The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Fallon McElligott / New York Client: MTV Networks Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: AltaVista Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: 3DFX Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: Almap/BBDO / São Paulo Client: Volkswagen Category: Consumer Television / Consumer Television :30 Single
Agency: Arnold Communications / Boston Client: Volkswagen of America Category: Consumer Television / Consumer Television :30 Single
Agency: BDDP / Boulogne Client: Air Liberté Category: Consumer Television / Consumer Television :30 Single
Agency: Black Rocket / San Francisco Client: Discover Brokerage Category: Consumer Television / Consumer Television :30 Single
Agency: Black Rocket / San Francisco Client: U.C. Berkeley Athletic Department Category: Consumer Television / Consumer Television :30 Single
Agency: The Buntin Group / Nashville Client: Goody's Category: Consumer Television / Consumer Television :30 Single
Agency: BVK McDonald / Milwaukee Client: Sun Country Airlines Category: Consumer Television / Consumer Television :30 Single
Agency: Clemenger / BBDO Melbourne Client: RACV Category: Consumer Television / Consumer Television :30 Single
Agency: Cliff Freeman & Partners / New York Client: Budget Category: Consumer Television / Consumer Television :30 Single
Agency: Cliff Freeman & Partners / New York Client: Budget Category: Consumer Television / Consumer Television :30 Single
Agency: Cliff Freeman & Partners / New York Client: Budget Category: Consumer Television / Consumer Television :30 Single
Agency: Cliff Freeman & Partners / New York Client: FOX Sports Category: Consumer Television / Consumer Television :30 Single
Agency: Cossette Communication-Marketing / Toronto Client: General Mills Canada Category: Consumer Television / Consumer Television :30 Single
Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :30 Single
Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :30 Single
Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :30 Single
Agency: Fallon McElligott / New York Client: MTV Networks Category: Consumer Television / Consumer Television :30 Single
Agency: Fallon McElligott / Minneapolis Client: Nordstromshoes.com Category: Consumer Television / Consumer Television :30 Single
Agency: Foote Cone & Belding / San Francisco Client: Amazon.com Category: Consumer Television / Consumer Television :30 Single
Agency: Foote Cone & Belding / San Francisco Client: Amazon.com Category: Consumer Television / Consumer Television :30 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: California Fluid Milk Processor Advisory Board Category: Consumer Television / Consumer Television :30 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: E*Trade Category: Consumer Television / Consumer Television :30 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: E*Trade Category: Consumer Television / Consumer Television :30 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: E*Trade Category: Consumer Television / Consumer Television :30 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Television / Consumer Television :30 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Sutter Home Category: Consumer Television / Consumer Television :30 Single
Agency: Greenberg Seronick O'Leary / Boston Client: Yawkey Baseball Club Category: Consumer Television / Consumer Television :30 Single
Agency: J. Walter Thompson / New York Client: Kellogg USA, Raisin Bran Category: Consumer Television / Consumer Television :30 Single
Agency: Leagas Delaney / San Francisco Client: 2 Bridge.com Category: Consumer Television / Consumer Television :30 Single
Agency: Leagas Delaney / San Francisco Client: Adidas Category: Consumer Television / Consumer Television :30 Single
Agency: Leo Burnett / Chicago Client: Toys R Us Category: Consumer Television / Consumer Television :30 Single
Agency: The Martin Agency / Richmond Client: SAAB Cars USA Category: Consumer Television / Consumer Television :30 Single
Agency: The Martin Agency / Richmond Client: The Charlotte Hornets Category: Consumer Television / Consumer Television :30 Single
Agency: McCann-Erickson / New York Client: Motorola Category: Consumer Television / Consumer Television :30 Single
Agency: Pagano Schenck & Kay / Boston Client: Cambridge SoundWorks Category: Consumer Television / Consumer Television :30 Single
Agency: Publicis Bloom / Dallas Client: TGI Friday's Category: Consumer Television / Consumer Television :30 Single
Agency: Publicis & Hal Riney / San Francisco Client: DoughNET Category: Consumer Television / Consumer Television :30 Single
Agency: TBWA/Chiat/Day / San Francisco Client: OnHealth.com Category: Consumer Television / Consumer Television :30 Single
Agency: TBWA/Chiat/Day / San Francisco Client: OnHealth.com Category: Consumer Television / Consumer Television :30 Single
Agency: Wieden + Kennedy / New York Client: ESPN Category: Consumer Television / Consumer Television :30 Single
Agency: Wieden + Kennedy / Portland Client: AltaVista Category: Consumer Television / Consumer Television :30 Single
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30 Single
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30 Single
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30 Single

2000 Advertising Merit Award

Fallon McElligott / New York

MTV Networks

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0679A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

AltaVista

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0680A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0681A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

Nike

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0682A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

