The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Dining Out 120s
Agency: BBDO/Guerrero Ortega / Makati City
Client: Visa International Category: Non-Broadcast / Non-Broadcast: Cinema
Instinct
Agency: Bryant Fulton & Shee / Vancouver
Client: Vancouver International Film Festival Category: Non-Broadcast / Non-Broadcast: Cinema
Beach 40
Agency: Saatchi & Saatchi / London
Client: Club 18-30/Club 18-30 Holidays Category: Non-Broadcast / Non-Broadcast: Cinema
Depth Gauge, Polygraph, Bell Curve, Litmus Paper, Section of Skin
Agency: Brand Architecture International / New York
Client: The Economist Category: Outdoor / Outdoor: Campaign
Morning Paper, Keeping An Eye, Hospital Bed
Agency: Forsman & Bodenfors / Göthenburg
Client: Göteborgs Posten Category: Outdoor / Outdoor: Campaign
Road Signs
Agency: Forsman & Bodenfors / Göthenburg
Client: Volvo of Sweden Category: Outdoor / Outdoor: Campaign
Exit
Agency: Publicis in the West / Seattle
Client: Washington State Lottery Category: Outdoor / Outdoor: Campaign
Beach, Bar, Pool
Agency: Saatchi & Saatchi / London
Client: Club 18-30 Category: Outdoor / Outdoor: Campaign
How Much Is This?
Agency: TBWAChiatDay / Los Angeles
Client: MOCA Category: Outdoor / Outdoor: Campaign
Swing, Kite, Clothesline
Agency: Ambience D'Arcy / Mumbai
Client: Marico Industries Category: Newspaper / Newspaper Over 600 Lines: Campaign
Fish, Birdcage, Paint, Puppy
Agency: Bozell / New York
Client: Datek Category: Newspaper / Newspaper Over 600 Lines: Campaign
Suicide, Back Seat, Boot
Agency: Contrapunto / Madrid
Client: Smart Category: Newspaper / Newspaper Over 600 Lines: Campaign
Honey, I'm Home; Careful, They're Still Hot; Sorry, I'm Early
Agency: Far East Public Company / Bangkok
Client: Yontrakit Intersales Category: Newspaper / Newspaper Over 600 Lines: Campaign
Wilks, Lourve, Nations Collide
Agency: GSD&M / Austin
Client: Land Rover North America Category: Newspaper / Newspaper Over 600 Lines: Campaign
Bigmart
Agency: Impiric / Singapore
Client: Giant Hypermart Category: Newspaper / Newspaper Over 600 Lines: Campaign
Pregnant, Purple Rinse, Poo, Caterpillar, Sunburn
Agency: Lowe Bull Calvert Pace / Johannesburg
Client: Dulux Category: Newspaper / Newspaper Over 600 Lines: Campaign
Nike, Apple, Body-shop, Harley Davidson
Agency: Ogilvy & Mather / Mumbai
Client: Bennett Coleman & Co. Category: Newspaper / Newspaper Over 600 Lines: Campaign
Fevicol Sea Face, Dog, Heads
Agency: Ogilvy & Mather / Mumbai
Client: Pidilite Industries Category: Newspaper / Newspaper Over 600 Lines: Campaign
Car Park, FootPrints, Speed Camera, Have You Seen
Agency: Saatchi & Saatchi / London
Client: Toyota Corolla Category: Newspaper / Newspaper Over 600 Lines: Campaign
Equalizer, Afro, Reggae
Agency: Taxi / Toronto
Client: Milestone Category: Newspaper / Newspaper Over 600 Lines: Campaign
Couch, Vase, Window
Agency: TBWA Hunt Lascaris / Johannesburg
Client: Interflora Category: Newspaper / Newspaper Over 600 Lines: Campaign
Baggage Carousel
Agency: BADJAR Advertising / Melbourne
Client: BMW Group - MINI Category: Outdoor / Guerilla Advertising: Single
Coasters
Agency: Blattner Brunner / Pittsburgh
Client: Zippo Category: Outdoor / Guerilla Advertising: Single
Stairmaster
Agency: Foote Cone & Belding / Singapore
Client: Adidas Singapore Category: Outdoor / Guerilla Advertising: Single
Crack
Agency: Goh Ramanathan / Singapore
