The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
HBO Audio Mural Installations
Agency: BBDO / New York
Client: HBO/Big Love Category: Branded Content / Single
Team Dry 'Tokyo Blitz'
Agency: Clemenger BBDO Melbourne / Melbourne
Client: Foster's Group: Carlton Dry Category: Branded Content / Single
The Reverse Graffiti Project
Agency: DDB WEST / San Francisco
Client: Green Works Category: Branded Content / Single
5 Women, 5 Composers
Agency: JWT San Juan / San Juan
Client: Susan G. Komen Category: Branded Content / Single
WE Campaign
Agency: COLLINS: / New York
Client: The Alliance for Climate Protection Category: Public Service/Non-Profit/Educational / Collateral - Campaign
Monthly member magazine "SOKA"
Agency: enudesign co.ltd. / Tokyo
Client: OHARA SCHOOL of IKEBANA Category: Public Service/Non-Profit/Educational / Collateral - Campaign
Playbills
Agency: Fallon Worldwide / Minneapolis
Client: Red Eye Theater Category: Public Service/Non-Profit/Educational / Collateral - Campaign
Green is the new black
Agency: JWT San Juan / San Juan
Client: Méndez & Co. / Heineken Category: Public Service/Non-Profit/Educational / Collateral - Campaign
"Don't Depend On Luck"
Agency: KNARF / New York
Client: School of Visual Arts Category: Public Service/Non-Profit/Educational / Collateral - Campaign
826 Valencia
Agency: Office / San Francisco
Client: 826 Valencia Category: Public Service/Non-Profit/Educational / Collateral - Campaign
More Impact to Human Rights
Agency: Scholz & Friends Berlin GmbH / Berlin
Client: Amnesty International Category: Public Service/Non-Profit/Educational / Collateral - Campaign
Anthems
Agency: Johannes Leonardo / New York
Client: Pangea Day Category: Online Branded Content / Campaign
Meet the Beckers
Agency: Factory Design Labs / Denver
Client: Audi Category: Online Branded Content / Campaign
Nike Basketball Signature Moves
Agency: R/GA / New York
Client: Nike Category: Online Branded Content / Campaign
Somebody Else's Phone
Agency: Wieden + Kennedy / London
Client: Nokia Category: Online Branded Content / Campaign
Coupon
Agency: DDB Canada / Vancouver / Vancouver
Client: Kinsa Category: Banners - Dynamic / Single
cube
Agency: Dentsu Inc. / Tokyo
Client: Japan Advertising Counci Category: Banners - Dynamic / Single
Jeep® Cherokee "Nature"
Agency: Elephant Seven Hamburg GmbH / 10245 Berlin
Client: Chrysler Deutschland GmbH Category: Banners - Dynamic / Single
Speed
Agency: Kitchen Leo Burnett / Oslo
Client: Flytoget (Oslo airport express) Category: Banners - Dynamic / Single
Té Casan Poster Campaign
Agency: BBDO / New York
Client: Té Casan Category: Collateral / Posters - Campaign
Bacon Salt Posters
Agency: Commerce House / Dallas
Client: Bacon Salt Category: Collateral / Posters - Campaign
Every Image has a Sound
Agency: DDB Brasil / Sao Paulo
Client: Saxsofunny (Sound Production) Category: Collateral / Posters - Campaign
The Atlantic Project
Agency: Euro RSCG Worldwide / New York
Client: The Atlantic Category: Collateral / Posters - Campaign
When Did You Know?