3DFX

Consumer Television / Consumer Television Over :30 Campaign

00_0591A

2000 Advertising Merit Award

Almap/BBDO / São Paulo

Volkswagen

Consumer Television / Consumer Television :30 Single

00_0592A

2000 Advertising Merit Award

Arnold Communications / Boston

Volkswagen of America

Consumer Television / Consumer Television :30 Single

00_0593A

2000 Advertising Merit Award

BDDP / Boulogne

Air Liberté

Consumer Television / Consumer Television :30 Single

00_0594A

2000 Advertising Merit Award

Black Rocket / San Francisco

Discover Brokerage

Consumer Television / Consumer Television :30 Single

00_0595A

2000 Advertising Merit Award

Black Rocket / San Francisco

U.C. Berkeley Athletic Department

Consumer Television / Consumer Television :30 Single

00_0596A

2000 Advertising Merit Award

The Buntin Group / Nashville

Goody's

Consumer Television / Consumer Television :30 Single

00_0598A

2000 Advertising Merit Award

BVK McDonald / Milwaukee

Sun Country Airlines

Consumer Television / Consumer Television :30 Single

00_0599A

2000 Advertising Merit Award

Clemenger / BBDO Melbourne

RACV

Consumer Television / Consumer Television :30 Single

00_0600A

2000 Advertising Merit Award

Cliff Freeman & Partners / New York

Budget

Consumer Television / Consumer Television :30 Single

00_0601A

2000 Advertising Merit Award

Cliff Freeman & Partners / New York

Budget

Consumer Television / Consumer Television :30 Single

00_0602A

2000 Advertising Merit Award

Cliff Freeman & Partners / New York

Budget

Consumer Television / Consumer Television :30 Single

00_0603A

2000 Advertising Merit Award

Cliff Freeman & Partners / New York

FOX Sports

Consumer Television / Consumer Television :30 Single

00_0604A

2000 Advertising Merit Award

Cossette Communication-Marketing / Toronto

General Mills Canada

Consumer Television / Consumer Television :30 Single

00_0605A

2000 Advertising Merit Award

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :30 Single

00_0608A

2000 Advertising Merit Award

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :30 Single

00_0609A

2000 Advertising Merit Award

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :30 Single

00_0610A

2000 Advertising Merit Award

Fallon McElligott / New York

MTV Networks

Consumer Television / Consumer Television :30 Single

00_0611A

2000 Advertising Merit Award

Fallon McElligott / Minneapolis

Nordstromshoes.com

Consumer Television / Consumer Television :30 Single

00_0612A

2000 Advertising Merit Award

Foote Cone & Belding / San Francisco

Amazon.com

Consumer Television / Consumer Television :30 Single

00_0613A

2000 Advertising Merit Award

Foote Cone & Belding / San Francisco

Amazon.com

Consumer Television / Consumer Television :30 Single

00_0614A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Anheuser-Busch

Consumer Television / Consumer Television :30 Single

00_0616A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

California Fluid Milk Processor Advisory Board

Consumer Television / Consumer Television :30 Single

00_0619A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

E*Trade

Consumer Television / Consumer Television :30 Single

00_0620A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

E*Trade

Consumer Television / Consumer Television :30 Single

00_0621A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

E*Trade

Consumer Television / Consumer Television :30 Single

00_0622A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Television / Consumer Television :30 Single

00_0623A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Sutter Home

Consumer Television / Consumer Television :30 Single

00_0624A

2000 Advertising Merit Award

Greenberg Seronick O'Leary / Boston

Yawkey Baseball Club

Consumer Television / Consumer Television :30 Single

00_0625A

2000 Advertising Merit Award

J. Walter Thompson / New York

Kellogg USA, Raisin Bran

Consumer Television / Consumer Television :30 Single

00_0627A

2000 Advertising Merit Award

Leagas Delaney / San Francisco

2 Bridge.com

Consumer Television / Consumer Television :30 Single

00_0628A

2000 Advertising Merit Award

Leagas Delaney / San Francisco

Adidas

Consumer Television / Consumer Television :30 Single

00_0629A

2000 Advertising Merit Award

Leo Burnett / Chicago

Toys R Us

Consumer Television / Consumer Television :30 Single

00_0631A

2000 Advertising Merit Award

The Martin Agency / Richmond

SAAB Cars USA

Consumer Television / Consumer Television :30 Single

00_0632A

2000 Advertising Merit Award

The Martin Agency / Richmond

The Charlotte Hornets

Consumer Television / Consumer Television :30 Single

00_0633A

2000 Advertising Merit Award

McCann-Erickson / New York

Motorola

Consumer Television / Consumer Television :30 Single

00_0634A

2000 Advertising Merit Award

Pagano Schenck & Kay / Boston

Cambridge SoundWorks

Consumer Television / Consumer Television :30 Single

00_0636A

2000 Advertising Merit Award

Publicis Bloom / Dallas

TGI Friday's

Consumer Television / Consumer Television :30 Single

00_0637A

2000 Advertising Merit Award

Publicis & Hal Riney / San Francisco

DoughNET

Consumer Television / Consumer Television :30 Single

00_0638A

2000 Advertising Merit Award

TBWA/Chiat/Day / San Francisco

OnHealth.com

Consumer Television / Consumer Television :30 Single

00_0640A

2000 Advertising Merit Award

TBWA/Chiat/Day / San Francisco

OnHealth.com

Consumer Television / Consumer Television :30 Single

00_0641A

2000 Advertising Merit Award

Wieden + Kennedy / New York

ESPN

Consumer Television / Consumer Television :30 Single

00_0643A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

AltaVista

Consumer Television / Consumer Television :30 Single

00_0644A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television :30 Single

00_0645A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television :30 Single

00_0646A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television :30 Single

00_0647A

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