez
Client: CTI Mobile Category: Consumer Television / Under $50,000 Budget - Single
Mother's Day, Party
Agency: walker / Zürich
Client: Fleurop Interflora Category: Consumer Television / Under $50,000 Budget - Single
AXE - Get a Girlfriend
Agency: Lowe Bull Johannesburg / Bryanston
Client: Unilever - AXE Category: Consumer Television / Commercials of var. length - Campaign
Define Yourself
Agency: MTV Networks / New York
Client: MTV Category: Consumer Television / Commercials of var. length - Campaign
British Accent Guy
Agency: Bartle Bogle Hegarty / New York
Client: Unilever - AXE Category: Consumer Television / :30/:25 - Single
Not What It Seems
Agency: BBDO / New York
Client: FedEx Category: Consumer Television / :30/:25 - Single
Responsibilities
Agency: BBDO / New York
Client: FedEx Category: Consumer Television / :30/:25 - Single
Camo
Agency: Crispin Porter + Bogusky / Miami
Client: Slim Jim Category: Consumer Television / :30/:25 - Single