Agency: Firehouse / Dallas
Client: Fuel Clothing Category: Collateral / Posters - Campaign
Guinness - National Day's Promotion
Agency: Grey Beijing / Beijing
Client: Durty Nellies Irish Pub Beijing Category: Collateral / Posters - Campaign
QE Campaign
Agency: Grey Kuala Lumpur / Kuala Lumpur
Client: Quick & Easy Convenience Store Category: Collateral / Posters - Campaign
Sour Marbels
Agency: Ogilvy & Mather / Mumbai
Client: Perfetti Van Melle Category: Collateral / Posters - Campaign
Winners
Agency: Ogilvy Johannesburg / Johannesburg
Client: Dstv History Channel Category: Collateral / Posters - Campaign
Parental Lock
Agency: Publicis Communications Pvt. Ltd. / Mumbai
Client: Sansui Electronics Pvt. Ltd. Category: Collateral / Posters - Campaign
Needs
Agency: TBWA\Tequila Singapore / Singapore
Client: Photolibrary Category: Collateral / Posters - Campaign
Splash
Agency: Leo Burnett India / Mumbai
Client: Lokart Paint Thinner Category: Product Design / Campaign
GASSAKU
Agency: Dentsu / Tokyo
Client: Intel K.K. Category: Integrated Branding Campaign / Interactive Only
Miss Fiffi Campaign
Agency: Åkestam Holst / 10387
Client: RFSU (The Swedish Association for Sexuality Education) Category: Integrated Branding Campaign / Interactive Only
Nokia viNe
Agency: R/GA / New York
Client: Nokia Category: Integrated Branding Campaign / Interactive Only
Swaggerize Me
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Integrated Branding Campaign / Interactive Only
The Ramp
Agency: GSD&M Idea City / Austin
Client: BMW Category: Integrated Branding Campaign / Interactive Only
Get undressd
Agency: Jung von Matt, Zurich / Zürich
Client: Prostate Cancer Foundation Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Windows
Agency: JWT Caracas / Caracas
Client: Amnesty International Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Check Your Neck
Agency: Lowe New York / New York
Client: Light of Life Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Fashion Victims
Agency: Ogilvy & Mather / Mumbai
Client: Vodafone Essar Limited - Sanctuary Asia Category: Public Service/Political Print / Newspaper or Magazine - Campaign
"Women's Rights" Campaign
Agency: Ogilvy Frankfurt / Frankfurt
Client: Action Group for World Solidarity Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Stop/Traffic Light/Roadworks/Cliff
Agency: Saatchi & Saatchi / Petaling Jaya
Client: Guinness Anchor Berhad Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Cu Chi Tunnels Museum
Agency: Saatchi & Saatchi Thailand / Bangkok
Client: Lua Viet Tours Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Dictators Cake Fight
Agency: Scholz & Friends / Berlin
Client: Internationale Gesellschaft für Menschenrechte Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Patrick, Maria, Roy
Agency: Young & Rubicam / New York
Client: National Disaster Search Dog Foundation Category: Public Service/Political Print / Newspaper or Magazine - Campaign
VOLKSWAGEN CUSTOMIZED TRUCKS
Agency: AlmapBBDO / São Paulo
Client: VOLKSWAGEN Category: Consumer Magazine / Color: Full Page or Spread - Campaign
OBJECTS OF POCKET
Agency: AlmapBBDO / São Paulo
Client: CIA. DAS LETRAS Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2009 Advertising Merit Award
Agency:
BBDO / New York
Client:
HBO/Big Love
Title:
HBO Audio Mural Installations
Category:
Branded Content / Single
Annual ID:
09471T
Award:
2009 Advertising Merit Award
Agency:
Clemenger BBDO Melbourne / Melbourne
Client:
Foster's Group: Carlton Dry
Title:
Team Dry 'Tokyo Blitz'
Category:
Branded Content / Single
Annual ID:
09472T
Award:
2009 Advertising Merit Award
Agency:
DDB WEST / San Francisco
Client:
Green Works
Title:
The Reverse Graffiti Project
Category:
Branded Content / Single
Annual ID:
09473T
Award:
2009 Advertising Merit Award
Agency:
JWT San Juan / San Juan
Client:
Susan G. Komen
Title:
5 Women, 5 Composers