Client: Hush Puppies Category: Outdoor / Guerilla Advertising: Single
Mask
Agency: JDA / Perth
Client: Bikeforce Australia Category: Outdoor / Guerilla Advertising: Single
Coaster
Agency: TBWA Hunt Lascaris / Johannesburg
Client: Dunlop Category: Outdoor / Guerilla Advertising: Single
Hitchhikers
Agency: TBWA Hunt Lascaris / Johannesburg
Client: Nashua Category: Outdoor / Guerilla Advertising: Single
Baby Magazine
Agency: Young & Rubicam / São Paulo
Client: Editoria Simbolo Category: Outdoor / Guerilla Advertising: Single
Office/Snake/Iron
Agency: Palmer Jarvis DDB / Vancouver
Client: Lastminutelodgings.com Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Drew
Agency: Saatchi & Saatchi / Hong Kong
Client: Procter & Gamble - Oil of Olay Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Lovingly-crafted
Agency: Square One / Dallas
Client: Urban Home Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Film San Antonio Logo
Agency: Bromley Communications / San Antoino
Client: San Antonio Convention & Visitors Bureau Category: Brand and Corporate Identity Design / Logo/Trademark
Logo/Business Card
Agency: PeñaBrand/Butler Shine & Stern / Sausalito
Client: Amino Category: Brand and Corporate Identity Design / Logo/Trademark
Trip on a Tank Full
Agency: Colle + McVoy / Minneapolis
Client: Minnesota Office of Tourism Category: Brand and Corporate Identity Design / Logo/Trademark
Archipelago Logo Series
Agency: Duffy Design / Minneapolis
Client: Archipelago Category: Brand and Corporate Identity Design / Logo/Trademark
Bob Reuter Photography logo
Agency: Rodgers Townsend / St. Louis
Client: Bob Reuter Category: Brand and Corporate Identity Design / Logo/Trademark
McKnight Annual Report
Agency: Agency Eleven / Minneapolis
Client: McKnight Foundation, The Category: Brand and Corporate Identity Design / Annual Report
Gartner 2001 Annual Report
Agency: Cahan & Associates / San Francisco
Client: Gartner Category: Brand and Corporate Identity Design / Annual Report
2000 Annual Report
Agency: Cahan & Associates / San Francisco
Client: Silicon Valley National Bank Category: Brand and Corporate Identity Design / Annual Report
2000 Annual Report
Agency: Eleven / San Francisco
Client: Williams Sonoma Category: Brand and Corporate Identity Design / Annual Report
Annual Report 2000
Agency: Maksimovic & Partners / Saarbrucken
Client: Vereinigte Volksbanken VVBS Category: Brand and Corporate Identity Design / Annual Report
Award:
2002 Advertising Merit Award
Agency:
BBDO/Guerrero Ortega / Makati City
Client:
Visa International
Title:
Dining Out 120s
Category:
Non-Broadcast / Non-Broadcast: Cinema
Annual ID:
02541A
Award:
2002 Advertising Merit Award
Agency:
Bryant Fulton & Shee / Vancouver
Client:
Vancouver International Film Festival
Title:
Instinct
Category:
Non-Broadcast / Non-Broadcast: Cinema
Annual ID:
02542A
Award:
2002 Advertising Merit Award
Agency:
Saatchi & Saatchi / London
Client:
Club 18-30/Club 18-30 Holidays
Title:
Beach 40
Category:
Non-Broadcast / Non-Broadcast: Cinema
Annual ID:
02543A
Award:
2002 Interactive Merit Award
Agency:
AGI GmbH / Stuttgart
Client:
Phoenix Product Design
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02150N
Award:
2002 Interactive Merit Award
Agency:
Leopard / Boulder
Client:
Leopard
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02151N
Award:
2002 Interactive Merit Award
Agency:
O'Donnell Advertising Inc. / San Diego
Client:
O'Donnell Advertising Inc.
