The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Discipline
-
Discipline
All
- All
- Advertising
- Branded Entertainment
- Design
- Intellectual Property
- Interactive
Award
Category
-
Category
Select Category
- Select Category
- Advertising on Mobile Devices
- Banners & Interactive Advertising
- Brand Identity
- Brand Transformation
- Broadcast and Moving Image
- Cinema Advertising
- Collateral
- Collateral Design
- Consumer Television
- Craft
- Craft / Technique
- Custom Content
- Data and Human Experience
- Data Visualization
- Design for the Greater Good
- Digital Direct Marketing
- Direct Marketing
- Documentaries
- E-Publication Ads
- Experiential
- Experiential Advertising
- Film
- Gaming
- Innovation in Outdoor
- Innovation in Print
- Innovation in Radio
- Innovation in Video
- Integrated Branding
- Intellectual Property & Products
- Magazine
- Mobile
- Mobile Applications/Sites
- Municipal Design
- Music
- Newspaper
- Non-Broadcast
- Online
- Online Films & Video
- Other Digital Solutions
- Outdoor
- Package Design
- Print Craft
- Product Design
- Public Service
- Public Service - Outdoor
- Public Service / Political - Print
- Public Service / Political - Video
- Public Service Experiential Advertising
- Public Service Integrated Branding
- Publication Design
- Radio
- Radio Craft
- Self-Promotion
- Social Media
- Spatial Design
- Television
- Trade
- Use of Technology
- User Experience Design - Mobile
- User Experience Design - Web
- User Generated Content
- Video Craft
- Websites
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
The Most Powerful Arm
Agency: Finch / Sydney
Client: Save Our Sons Category: Intellectual Property & Products / Software, Services, Programs & Platforms
Squarespace Logo
Agency: Squarespace / New York
Client: Squarespace Category: Intellectual Property & Products / Software, Services, Programs & Platforms
minicar light stream.
Agency: ADK / Tokyo
Client: Fuji Heavy Industries Category: Broadcast and Moving Image / Short Films and Videos
It Was A Journey
Agency: Design Army / Washington, DC
Client: Karla Colletto Category: Broadcast and Moving Image / Short Films and Videos
Adobe Creative Series 'The Vein / Magma'
Agency: Dvein / Barcelona, Spain + Blacklist / New York
Client: Adobe Category: Broadcast and Moving Image / Short Films and Videos
I Am the New Creative
Agency: Goodby Silverstein & Partners / San Francisco
Client: Adobe Category: Broadcast and Moving Image / Short Films and Videos
The First Taste
Agency: Saatchi & Saatchi / Sydney
Client: TEDx Sydney Category: Broadcast and Moving Image / Short Films and Videos
Not So Pedestrian Lanes
Agency: IdeasXMachina (IXM) / Pasig City
Client: Pasig City Government Philippines Category: Municipal Design / Single or Series
LX Type
Agency: Leo Burnett / Lisboa
Client: Lisbon City Council Category: Municipal Design / Single or Series
Perfect güd Morning Campaign
Agency: Baldwin& / Raleigh
Client: gud Category: Social Media / Best Use of A Social Network
Harden's Entourage Integrated Campaign
Agency: BBDO / New York
Client: Foot Locker Category: Social Media / Best Use of A Social Network
Censored Tweet
Agency: DDB Brasil / Sao Paulo
Client: Amnesty Intrenational Category: Social Media / Best Use of A Social Network
Mob City Twitter Script
Agency: Deutsch / New York
Client: TNT Category: Social Media / Best Use of A Social Network
Denny's Diner Conversations
Agency: Erwin Penland Advertising / Greenville
Client: Denny's Category: Social Media / Best Use of A Social Network
Maker Camp
Agency: Google Creative Lab / New York + Maker Lab / New York
Client: Google, Maker Lab Category: Social Media / Best Use of A Social Network
The Google Map demonstration
Agency: Herezie / Paris
Client: Amnesty International Turkey Category: Social Media / Best Use of A Social Network
#Tweethearts
Agency: Hill Holliday / Boston
Client: Necco Category: Social Media / Best Use of A Social Network
0-60 In Less Than a Vine
Agency: INNOCEAN USA / Huntington Beach
Client: Hyundai Motor America Category: Social Media / Best Use of A Social Network
#HITTHEWINNER
Agency: Iris / London