Category:
Branded Content / Single
Annual ID:
09474T
Award:
2009 Design Merit Award
Agency:
COLLINS: / New York
Client:
The Alliance for Climate Protection
Title:
WE Campaign
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
09279D
Award:
2009 Design Merit Award
Agency:
enudesign co.ltd. / Tokyo
Client:
OHARA SCHOOL of IKEBANA
Title:
Monthly member magazine "SOKA"
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
09280D
Award:
2009 Design Merit Award
Agency:
Fallon Worldwide / Minneapolis
Client:
Red Eye Theater
Title:
Playbills
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
09281D
Award:
2009 Design Merit Award
Agency:
JWT San Juan / San Juan
Client:
Méndez & Co. / Heineken
Title:
Green is the new black
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
09282D
Award:
2009 Design Merit Award
Agency:
KNARF / New York
Client:
School of Visual Arts
Title:
"Don't Depend On Luck"
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
09283D
Award:
2009 Design Merit Award
Agency:
Office / San Francisco
Client:
826 Valencia
Title:
826 Valencia
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
09284D
Award:
2009 Design Merit Award
Agency:
Scholz & Friends Berlin GmbH / Berlin
Client:
Amnesty International
Title:
More Impact to Human Rights
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
09285D
Award:
2009 Interactive Merit Award
Agency:
Johannes Leonardo / New York
Client:
Pangea Day
Title:
Anthems
Category:
Online Branded Content / Campaign
Annual ID:
09219N
Award:
2009 Interactive Merit Award
Agency:
Factory Design Labs / Denver
Client:
Audi
Title:
Meet the Beckers
Category:
Online Branded Content / Campaign
Annual ID:
09220N
Award:
2009 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Basketball Signature Moves
Category:
Online Branded Content / Campaign
Annual ID:
09221N
Award:
2009 Interactive Merit Award
Agency:
Wieden + Kennedy / London
Client:
Nokia
Title:
Somebody Else's Phone
Category:
Online Branded Content / Campaign
Annual ID:
09222N
Award:
2009 Interactive Merit Award
Agency:
DDB Canada / Vancouver / Vancouver
Client:
Kinsa
Title:
Coupon
Category:
Banners - Dynamic / Single
Annual ID:
09109N
Award:
2009 Interactive Merit Award
Agency:
Dentsu Inc. / Tokyo
Client:
Japan Advertising Counci
Title:
cube
Category:
Banners - Dynamic / Single
Annual ID:
09110N
Award:
2009 Interactive Merit Award
Agency:
Elephant Seven Hamburg GmbH / 10245 Berlin
Client:
Chrysler Deutschland GmbH
Title:
Jeep® Cherokee "Nature"
Category:
Banners - Dynamic / Single
Annual ID:
09111N
Award:
2009 Interactive Merit Award
Agency:
Saatchi / Toronto
Client:
Toyota Canada
Title:
Snowy Road
Category:
Banners - Dynamic / Single
Annual ID:
09112N
Award:
2009 Interactive Merit Award
Agency:
Kitchen Leo Burnett / Oslo
Client:
Flytoget (Oslo airport express)
Title:
Speed
Category:
Banners - Dynamic / Single
Annual ID:
09113N
Award:
2009 Advertising Merit Award
Agency:
BBDO / Bangkok
Client:
HomePro Sale
Title:
Cheap Posters
Category:
Collateral / Posters - Campaign
Annual ID:
09237A
Award:
2009 Advertising Merit Award
Agency:
BBDO / New York
Client:
Té Casan
Title:
Té Casan Poster Campaign
Category:
Collateral / Posters - Campaign
Annual ID:
09238A
Award:
2009 Advertising Merit Award
Agency:
Commerce House / Dallas
Client:
Bacon Salt
Title:
Bacon Salt Posters
Category:
Collateral / Posters - Campaign
Annual ID:
09239A
Award:
2009 Advertising Merit Award
Agency:
DDB Brasil / Sao Paulo
Client:
Saxsofunny (Sound Production)
Title:
Every Image has a Sound
Category:
Collateral / Posters - Campaign
Annual ID:
09240A
Award:
2009 Advertising Merit Award
Agency:
Euro RSCG Worldwide / New York
Client:
The Atlantic
Title:
The Atlantic Project
Category:
Collateral / Posters - Campaign
Annual ID:
09241A
Award:
2009 Advertising Merit Award
Agency:
Firehouse / Dallas
Client:
Fuel Clothing
Title:
When Did You Know?