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02152N
Award:
2002 Interactive Merit Award
Agency:
Pentagram Design, Inc. / San Francisco
Client:
Potlatch Paper
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02153N
Award:
2002 Interactive Merit Award
Agency:
Winning Strategies Advertising / Mt. Laurel
Client:
Winning Strategies Advertising
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02154N
Award:
2002 Advertising Merit Award
Agency:
Brand Architecture International / New York
Client:
The Economist
Title:
Depth Gauge, Polygraph, Bell Curve, Litmus Paper, Section of Skin
Category:
Outdoor / Outdoor: Campaign
Annual ID:
02282A
Award:
2002 Advertising Merit Award
Agency:
Forsman & Bodenfors / Göthenburg
Client:
Göteborgs Posten
Title:
Morning Paper, Keeping An Eye, Hospital Bed
Category:
Outdoor / Outdoor: Campaign
Annual ID:
02283A
Award:
2002 Advertising Merit Award
Agency:
Forsman & Bodenfors / Göthenburg
Client:
Volvo of Sweden
Title:
Road Signs
Category:
Outdoor / Outdoor: Campaign
Annual ID:
02284A
Award:
2002 Advertising Merit Award
Agency:
Leo Burnett / Oslo
Client:
SAS
Title:
London/Paris/NewYork
Category:
Outdoor / Outdoor: Campaign
Annual ID:
02285A
Award:
2002 Advertising Merit Award
Agency:
Modernista! / Boston
Client:
MTV
Title:
We're Watching
Category:
Outdoor / Outdoor: Campaign
Annual ID:
02286A
Award:
2002 Advertising Merit Award
Agency:
Modernista! / Boston
Client:
MTV
Title:
We're Watching 2
Category:
Outdoor / Outdoor: Campaign
Annual ID:
02287A
Award:
2002 Advertising Merit Award
Agency:
Publicis in the West / Seattle
Client:
Washington State Lottery
Title:
Exit
Category:
Outdoor / Outdoor: Campaign
Annual ID:
02288A
Award:
2002 Advertising Merit Award
Agency:
Saatchi & Saatchi / London
Client:
Club 18-30
Title:
Beach, Bar, Pool
Category:
Outdoor / Outdoor: Campaign
Annual ID:
02289A
Award:
2002 Advertising Merit Award
Agency:
TBWAChiatDay / Los Angeles
Client:
MOCA
Title:
How Much Is This?
Category:
Outdoor / Outdoor: Campaign
Annual ID:
02290A
Award:
2002 Advertising Merit Award
Agency:
Ambience D'Arcy / Mumbai
Client:
Marico Industries
Title:
Swing, Kite, Clothesline
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02127A
Award:
2002 Advertising Merit Award
Agency:
Bozell / New York
Client:
Datek
Title:
Fish, Birdcage, Paint, Puppy
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02128A
Award:
2002 Advertising Merit Award
Agency:
Contrapunto / Madrid
Client:
Smart
Title:
Suicide, Back Seat, Boot
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02129A
Award:
2002 Advertising Merit Award
Agency:
Far East Public Company / Bangkok
Client:
Yontrakit Intersales
Title:
Honey, I'm Home; Careful, They're Still Hot; Sorry, I'm Early
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02130A
Award:
2002 Advertising Merit Award
Agency:
GSD&M / Austin
Client:
Land Rover North America
Title:
Wilks, Lourve, Nations Collide
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02131A
Award:
2002 Advertising Merit Award
Agency:
Impiric / Singapore
Client:
Giant Hypermart
Title:
Bigmart
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02132A
Award:
2002 Advertising Merit Award
Agency:
Lowe Bull Calvert Pace / Johannesburg
Client:
Dulux
Title:
Pregnant, Purple Rinse, Poo, Caterpillar, Sunburn
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02133A
Award:
2002 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Bennett Coleman & Co.
