Trent is creative director and partner at WAX Partnership, one of Western Canada's most decorated Advertising and design shops. He started his career as a writer, but over the years has come to know and understand the power of great design.

Over his 15–year career, Trent has worked on a number of national and international clients, including Unilever, TELUS, ConocoPhillips, KFC, Mattel, Amex, Canadian Tire, WestJet and more.

His work has been recognized both nationally and internationally by the One Show, Cannes, Communication Arts, Marketing, the Art Directors Club, Clios, Applied Arts, the London International Advertising Awards and Archive. Most recently his work for the CSPD Calgary Society for Persons with Disabilities was awarded a Black Pencil at the D&AD.