The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Filter
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Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
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- Highest Ranked Work
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Award
Agency
Client
Title
Category
Annual ID
New Baraka – the first online shop for hope
Agency: denkwerk GmbH / Köln
Client: YOU Stiftung – Bildung für Kinder in Not Category: Digital / Website Design
DONATE 4 BIRDS | THE NEW ECOSYSTEM
Agency: BIRDMAN INC. / Tokyo + DLX INC. / Tokyo + DENTSU INC. / Tokyo
Client: CONSERVATION INTERNATIONAL JAPAN Category: Digital / Website Design
The 21st Century Gold Rush
Agency: Gladeye / Auckland
Client: Huffington Post Highline Category: Digital / Website Design
A Bear’s-Eye View of Yellowstone
Agency: Hello Monday / New York
Client: National Geographic Category: Digital / Website Design
AIGA
Agency: Mother Design / New York + Mother / New York
Client: AIGA Category: Motion Graphics / Series
Prison of the Head
Agency: The Nine / Shanghai
Client: Amnesty International Category: Motion Graphics / Series
Tokyo Deep Nights
Agency: HAKUHODO INC. / TOKYO
Client: TAKEO CO.,LTD. Category: Craft / Printing & Paper Craft - Single or Series
The World of Izumi Kyoka
Agency: Hakuhodo Inc. / Tokyo
Client: KANAZAWA's Beauty Explored Category: Craft / Printing & Paper Craft - Single or Series
mt ex singapore
Agency: iyamadesign inc. / Tokyo
Client: Kamoi kakoshi Co., Ltd. Category: Craft / Printing & Paper Craft - Single or Series
Girl With a Coloring Drop
Agency: OTUA Co.,Ltd / Tokyo + SHOEI Inc. / Tokyo
Client: SHOEI Inc. Category: Craft / Printing & Paper Craft - Single or Series
A very good year – A very bad year
Agency: Happy F&B / Gothenburg
Client: Göteborgstryckeriet Category: Self-Promotion
#CanalNotes
Agency: Havas / New York + Havas Village / New York + Studio 6 / New York + Havas Media North America / New York
Client: Havas New York Category: Self-Promotion
World For All ( Pet Adoption )
Agency: McCann Worldgroup India / Mumbai
Client: World For All Category: Self-Promotion
West Marin Review, cover series
Agency: Madeleine Corson Design / San Francisco
Client: West Marin Review Category: Editorial / Magazine Cover Design
Biggans Böcklingpastej—a smoked herring fish paste
Agency: Bedow / Stockholm
Client: Biggans Category: Packaging / Mass-market
Packages of Kungyokudo
Agency: good design company / Tokyo
Client: Ouno-kungyokudo Co.,Ltd. Category: Packaging / Mass-market
Domino's - The Domino Effect
Agency: jones knowles ritchie / London
Client: Domino's Pizza Group Ltd Category: Packaging / Mass-market
dear mayuko
Agency: Nippon Design Center, Inc. / Japan
Client: Dear Mayuko Co., Ltd. Category: Packaging / Mass-market
Package of Kishimen (flat udon noodle)
Agency: Peace Graphics / Nagoya
Client: Tatsumimenten Category: Packaging / Mass-market
Nike Football Pro Genius
Agency: AKQA / London
Client: Nike Football Category: Digital / Game Design
Symphonologie
Agency: DigitasLBi / New York + Accenture / New York
Client: Accenture Category: Data Visualization / Dynamic
Mobile Arcade
Agency: R/GA / São Paulo + MediaMonks / Sao Paulo
Client: Google Category: Data Visualization / Dynamic
branding
Agency: Minmin Qu&Qian Jiang / Nanjing
Client: phoenix fine arts publishing.ltd Category: Editorial / Book Layout Design
Li Detach He Attach
Agency: Han Qing Tang Design CO., LTD. / Nanjing
Client: China architecture&building press Category: Editorial / Book Layout Design
The Godfather Notebook
Agency: Regan Arts / New York
Client: Regan Arts Category: Editorial / Book Layout Design
Sixty Years of Taohuawu New Year Prints
Agency: T-Change Design Co.,Ltd / Nanjing
Client: Suzhou Taohuawu Woodblock Year Prints Society Category: Editorial / Book Layout Design
A musical corporate font
Agency: Scholz & Friends / Berlin + Atelier Dreibholz / Vienna
Client: Berliner Philharmonie Category: Typography / Typeface Design
The annual report that feeds the hungry
Agency: Hero Strategic Marketing / Cape Town
Client: FoodBank SA (now known as FoodForward SA) Category: Branding / Annual Reports & Corporate Sustainability Reports
vitaminwater Brand Reimagination
Agency: COLLINS / New York
Client: vitaminwater Category: Branding / Rebranding
Pina_
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Pinacoteca do Estado de São Paulo Category: Branding / Rebranding
Kappa Sushi Rebranding
Agency: HAKUHODO INC. / TOKYO
Client: Kappa Create Co., Ltd. Category: Branding / Rebranding
Peace Corps Rebranding
Agency: Ogilvy Washington / Washington, DC
Client: United States Peace Corps Category: Branding / Rebranding
Pandora Rebrand: The Color of Music
Agency: Pandora (in-house) / Oakland
Client: Pandora (in-house) Category: Branding / Rebranding
Commotion Issue 2
Agency: Design Army / Washington D.C.
Client: Maryland Institute College Of Art Category: Typography / Static
Commotion Issue 3
Agency: Design Army / Washington D.C.
Client: Maryland Institute College Of Art Category: Typography / Static
Nagoya University of Arts Graduation Exhibition
Agency: Peace Graphics / Nagoya
Client: Nagoya University of Arts Category: Typography / Static
Connect Pen & Notebook
Agency: Toppan Printing Co.,Ltd. / Tokyo
Client: OTSUKA PHARMACEUTICAL CO., LTD. Category: Typography / Static
The Outline (Digital)
Agency: The Outline and Code and Theory / New York City
Client: The Outline Category: Editorial / Digital Publications
Made In A Minute
Agency: BBDO / New York
Client: Lowe's Category: Innovation in Design / Digital Design
Hanging Heavy On My Eyes
Agency: H55 / Singapore
Client: Ang Song Nian Category: Editorial / Book Cover Design
Paper Planes
Agency: Droga5 / New York + Active Theory / Venice, CA + Plan8 / Stockholm
Client: Android Category: Branding / Brand Installations
Hand meets Hand
Agency: HAKUHODO Inc. / Tokyo + HAKUHODO DY MEDIA PARTNERS INC. / Tokyo + WHITE Inc. / Tokyo + HAKUHODO PRODUCTS Inc. / Tokyo
Client: Tiffany & Co. Category: Branding / Brand Installations
Unexpected Courts
Agency: NBS / Rio de Janeiro + Pixel / Rio de Janeiro + Beat / Rio de Janeiro
Client: Akzo Nobel Category: Branding / Brand Installations