The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Kleenex It Feels Good To Feel
Agency: JWT / New York
Client: Kimberly-Clark Category: Direct Mail / Campaign
Graphex Campaign
Agency: Rethink / Vancouver
Client: Society of Graphic Designers Canada Category: Direct Mail / Campaign
Bad news, you've won a pitch
Agency: Ruf Lanz Werbeagentur AG / Zürich
Client: freelancerportal.ch Category: Direct Mail / Campaign
Rocky Mountain College of Art & Design Lecture Poster
Agency: Braley Design / Brooklyn
Client: Rocky Mountain College of Art & Design Category: Public Service/Non-Profit/Educational / Posters - Single
The Balancing Act: Lecture Poster
Agency: Braley Design / Brooklyn
Client: Portfolio Center Category: Public Service/Non-Profit/Educational / Posters - Single
Animal Tree
Agency: JWT / Haryana
Client: SIED ( Society for Informal Education and Development) Category: Public Service/Non-Profit/Educational / Posters - Single
Circle of Life
Agency: Ogilvy & Mather / Mumbai
Client: WWF India Category: Public Service/Non-Profit/Educational / Posters - Single
Pie Chart
Agency: Ogilvy & Mather, Thailand / Bangkok
Client: WWF Thailand Category: Public Service/Non-Profit/Educational / Posters - Single
Animal Friends- Whale & Birds
Agency: Saatchi & Saatchi LA / Torrance
Client: Surfrider Foundation Category: Public Service/Non-Profit/Educational / Posters - Single
Gail Anderson Subway Poster
Agency: School of Visual Arts / New York
Client: School of Visual Arts Category: Public Service/Non-Profit/Educational / Posters - Single
Chocolate Research Facility - Connoisseur Series ( Packaging Design )
Agency: Asylum Creative Pte Ltd / Singapore
Client: Chocolate Research Facility Pte Ltd Category: Package Design / Single
ri (1) Bottle Design
Agency: Doe Anderson / Louisville
Client: RI/Beam Global Spirits & Wine Category: Package Design / Single
Lemon Tea Bags
Agency: Leo Burnett India / Mumbai
Client: Fudkor Foods Pvt Ltd Category: Package Design / Single
Dr. Moeller’s Quince
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich
Client: Schnapsbrennerei Dr. Thorsten Möller Category: Package Design / Single
Metallica - Death Magnetic CD packaging
Agency: Turner Duckworth / San Francisco
Client: Metallica Category: Package Design / Single
Mission Nippon
Agency: Wieden+Kennedy Tokyo / Tokyo
Client: Nike Japan Category: Package Design / Single
Apple Store Beijing Grand Opening
Agency: Apple / Cupertino
Client: Apple Category: Collateral Design / P.O.P. and In-Store - Campaign
KIRI-TORI-SEN-Cutoff Line
Agency: DENTSU INC. Tokyo / Tokyo
Client: KYURYUDO ART-PUBLISHING CO.,LTD Category: Collateral Design / P.O.P. and In-Store - Campaign
IKEA Sale
Agency: Lowe & Partners / Petaling Jaya
Client: IKEA Malaysia Category: Collateral Design / P.O.P. and In-Store - Campaign
Dogs
Agency: Ogilvy & Mather / Mumbai
Client: The Reader's Shop Category: Collateral Design / P.O.P. and In-Store - Campaign
"Happy Brain Cells" Campaign
Agency: Ogilvy Frankfurt / Frankfurt
Client: Nintendo of Europe Category: Collateral Design / P.O.P. and In-Store - Campaign
Piece of Cake
Agency: TBWA\RAAD / Dubai
Client: Nissan Middle East Category: Collateral Design / P.O.P. and In-Store - Campaign
Farmgate Wines
Agency: Alt Group / Ponsonby
Client: Farmgate Wines Category: Package Design / Campaign
Biscuits Can
Agency: Antonio Policarpo / Evora
Client: Boa Boca Gourmet Category: Package Design / Campaign
JAQK Cellars Full House
Agency: Hatch Design / San Francisco
Client: JAQK Cellars Category: Package Design / Campaign
Powerfuel
Agency: Kolle Rebbe / Hamburg
Client: Anthony´s Garage Winery Category: Package Design / Campaign
Oilchange
Agency: Kolle Rebbe / Hamburg
Client: Anthony´s Garage Winery Category: Package Design / Campaign
FUNAI'S FUNA SUSHI
Agency: Ogilvy & Mather Japan / Shibuya-ku
Client: FUNAI Category: Package Design / Campaign
Ugly Mug Packaging
Agency: Young and Laramore / Indianapolis
Client: Ugly Mug Coffee Category: Package Design / Campaign
365&36.5 communications
Agency: 601bisang / seoul
Client: 601bisang Category: Collateral Design / Promotion (Agencies creating work for individuals)
Lose your belly
Agency: Leo Burnett Dubai / Dubai
Client: Zohra Mouhetta Category: Collateral Design / Promotion (Agencies creating work for individuals)
Balloon
Agency: Lowe New York / New York
Client: Museum of Sex Category: Collateral Design / Promotion (Agencies creating work for individuals)
Short Film Fest
Agency: Ogilvy & Mather / Mumbai
Client: Hindustan Unilever Ltd. Category: Collateral Design / Promotion (Agencies creating work for individuals)
Stamps
Agency: Ogilvy & Mather, New Delhi / Gurgaon
Client: India Post Category: Collateral Design / Promotion (Agencies creating work for individuals)
Carrot Beer!
