The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Client Rankings
Mastercard
Client
Title
Category
Award
Points
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: CMO Pencil
Points: 90.00
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: Best of IP & Products
Points: 90.00
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: Best of Public Relations
Points: 90.00
Astronomical Sales
Agency: FP7 McCann / Dubai + Carat / Dubai + Digitas LBI / Dubai Category: Real-Time
Points: 45.00
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: Service Design / Customer Experience (CX)
Points: 45.00
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: Experiential / Customer Experience / CX
Points: 45.00
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: Customer Experience / CX
Points: 45.00
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: Products
Points: 45.00
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: Physical Product
Points: 45.00
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: Brand Voice
Points: 45.00
Safe Waze 2 Shop
Agency: McCann Poland / Warszawa + McCann Canada / Toronto Category: Innovation & Transformation / Innovation in Lockdown
Points: 9.00
Astronomical Sales
Agency: FP7 McCann / Dubai + Digitas LBI / Dubai + Carat / Dubai Category: Creative Effectiveness / Consumer / Brand
Points: 3.00
True Name
Agency: McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York Category: Sustainable Development Goals
Points: 3.00
Safe Waze 2 Shop
Agency: McCann Poland / Warszawa + McCann Canada / Toronto Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
Client:
Mastercard
Title:
True Name
Category:
CMO Pencil
Award:
2021 CMO Pencil CMO Pencil
Points:
90.00
Client:
Mastercard
Title:
True Name
Category:
Best of IP & Products
Award:
2021 IP & Products Best of Discipline Pencil
Points:
90.00
Client:
Mastercard
Title:
True Name
Category:
Best of Public Relations
Award:
2021 Public Relations Best of Discipline Pencil
Points:
90.00
Client:
Mastercard
Title:
Astronomical Sales
Category:
Real-Time
Award:
2021 Creative Use of Data Gold Pencil
Points:
45.00
Client:
Mastercard
Title:
True Name
Category:
Service Design / Customer Experience (CX)
Award:
2021 Design Gold Pencil
Points:
45.00
Client:
Mastercard
Title:
True Name
Category:
Experiential / Customer Experience / CX
Award:
2021 Direct Marketing Gold Pencil
Points:
45.00
Client:
Mastercard
Title:
True Name
Category:
Customer Experience / CX
Award:
2021 Experiential & Immersive Gold Pencil
Points:
45.00
Client:
Mastercard
Title:
True Name
Category:
Products
Award:
2021 Health, Wellness & Pharma Gold Pencil
Points:
45.00
Client:
Mastercard
Title:
True Name
Category:
Physical Product
Award:
2021 IP & Products Gold Pencil
Points:
45.00
Client:
Mastercard
Title:
True Name
Category:
Brand Voice
Award:
2021 Public Relations Gold Pencil
Points:
45.00
Client:
Mastercard
Title:
Safe Waze 2 Shop
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Creative Use of Data Bronze Pencil
Points:
9.00
Client:
Mastercard
Title:
Astronomical Sales
Category:
Creative Effectiveness / Consumer / Brand
Award:
2021 Creative Effectiveness Merit Award
Points:
3.00
Client:
Mastercard
Title:
True Name
Category:
Sustainable Development Goals
Award:
2021 Sustainable Development Goals Pencil Merit Award
Points:
3.00