Title:
Nike, Apple, Body-shop, Harley Davidson
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02134A
Award:
2002 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Pidilite Industries
Title:
Fevicol Sea Face, Dog, Heads
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02135A
Award:
2002 Advertising Merit Award
Agency:
Saatchi & Saatchi / London
Client:
Toyota Corolla
Title:
Car Park, FootPrints, Speed Camera, Have You Seen
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02136A
Award:
2002 Advertising Merit Award
Agency:
Taxi / Toronto
Client:
Milestone
Title:
Equalizer, Afro, Reggae
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02137A
Award:
2002 Advertising Merit Award
Agency:
TBWA Hunt Lascaris / Johannesburg
Client:
Interflora
Title:
Couch, Vase, Window
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Annual ID:
02138A
Award:
2002 Advertising Merit Award
Agency:
BADJAR Advertising / Melbourne
Client:
BMW Group - MINI
Title:
Baggage Carousel
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
02291A
Award:
2002 Advertising Merit Award
Agency:
Blattner Brunner / Pittsburgh
Client:
Zippo
Title:
Coasters
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
02292A
Award:
2002 Advertising Merit Award
Agency:
Foote Cone & Belding / Singapore
Client:
Adidas Singapore
Title:
Stairmaster
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
02293A
Award:
2002 Advertising Merit Award
Agency:
Goh Ramanathan / Singapore
Client:
Hush Puppies
Title:
Crack
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
02294A
Award:
2002 Advertising Merit Award
Agency:
JDA / Perth
Client:
Bikeforce Australia
Title:
Mask
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
02295A
Award:
2002 Advertising Merit Award
Agency:
TBWA Hunt Lascaris / Johannesburg
Client:
Dunlop
Title:
Coaster
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
02296A
Award:
2002 Advertising Merit Award
Agency:
TBWA Hunt Lascaris / Johannesburg
Client:
Nashua
Title:
Hitchhikers
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
02297A
Award:
2002 Advertising Merit Award
Agency:
Young & Rubicam / São Paulo
Client:
Editoria Simbolo
Title:
Baby Magazine
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
02298A
Award:
2002 Advertising Merit Award
Agency:
Palmer Jarvis DDB / Vancouver
Client:
Lastminutelodgings.com
Title:
Office/Snake/Iron
Category:
Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Annual ID:
02271A
Award:
2002 Advertising Merit Award
Agency:
Saatchi & Saatchi / Hong Kong
Client:
Procter & Gamble - Oil of Olay
Title:
Drew
Category:
Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Annual ID:
02272A
Award:
2002 Advertising Merit Award
Agency:
Square One / Dallas
Client:
Urban Home
Title:
Lovingly-crafted
Category:
Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Annual ID:
02273A
Award:
2002 Design Merit Award
Agency:
Bromley Communications / San Antoino
Client:
San Antonio Convention & Visitors Bureau
Title:
Film San Antonio Logo
Category:
Brand and Corporate Identity Design / Logo/Trademark
Annual ID:
02087D
Award:
2002 Design Merit Award
Agency:
PeñaBrand/Butler Shine & Stern / Sausalito
Client:
Amino
Title:
Logo/Business Card
Category:
Brand and Corporate Identity Design / Logo/Trademark
Annual ID:
02088D
Award:
2002 Design Merit Award
Agency:
Colle + McVoy / Minneapolis
Client:
Minnesota Office of Tourism
Title:
Trip on a Tank Full
Category:
Brand and Corporate Identity Design / Logo/Trademark
Annual ID:
02089D
Award:
2002 Design Merit Award
Agency:
Duffy Design / Minneapolis
Client:
Archipelago
Title:
Archipelago Logo Series
Category:
Brand and Corporate Identity Design / Logo/Trademark
Annual ID:
02090D
Award:
2002 Design Merit Award
Agency:
Rodgers Townsend / St. Louis
Client:
Bob Reuter
Title:
Bob Reuter Photography logo
Category:
Brand and Corporate Identity Design / Logo/Trademark
Annual ID:
02091D
Award:
2002 Design Merit Award
Agency:
Agency Eleven / Minneapolis
Client:
McKnight Foundation, The
Title:
McKnight Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02032D
Award:
2002 Design Merit Award
Agency:
Cahan & Associates / San Francisco
Client:
Gartner
Title:
Gartner 2001 Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02033D
Award:
2002 Design Merit Award
Agency:
Cahan & Associates / San Francisco
Client:
Silicon Valley National Bank
Title:
2000 Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02034D
Award:
2002 Design Merit Award
Agency:
Eleven / San Francisco
Client:
Williams Sonoma
Title:
2000 Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02035D
Award:
2002 Design Merit Award
Agency:
Maksimovic & Partners / Saarbrucken
Client:
Vereinigte Volksbanken VVBS
Title:
Annual Report 2000
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02036D