Agency: Pereira & O'Dell / San Francisco
Client: Carrots Boutique San Francisco Category: Collateral Design / Promotion (Agencies creating work for individuals)
Go Miniman Go T-Shirt
Agency: Pereira & O'Dell / San Francisco
Client: LEGO Category: Collateral Design / Promotion (Agencies creating work for individuals)
Bird Droppings
Agency: The Classic Partnership Advertising / Dubai
Client: Clive Temple Category: Collateral Design / Promotion (Agencies creating work for individuals)
Living Proof Consumer Cards
Agency: Wolff Olins / New York
Client: Living Proof Category: Collateral Design / Promotion (Agencies creating work for individuals)
SOPHIE
Agency: DRAFT Co.,Ltd / Tokyo
Client: D-BROS Category: Collateral Design / P.O.P. and In-Store - Single
Someday, Today
Agency: DRAFT Co.,Ltd / Tokyo
Client: D-BROS Category: Collateral Design / P.O.P. and In-Store - Single
Matchbox City
Agency: Happy F&B / Gothenburg
Client: The Swedish Museum of Architecture Category: Collateral Design / P.O.P. and In-Store - Single
Mansion
Agency: Ogilvy & Mather (HK) Pte Ltd / Hong Kong
Client: The Hong Kong Jockey Club Category: Collateral Design / P.O.P. and In-Store - Single
The Alpina Wall Calendar 2009
Agency: Scholz & Friends Hamburg GmbH / Hamburg
Client: Alpina Farben GmbH Category: Collateral Design / P.O.P. and In-Store - Single
Splash
Agency: Leo Burnett India / Mumbai
Client: Lokart Paint Thinner Category: Product Design / Campaign
19 Below Corporate Identity
Agency: Barkley / Kansas City
Client: 19 Below Category: Corporate Identity / Corporate Identity - Campaign
Evolutiva
Agency: Blok Design / Mexico D.F.
Client: Evolutiva Category: Corporate Identity / Corporate Identity - Campaign
ENJIN Stationary
Agency: ENJIN Inc. / Tokyo
Client: ENJIN Inc. Category: Corporate Identity / Corporate Identity - Campaign
All Hail Ideation
Agency: GJP Advertising + Design / Toronto
Client: Advertising & Design Club of Canada Category: Corporate Identity / Corporate Identity - Campaign
Award:
2009 Design Merit Award
Agency:
JWT / New York
Client:
Kimberly-Clark
Title:
Kleenex It Feels Good To Feel
Category:
Direct Mail / Campaign
Annual ID:
09245D
Award:
2009 Design Merit Award
Agency:
Rethink / Vancouver
Client:
Society of Graphic Designers Canada
Title:
Graphex Campaign
Category:
Direct Mail / Campaign
Annual ID:
09246D
Award:
2009 Design Merit Award
Agency:
Ruf Lanz Werbeagentur AG / Zürich
Client:
freelancerportal.ch
Title:
Bad news, you've won a pitch
Category:
Direct Mail / Campaign
Annual ID:
09247D
Award:
2009 Design Merit Award
Agency:
Braley Design / Brooklyn
Client:
Rocky Mountain College of Art & Design
Title:
Rocky Mountain College of Art & Design Lecture Poster
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
09263D
Award:
2009 Design Merit Award
Agency:
Braley Design / Brooklyn
Client:
Portfolio Center
Title:
The Balancing Act: Lecture Poster
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
09264D
Award:
2009 Design Merit Award
Agency:
JWT / Haryana
Client:
SIED ( Society for Informal Education and Development)
Title:
Animal Tree
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
09265D
Award:
2009 Design Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
WWF India
Title:
Circle of Life
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
09266D
Award:
2009 Design Merit Award
Agency:
Ogilvy & Mather, Thailand / Bangkok
Client:
WWF Thailand
Title:
Pie Chart
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
09267D
Award:
2009 Design Merit Award
Agency:
Saatchi & Saatchi LA / Torrance
Client:
Surfrider Foundation
Title:
Animal Friends- Whale & Birds
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
09268D
Award:
2009 Design Merit Award
Agency:
School of Visual Arts / New York
Client:
School of Visual Arts
Title:
Gail Anderson Subway Poster
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
09269D
Award:
2009 Design Merit Award
Agency:
Asylum Creative Pte Ltd / Singapore
Client:
Chocolate Research Facility Pte Ltd