Category:
Collateral / Posters - Campaign
Annual ID:
09242A
Award:
2009 Advertising Merit Award
Agency:
Grey Beijing / Beijing
Client:
Durty Nellies Irish Pub Beijing
Title:
Guinness - National Day's Promotion
Category:
Collateral / Posters - Campaign
Annual ID:
09244A
Award:
2009 Advertising Merit Award
Agency:
Grey Kuala Lumpur / Kuala Lumpur
Client:
Quick & Easy Convenience Store
Title:
QE Campaign
Category:
Collateral / Posters - Campaign
Annual ID:
09245A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Perfetti Van Melle
Title:
Sour Marbels
Category:
Collateral / Posters - Campaign
Annual ID:
09246A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy Johannesburg / Johannesburg
Client:
Dstv History Channel
Title:
Winners
Category:
Collateral / Posters - Campaign
Annual ID:
09247A
Award:
2009 Advertising Merit Award
Agency:
Publicis Communications Pvt. Ltd. / Mumbai
Client:
Sansui Electronics Pvt. Ltd.
Title:
Parental Lock
Category:
Collateral / Posters - Campaign
Annual ID:
09248A
Award:
2009 Advertising Merit Award
Agency:
TBWA\Tequila Singapore / Singapore
Client:
Photolibrary
Title:
Needs
Category:
Collateral / Posters - Campaign
Annual ID:
09249A
Award:
2009 Design Merit Award
Agency:
Leo Burnett India / Mumbai
Client:
Lokart Paint Thinner
Title:
Splash
Category:
Product Design / Campaign
Annual ID:
09129D
Award:
2009 Design Merit Award
Agency:
Rod Kommunikation AG / Zuerich
Client:
Denner
Title:
Primess
Category:
Product Design / Campaign
Annual ID:
09131D
Award:
2009 Interactive Merit Award
Agency:
Dentsu / Tokyo
Client:
Intel K.K.
Title:
GASSAKU
Category:
Integrated Branding Campaign / Interactive Only
Annual ID:
09239N
Award:
2009 Interactive Merit Award
Agency:
Åkestam Holst / 10387
Client:
RFSU (The Swedish Association for Sexuality Education)
Title:
Miss Fiffi Campaign
Category:
Integrated Branding Campaign / Interactive Only
Annual ID:
09240N
Award:
2009 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nokia
Title:
Nokia viNe
Category:
Integrated Branding Campaign / Interactive Only
Annual ID:
09241N
Award:
2009 Interactive Merit Award
Agency:
Wieden+Kennedy / Portland
Client:
Old Spice
Title:
Swaggerize Me
Category:
Integrated Branding Campaign / Interactive Only
Annual ID:
09242N
Award:
2009 Interactive Merit Award
Agency:
GSD&M Idea City / Austin
Client:
BMW
Title:
The Ramp
Category:
Integrated Branding Campaign / Interactive Only
Annual ID:
09243N
Award:
2009 Advertising Merit Award
Agency:
Jung von Matt, Zurich / Zürich
Client:
Prostate Cancer Foundation
Title:
Get undressd
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09264A
Award:
2009 Advertising Merit Award
Agency:
JWT Caracas / Caracas
Client:
Amnesty International
Title:
Windows
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09265A
Award:
2009 Advertising Merit Award
Agency:
Lowe New York / New York
Client:
Light of Life
Title:
Check Your Neck
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09266A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Vodafone Essar Limited - Sanctuary Asia
Title:
Fashion Victims
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09267A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy Frankfurt / Frankfurt
Client:
Action Group for World Solidarity
Title:
"Women's Rights" Campaign
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09268A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi / Petaling Jaya
Client:
Guinness Anchor Berhad
Title:
Stop/Traffic Light/Roadworks/Cliff
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09269A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi Thailand / Bangkok
Client:
Lua Viet Tours
Title:
Cu Chi Tunnels Museum
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09270A
Award:
2009 Advertising Merit Award
Agency:
Scholz & Friends / Berlin
Client:
Internationale Gesellschaft für Menschenrechte
Title:
Dictators Cake Fight
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09271A
Award:
2009 Advertising Merit Award
Agency:
Young & Rubicam / New York
Client:
National Disaster Search Dog Foundation
Title:
Patrick, Maria, Roy
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09272A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
VOLKSWAGEN
Title:
VOLKSWAGEN CUSTOMIZED TRUCKS
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Annual ID:
09131A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
CIA. DAS LETRAS
Title:
OBJECTS OF POCKET
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Annual ID:
09132A
