The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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- Highest Ranked Work
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Award
Agency
Client
Title
Category
Annual ID
The Best Job in the World
Agency: CumminsNitro Brisbane / South Brisbane
Client: Tourism Queensland Category: Integrated Branding / Integrated Branding Campaign
Help the Honey Bees
Agency: Goodby, Silverstein and Partners / San Francisco
Client: Haagen Dazs Category: Integrated Branding / Integrated Branding Campaign
Two Worlds
Agency: BBDO/Proximity Malaysia / Kuala Lumpur
Client: Chrysler Korea Category: Consumer Newspaper / Full Page or Spread - Campaign
Google Search Tips
Agency: GREY Istanbul / Istanbul
Client: Google Category: Consumer Radio / Single
Two Worlds
Agency: BBDO/Proximity Malaysia / Kuala Lumpur
Client: Chrysler Korea Category: Collateral / P.O.P. and In-Store - Campaign
Next Level
Agency: 72andSunny / Los Angeles
Client: Nike Category: Cinema Advertising / Single - Maximum 3 minutes
Offset the Evil
Agency: Clemenger BBDO / Sydney
Client: Sega Category: Integrated Branding / Integrated Branding Campaign
The Best Job in the World
Agency: CumminsNitro Brisbane / South Brisbane
Client: Tourism Queensland Category: Integrated Branding / Integrated Branding Campaign
Help the Honey Bees
Agency: Goodby, Silverstein and Partners / San Francisco
Client: Haagen Dazs Category: Integrated Branding / Integrated Branding Campaign
The Great Schlep
Agency: Droga5 / New York
Client: Jewish Council for Education & Reseach Category: Non-Broadcast / Single
Chase
Agency: DDB Canada / Vancouver / Vancouver
Client: Midas Category: Consumer Television / :30/:25 - Single
Oasis Dig Out Your Soul - In the Streets
Agency: BBH / New York
Client: NYC & Company and Warner Brothers Records Category: Innovation in Advertising & Marketing / Single
Help the Honey Bees
Agency: Goodby Silverstein and Partners / San Francisco
Client: Haagen-Dazs Category: Innovation in Advertising & Marketing / Single
There Can Only Be One
Agency: Goodby Silverstein and Partners / San Francisco
Client: National Basketball Association/ABC/ESPN/TNT Category: Consumer Television / :30/:25 - Campaign
£1000 an hour
Agency: DraftFCB New Zealand / Auckland
Client: Secret Diary of a Call Girl on Prime (Sky Network Television) Category: Consumer Radio / Single
TED 696 Project
Agency: BMF / Pyrmont
Client: Lion Nathan Australia Category: Collateral / P.O.P. and In-Store - Campaign
What goes around comes around
Agency: Big Ant International / New York
Client: Global Coalition for Peace Category: Public Service/Political Print / Outdoor and Posters - Campaign
Seafood Posters
Agency: Saatchi & Saatchi LA / Torrance
Client: Surfrider Foundation Category: Public Service/Political Print / Outdoor and Posters - Campaign
The beautiful word
Agency: Ogilvy France / Paris
Client: Mattel/ Scrabble Category: Consumer Magazine / Color: Full Page or Spread - Campaign
The beautiful word
Agency: Ogilvy France / Paris
Client: Mattel/ Scrabble Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Torture Test
Agency: Lowe Limited / Bangkok
Client: Unilever Thailand Category: Collateral / Promotion (Agencies creating work for individuals)
Thailand Yellow Pages Earth
Agency: Creative JuiceBangkok (TBWA) / Bangkok
Client: Teleinfo Media Category: Collateral / Posters - Single
I Love The World
Agency: 72andSunny / Los Angeles
Client: Discovery Networks Category: Cinema Advertising / Single - Maximum 3 minutes
BURST
Agency: GPY&R / Melbourne
Client: cadbury Schweppes Australia Category: Cinema Advertising / Single - Maximum 3 minutes
There Can Only Be One
Agency: Goodby, Silverstein and Partners / San Francisco
Client: National Basketball Association Category: Integrated Branding / Integrated Branding Campaign
Black Boy Wanting Water
Agency: Mortierbrigade / Brussels
Client: Studio Brussels Category: Integrated Branding / Integrated Branding Campaign
Share Our Billboard Campaign
Agency: Leo Burnett / Toronto
Client: James Ready Category: Outdoor / Outdoor - Campaign
Oasis Dig Out Your Soul - On the Streets
Agency: BBH / New York
Client: NYC & Company and Warner Brothers Records Category: Non-Broadcast / Single
Polar Bears
Agency: Ogilvy New York / New York
Client: Environmental Defense Fund Category: Non-Broadcast / Single
Fear
Agency: Goodby Silverstein and Partners / San Francisco
Client: National Basketball Association/ABC/ESPN/TNT Category: Consumer Television / :30/:25 - Single
Mountain Goat & Crocodile
Agency: BBDO/Proximity Malaysia / Kuala Lumpur
Client: Chrysler Korea Category: Collateral / P.O.P. and In-Store - Single
Tips
Agency: Wieden+Kennedy/MJZ
Client: Careerbuilder.com Category: Consumer Television / Over :30 - Single - max. :90
HBO Audio Mural Installations
Agency: BBDO / New York
Client: HBO/Big Love Category: Outdoor / Outdoor - Single
The Reverse Graffiti Project
Agency: DDB WEST / San Francisco
Client: Green Works Category: Outdoor / Outdoor - Single
Impossible Goalkeeper
Agency: TBWA\ Deutschland, Berlin / Berlin
Client: adidas AG Category: Outdoor / Outdoor - Single
Whopper Sacrifice
Agency: Crispin Porter + Bogusky / Boulder
Client: Burger King Category: Innovation in Advertising & Marketing / Single
Black Boy Wanting Water
Agency: Mortierbrigade / Brussels
Client: studio brussels Category: Innovation in Advertising & Marketing / Single
Park
Agency: Campbell Mithun / Minneapolis
Client: theunconvention.com Category: Public Service/Political Television / Single
Scooter
Agency: Doug Agency
Client: Canadian Film Centre (Worldwide Short Film Festival) Category: Consumer Television / :20 and Under - Single
Flooded House
Agency: Leo Burnett Argentina / Buenos Aires
Client: Red Cross Argentina Category: Public Service/Political Print / Outdoor and Posters - Single
Miller High Life Products
Agency: Saatchi & Saatchi New York / New York
Client: Miller Category: Small Space Print / Black and White or Color: Less than a Page - Campaign
UN Voices Project
Agency: Saatchi & Saatchi / Sydney
Client: United Nations Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Doctor/Poison Control/New Employee
Agency: Arnold Worldwide / Boston
Client: ESPN Category: Consumer Radio / Campaign
The Invisible Man
Agency: Shackleton Group
Client: NBC Universal Category: Consumer Television / :30/:25 - Campaign
Offensive
Agency: Colenso BBDO / Auckland
Client: New Zealand International Comedy Festival Category: Consumer Radio / Single
Ego Ed
Agency: Saatchi & Saatchi New York / New York
Client: Head and Shoulders Category: Consumer Radio / Single
Mannequins
Agency: DDB / London
Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Campaign
Roundabout
Agency: Creative Juice\Bangkok (TBWA) / Bangkok
Client: Teleinfo Media Category: Trade / Full Page or Spread - Single