Title:
Chocolate Research Facility - Connoisseur Series ( Packaging Design )
Category:
Package Design / Single
Annual ID:
09109D
Award:
2009 Design Merit Award
Agency:
Doe Anderson / Louisville
Client:
RI/Beam Global Spirits & Wine
Title:
ri (1) Bottle Design
Category:
Package Design / Single
Annual ID:
09110D
Award:
2009 Design Merit Award
Agency:
Leo Burnett India / Mumbai
Client:
Fudkor Foods Pvt Ltd
Title:
Lemon Tea Bags
Category:
Package Design / Single
Annual ID:
09111D
Award:
2009 Design Merit Award
Agency:
Serviceplan Gruppe GmbH & Co. KG / Munich
Client:
Schnapsbrennerei Dr. Thorsten Möller
Title:
Dr. Moeller’s Quince
Category:
Package Design / Single
Annual ID:
09112D
Award:
2009 Design Merit Award
Agency:
Turner Duckworth / San Francisco
Client:
Metallica
Title:
Metallica - Death Magnetic CD packaging
Category:
Package Design / Single
Annual ID:
09113D
Award:
2009 Design Merit Award
Agency:
Wieden+Kennedy Tokyo / Tokyo
Client:
Nike Japan
Title:
Mission Nippon
Category:
Package Design / Single
Annual ID:
09114D
Award:
2009 Design Merit Award
Agency:
Apple / Cupertino
Client:
Apple
Title:
Apple Store Beijing Grand Opening
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
09165D
Award:
2009 Design Merit Award
Agency:
DENTSU INC. Tokyo / Tokyo
Client:
KYURYUDO ART-PUBLISHING CO.,LTD
Title:
KIRI-TORI-SEN-Cutoff Line
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
09166D
Award:
2009 Design Merit Award
Agency:
Lowe & Partners / Petaling Jaya
Client:
IKEA Malaysia
Title:
IKEA Sale
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
09167D
Award:
2009 Design Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
The Reader's Shop
Title:
Dogs
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
09168D
Award:
2009 Design Merit Award
Agency:
Ogilvy Frankfurt / Frankfurt
Client:
Nintendo of Europe
Title:
"Happy Brain Cells" Campaign
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
09169D
Award:
2009 Design Merit Award
Agency:
TBWA\RAAD / Dubai
Client:
Nissan Middle East
Title:
Piece of Cake
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Annual ID:
09170D
Award:
2009 Design Merit Award
Agency:
Alt Group / Ponsonby
Client:
Farmgate Wines
Title:
Farmgate Wines
Category:
Package Design / Campaign
Annual ID:
09115D
Award:
2009 Design Merit Award
Agency:
Antonio Policarpo / Evora
Client:
Boa Boca Gourmet
Title:
Biscuits Can
Category:
Package Design / Campaign
Annual ID:
09116D
Award:
2009 Design Merit Award
Agency:
Apple / Cupertino
Client:
Apple
Title:
Apple Notebooks
Category:
Package Design / Campaign
Annual ID:
09117D
Award:
2009 Design Merit Award
Agency:
Hatch Design / San Francisco
Client:
JAQK Cellars
Title:
JAQK Cellars Full House
Category:
Package Design / Campaign
Annual ID:
09118D
Award:
2009 Design Merit Award
Agency:
Kolle Rebbe / Hamburg
Client:
Anthony´s Garage Winery
Title:
Powerfuel
Category:
Package Design / Campaign
Annual ID:
09119D
Award:
2009 Design Merit Award
Agency:
Kolle Rebbe / Hamburg
Client:
Anthony´s Garage Winery
Title:
Oilchange
Category:
Package Design / Campaign
Annual ID:
09120D
Award:
2009 Design Merit Award
Agency:
Ogilvy & Mather Japan / Shibuya-ku
Client:
FUNAI
Title:
FUNAI'S FUNA SUSHI
Category:
Package Design / Campaign
Annual ID:
09121D
Award:
2009 Design Merit Award
Agency:
Young and Laramore / Indianapolis
Client:
Ugly Mug Coffee
Title:
Ugly Mug Packaging
Category:
Package Design / Campaign
Annual ID:
09122D
Award:
2009 Design Merit Award
Agency:
601bisang / seoul
Client:
601bisang
Title:
365&36.5 communications
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Annual ID:
09171D
Award:
2009 Design Merit Award
Agency:
Leo Burnett Dubai / Dubai
Client:
Zohra Mouhetta
Title:
Lose your belly
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Annual ID:
09172D
Award:
2009 Design Merit Award
Agency:
Lowe New York / New York
Client:
Museum of Sex
Title:
Balloon
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Annual ID:
09173D
Award:
2009 Design Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Hindustan Unilever Ltd.
Title:
Short Film Fest
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Annual ID:
09174D
Award:
2009 Design Merit Award
Agency:
Ogilvy & Mather, New Delhi / Gurgaon
Client:
India Post
Title:
Stamps
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Annual ID:
09175D
Award:
2009 Design Merit Award
Agency:
Pereira & O'Dell / San Francisco
Client:
Carrots Boutique San Francisco
Title:
Carrot Beer!
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Annual ID:
09176D
Award:
2009 Design Merit Award
Agency:
Pereira & O'Dell / San Francisco
Client:
LEGO
Title:
Go Miniman Go T-Shirt
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Annual ID:
09177D
Award:
2009 Design Merit Award
Agency:
The Classic Partnership Advertising / Dubai
Client:
Clive Temple
Title:
Bird Droppings
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Annual ID:
09178D
Award:
2009 Design Merit Award
Agency:
Wolff Olins / New York
Client:
Living Proof
Title:
Living Proof Consumer Cards
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Annual ID:
09179D
Award:
2009 Design Merit Award
Agency:
DRAFT Co.,Ltd / Tokyo
Client:
D-BROS
Title:
SOPHIE
Category:
Collateral Design / P.O.P. and In-Store - Single
Annual ID:
09160D
Award:
2009 Design Merit Award
Agency:
DRAFT Co.,Ltd / Tokyo
Client:
D-BROS
Title:
Someday, Today
Category:
Collateral Design / P.O.P. and In-Store - Single
Annual ID:
09161D
Award:
2009 Design Merit Award
Agency:
Happy F&B / Gothenburg
Client:
The Swedish Museum of Architecture
Title:
Matchbox City
Category:
Collateral Design / P.O.P. and In-Store - Single
Annual ID:
09162D
Award:
2009 Design Merit Award
Agency:
Ogilvy & Mather (HK) Pte Ltd / Hong Kong
Client:
The Hong Kong Jockey Club
Title:
Mansion
Category:
Collateral Design / P.O.P. and In-Store - Single
Annual ID:
09163D
Award:
2009 Design Merit Award
Agency:
Scholz & Friends Hamburg GmbH / Hamburg
Client:
Alpina Farben GmbH
Title:
The Alpina Wall Calendar 2009
Category:
Collateral Design / P.O.P. and In-Store - Single
Annual ID:
09164D
Award:
2009 Design Merit Award
Agency:
Leo Burnett India / Mumbai
Client:
Lokart Paint Thinner
Title:
Splash
Category:
Product Design / Campaign
Annual ID:
09129D
Award:
2009 Design Merit Award
Agency:
Rod Kommunikation AG / Zuerich
Client:
Denner
Title:
Primess
Category:
Product Design / Campaign
Annual ID:
09131D
Award:
2009 Design Merit Award
Agency:
Barkley / Kansas City
Client:
19 Below
Title:
19 Below Corporate Identity
Category:
Corporate Identity / Corporate Identity - Campaign
Annual ID:
09099D
Award:
2009 Design Merit Award
Agency:
Blok Design / Mexico D.F.
Client:
Evolutiva
Title:
Evolutiva
Category:
Corporate Identity / Corporate Identity - Campaign
Annual ID:
09100D
Award:
2009 Design Merit Award
Agency:
ENJIN Inc. / Tokyo
Client:
ENJIN Inc.
Title:
ENJIN Stationary
Category:
Corporate Identity / Corporate Identity - Campaign
Annual ID:
09101D
Award:
2009 Design Merit Award
Agency:
GJP Advertising + Design / Toronto
Client:
Advertising & Design Club of Canada
Title:
All Hail Ideation
Category:
Corporate Identity / Corporate Identity - Campaign
Annual ID:
09102D
