The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Filter
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Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
The Talk
Agency: BBDO / New York + The Corner Shop / New York
Client: P&G Category: Reputation Management
The Gene Project
Agency: adam&eveDDB / London + Framestore / London
Client: Marmite Category: Integrated Campaign
Trash Isles
Agency: AMV BBDO / London + LADbible / London
Client: LADbible & Plastic Ocean Category: Integrated Campaign
#Blood Normal
Agency: AMV BBDO / London + Somesuch & Co / London + Ketchum / London
Client: Essity Libresse Bodyform Category: Integrated Campaign
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: Casey House Category: Integrated Campaign
Exclusive the Rainbow case study
Agency: DDB / Chicago + Starcom / Chicago + Mediacom / Chicago + Olson Engage / Chicago
Client: Mars Wrigley Confectionery Category: Integrated Campaign
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York
Client: Procter & Gamble - Tide Category: Integrated Campaign
Search
Agency: We Are Unlimited / Chicago + DDB / New York
Client: McDonald's Corporation Category: Integrated Campaign
My First Purchase Exhibit
Agency: McCann / New York
Client: Mastercard Category: Internal Communications
Virtual Reality- The Hard Way
Agency: Wieden+Kennedy / Portland
Client: KFC Category: Internal Communications
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: Casey House Category: Community Building
Strawless Ocean Campaign
Agency: POSSIBLE / Seattle + Lonely Whale Foundation / Calabasas
Client: Lonely Whale Foundation Category: Community Building
Probably TEDx
Agency: Happiness / an FCB alliance / Brussels
Client: Carlsberg Global Category: Innovation in Public Relations
BVG x adidas – The Ticket-Shoe
Agency: Jung von Matt AG / Hamburg
Client: Berliner Verkehrsbetriebe (BVG) Category: Innovation in Public Relations
Fearless Girl
Agency: McCann / New York + Visbal Sculpture, Inc / Delaware + Traction Creative / New York
Client: State Street Global Advisors Category: Innovation in Public Relations
Potatoes On Mars
Agency: Memac Ogilvy / Dubai
Client: International Potato Center Category: Innovation in Public Relations
Swear Like a Mother
Agency: CP+B / Boulder + Hungry Man / New York
Client: Kraft Heinz Category: Brand Voice
Probably TEDx
Agency: Happiness / an FCB alliance / Brussels
Client: Carlsberg Global Category: Brand Voice
A statement for tolerance
Agency: loved gmbh / Hamburg
Client: ALI Getränke UG / Husumer Mineralbrunnen HMB GmbH & Co. KG Category: Brand Voice
AAMI SmartPlates
Agency: Ogilvy Australia / Melbourne + Ogilvy PR / Melbourne
Client: AAMI Category: Brand Voice
In Real Life
Agency: BBDO / New York + BBDO Studios / New York
Client: Monica Lewinsky Category: Events & Experiential
A Day Without Whopper
Agency: DAVID / Buenos Aires + LANDIA / Buenos Aires
Client: Burger King Category: Events & Experiential
Bullying Jr.
Agency: DAVID / Miami + Smuggler / LA
Client: Burger King Category: Events & Experiential
This Is Our Ice
Agency: ICF Olson / Minneapolis
Client: Minnesota Wild Category: Events & Experiential
Robocalls from Humans
Agency: Ogilvy & Mather / Chicago
Client: Team Gleason Category: Events & Experiential
Huggies - Behind the Door
Agency: Ogilvy & Mather / Toronto
Client: Kimberly Clark Category: Events & Experiential
Broken Crayons
Agency: Republica / Miami + Trator Filmes / Sao Paulo
Client: Amigos for Kids Category: Events & Experiential
The Bonnie Award
Agency: CP+B / Boulder + Film Independent / Los Angeles
Client: American Airlines Category: Real-Time Response / Activity / Proactive Communications
Earth: Shot on iPhone
Agency: TBWAMedia Arts Lab / Los Angeles
Client: Apple Category: Real-Time Response / Activity / Proactive Communications
In Real Life
Agency: BBDO / New York + BBDO Studios / New York
Client: Monica Lewinsky Category: Media Relations
Olympic Moms
Agency: GREY / SAO PAULO + GREY / LATAM + GREY / -
Client: P&G Masterbrands Category: Media Relations
Costa Nica
Agency: J. Walter Thompson Costa Rica / SJO CR
Client: Teletica Category: Media Relations
BVG x adidas – The Ticket-Shoe
Agency: Jung von Matt AG / Hamburg
Client: Berliner Verkehrsbetriebe (BVG) Category: Media Relations