Soo Hee, leads the creative team at Publicis Groupe Korea as Chief Creative Officer. In her role, she is charged with leading the creative team in developing marketing communication for global clients including P&G, McDonald’s, Philip Morris, Diageo, Disney, Samsung, Samsung DS, Coca-Cola, Nivea and Cenovis. With over 26 years of experience in holistic brand building, she brings strong insightful creative as well as strategic integrated perspective to her work. Throughout her career, her work has been recognised at New York Festival, Clio Awards, Korea Advertising Awards, Busan AD Stars. In 2012, her work for McDonald’s was recognised at the prestigious Cannes Lions Festival of Creativity. In 2014, Soo Hee’s work also picked up a Silver award at Clio Healthcare and was also shortlisted at the inaugural Lions Health. Soo Hee also actively participates in advertising evaluation committee for local and global adverting festivals. She was selected as a jury for the non-traditional section of LIA Awards in 2018 and KOREA Advertising Awards in 2021. This year, she was nominated as a jury President of Marketers Category in Vietnam Young Lions as well as TV/Cinema and Online Film jury in LIA 2022.