Client: Adidas Category: Social Media / Best Use of A Social Network
Cancertweets
Agency: Leo Burnett Colombia / Bogota
Client: League Against Cancer - Bogota Category: Social Media / Best Use of A Social Network
Hollywood & Vines
Agency: Mullen / Boston
Client: Airbnb Category: Social Media / Best Use of A Social Network
Travel Your Tweet Interesting
Agency: Ogilvy & Mather / London
Client: Expedia Category: Social Media / Best Use of A Social Network
Dove positive change
Agency: Ogilvy & Mather / Toronto + OgilvyOne Worldwide / Torono
Client: Unilever Category: Social Media / Best Use of A Social Network
The Candidate
Agency: Publicis Italy / Milan
Client: Heineken Category: Social Media / Best Use of A Social Network
Honda "Snack Attack"
Agency: RPA / Santa Monica
Client: American Honda Motor Co., Inc Category: Social Media / Best Use of A Social Network
Every Second Matters
Agency: UNION / Toronto
Client: Interval House Category: Social Media / Best Use of A Social Network
Missing Person Pre-Rolls
Agency: VML / Sydney
Client: Australian Federal Police Category: Social Media / Best Use of A Social Network
Invisigram
Agency: Y&R / Sao Paulo
Client: Teto Category: Social Media / Best Use of A Social Network
Science of Music
Agency: DDB Tribal Group / Duesseldorf
Client: Popakademie Baden-Wuerttemberg Category: Public Service - Outdoor / Outdoor - Campaign
THE ARCHITECTURE MUSEUM
Agency: Havas Worldwide Paris / Puteaux
Client: The Architecture Museum Category: Public Service - Outdoor / Outdoor - Campaign
CV Campaign
Agency: INGO / Stockholm
Client: Situation Stockholm - Magazine sold by homeless Category: Public Service - Outdoor / Outdoor - Campaign
If only for a second
Agency: Leo Burnett France / Saint-Denis
Client: Mimi Foundation Category: Public Service - Outdoor / Outdoor - Campaign
Animal Tabs
Agency: Leo Burnett Schweiz / Zurich
Client: Slow Food Category: Public Service - Outdoor / Outdoor - Campaign
The Autocomplete Truth
Agency: Memac Ogilvy / Dubai
Client: UN Women Category: Public Service - Outdoor / Outdoor - Campaign
Class
Agency: Prolam Y&R / Santiago
Client: Unicef Category: Public Service - Outdoor / Outdoor - Campaign
Liking Isn't Helping
Agency: Publicis / Singapore + Shooting Gallery / Singapore + Wishing Well / Singapore
Client: Crisis Relief Singapore Category: Public Service - Outdoor / Outdoor - Campaign
Lowe's Vine Fix in Six Campaign
Agency: BBDO / New York
Client: Lowe's Category: Online Films & Video / Branded Microvideo
A Journal of Insomnia
Agency: National Film Board of Canada / Montreal + Akufen / Montreal
Client: The National Film Board of Canada - Akufen Category: Online Films & Video / User Generated Content
Hidden Dangers
Agency: guertlerbachmann / Hamburg
Client: KIA Motors Europe GmbH Category: Magazine / Full Page or Spread - Campaign
Get closer
Agency: Jan Steinhilber / Hamburg + Jung von Matt / Hamburg
Client: Panasonic Marketing Europe GmbH Category: Magazine / Full Page or Spread - Campaign
Stains Happen
Agency: Lapiz / Chicago
Client: P&G Category: Magazine / Full Page or Spread - Campaign
Nothing Comes Easy
Agency: Leo Burnett / Beirut
Client: Virgin Radio Category: Magazine / Full Page or Spread - Campaign
Trailers
Agency: Leo Burnett France / Saint-Denis
Client: Jeep Category: Magazine / Full Page or Spread - Campaign
Upside Down
Agency: Leo Burnett France / Saint-Denis
Client: Jeep Category: Magazine / Full Page or Spread - Campaign
Mini World
Agency: Ogilvy Germany
Client: Coca-Cola Category: Magazine / Full Page or Spread - Campaign
The Newspaper Effect
Agency: Ogilvy Germany
Client: ZMG (Newspaper Marketing Association) Category: Magazine / Full Page or Spread - Campaign
Splash
Agency: Sancho BBDO / Bogota
Client: Exito Supermarkets Category: Magazine / Full Page or Spread - Campaign
Right The Wrong
Agency: TBWA / Kuala Lumpur
Client: Newell Rubbermaid Category: Magazine / Full Page or Spread - Campaign
Impressionnism
Agency: Y&R Paris / Boulogne-Billancourt
Client: Keloptic Category: Magazine / Full Page or Spread - Campaign
Little Holes
Agency: Y&R Paris / Boulogne-Billancourt
Client: Smallable Category: Magazine / Full Page or Spread - Campaign