The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Fox Inside Out
Agency: AlmapBBDO / São Paulo
Client: Volkswagen Category: Interactive Advertising / Banners - Fixed Space - Campaign
Prius iMedia Banner Campaign
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, U.S.A., Inc. Category: Interactive Advertising / Banners - Fixed Space - Campaign
Seat Monster, DVD, Chase
Agency: JWT New York / New York
Client: JetBlue Category: Broadcast Design / Campaign
Every Team Needs 'The Ultimate Search '
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Collateral Design / Posters, P.O.P and in-Store - Single
Hidden Tiger
Agency: Amsterdam Worldwide / Amsterdam
Client: Onitsuka Tiger Category: Collateral Design / Posters, P.O.P and in-Store - Single
iPod nano Poster
Agency: Apple / Cupertino
Client: Apple Category: Collateral Design / Posters, P.O.P and in-Store - Single
Grease Poster
Agency: Arnold / Arlington
Client: Gay Men's Chorus of Washington DC Category: Collateral Design / Posters, P.O.P and in-Store - Single
Marshmallow
Agency: BBDO / New York
Client: Chrysler/Smart Car Category: Collateral Design / Posters, P.O.P and in-Store - Single
Balloon
Agency: BBDO / New York
Client: Chrysler/Smart Car Category: Collateral Design / Posters, P.O.P and in-Store - Single
All-Clear Poster
Agency: DDB / New York
Client: DDB Category: Collateral Design / Posters, P.O.P and in-Store - Single
Electric Horse
Agency: Euro RSCG Duesseldorf / Duesseldorf
Client: Peugeot Deutschland GmbH Category: Collateral Design / Posters, P.O.P and in-Store - Single
"ROCKIN' DOTS" TRANSIT AD at SHIBUYA STATION
Agency: GREY Group G2 Tokyo / Tokyo
Client: DIESEL JAPAN Co.,Ltd. Category: Collateral Design / Posters, P.O.P and in-Store - Single
KITCHEN
Agency: GREY Tokyo / Tokyo
Client: Kagatani Knife Category: Collateral Design / Posters, P.O.P and in-Store - Single
Whetstone
Agency: GREY Tokyo / Tokyo
Client: Kagatani Knife Category: Collateral Design / Posters, P.O.P and in-Store - Single
Floor
Agency: Juniper Park / Toronto
Client: Adanac Category: Collateral Design / Posters, P.O.P and in-Store - Single
Flying Mushroom 2009
Agency: Kao Corporation / Tokyo
Client: Miyako Katoh Category: Collateral Design / Posters, P.O.P and in-Store - Single
Dog
Agency: NEWSUN/JWT ADVERTISING / Guangzhou
Client: Sunlife Category: Collateral Design / Posters, P.O.P and in-Store - Single
Hedgehog
Agency: NEWSUN/JWT ADVERTISING / Guangzhou
Client: Sunlife Category: Collateral Design / Posters, P.O.P and in-Store - Single
Battle of the Lady Killers
Agency: Partners + Napier / Rochester
Client: ROC City Roller Derby Category: Collateral Design / Posters, P.O.P and in-Store - Single
Exorcism
Agency: Rediffusion Y & R / Gurgaon
Client: Kenwood (Singer) Category: Collateral Design / Posters, P.O.P and in-Store - Single
Noise protection windows by Weru - Building Blaster
Agency: Scholz & Friends / Berlin
Client: Weru AG Category: Collateral Design / Posters, P.O.P and in-Store - Single
Wolves
Agency: Y&R / DUBAI
Client: HARVEY NICHOLS Category: Collateral Design / Posters, P.O.P and in-Store - Single
4 Fingers
Agency: Asylum Creative Pte Ltd / Singapore
Client: Heavenly Chicken Pte Ltd Category: Spatial Design / Single
Fred Perry Retail Store (ION Orchard)
Agency: Asylum Creative Pte Ltd / Singapore
Client: Amnesty Pte Ltd Category: Spatial Design / Single
mt ex
Agency: iyamadesign inc. / Tokyo
Client: Kamoi Kakoshi Co., Ltd. Category: Spatial Design / Single
Street to School
Agency: JWT India / Mumbai
Client: Maharashtra Janavikas Kendra Category: Spatial Design / Single
Sliced Car
Agency: JWT India / Mumbai
Client: Birla Global Finance Category: Spatial Design / Single
Loose-Leaf Paper Bike-Rack
Agency: KNARF / New York
Client: School of Visual Arts Category: Spatial Design / Single
Mandela Day 2009
Agency: Ralph Appelbaum Associates / New York
Client: Nelson Mandela Foundation Category: Spatial Design / Single
Functionalab, Spatial design
Agency: Sid Lee / Montreal
Client: Functionalab Category: Spatial Design / Single
Design Indaba 12 Column Wraps
Agency: The Jupiter Drawing Room South Africa / Cape Town
Client: Interactive Africa Category: Spatial Design / Single
Nespresso - Display Windows Mönckebergstrasse
Agency: WINcommunication / Aachen
Client: Nespresso Deutschland GMBH Category: Spatial Design / Single
Doppelherz Calming Tablets
Agency: Scholz & Friends / Hamburg
Client: Queisser Pharma GmbH & Co. KG Category: Consumer Radio / Campaign
Sponsor Me Spring Radio
Agency: TBWA\Vancouver / Vancouver
Client: Okanagan Spring Brewery Category: Consumer Radio / Campaign
Move When You Need To
Agency: Three Drunk Monkeys / Sydney
Client: Unwired Category: Consumer Radio / Campaign
Imagine TV Campaign
Agency: BBDO / New York
Client: HBO Category: Consumer Television / Over :30 - Campaign
The revenge of the little man
Agency: Jung von Matt AG / Hamburg
Client: Mystocks Category: Consumer Television / Over :30 - Campaign
Powerful Stuff
Agency: RKCR/Y&R / London
Client: Virgin Media Category: Consumer Television / Over :30 - Campaign
How to dance
Agency: Santo / Buenos Aires
Client: Telecom - Personal Category: Consumer Television / Over :30 - Campaign
Puppets Season 1 Campaign
Agency: Wieden+Kennedy / Portland
Client: Nike Basketball Category: Consumer Television / Over :30 - Campaign
Graduations
Agency: Young & Rubicam Buenos Aires / Buenos Aires
Client: Ole Category: Consumer Television / Over :30 - Campaign
ROAD SAFETY
Agency: Abbott Mead Vickers BBDO / London
Client: DEPT FOR TRANSPORT Category: Public Service / Radio - Campaign
Subtitles
Agency: DDB / Auckland
Client: The National Foundation for the Deaf Category: Public Service / Radio - Campaign
Action Greenpeace
Agency: AlmapBBDO / São Paulo
Client: Greenpeace Category: Public Service / Collateral (Brochures and Direct Mail) - Single
Field Guide
Agency: DDB Canada/Toronto / Toronto
Client: Fatal Light Awareness Program (FLAP) Category: Public Service / Collateral (Brochures and Direct Mail) - Single
Solar Cooker
Agency: DDB Singapore / Singapore
Client: Singapore Environment Council Category: Public Service / Collateral (Brochures and Direct Mail) - Single
Award:
2010 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Volkswagen
Title:
Fox Inside Out
Category:
Interactive Advertising / Banners - Fixed Space - Campaign
Annual ID:
10186N
Award:
2010 Interactive Merit Award
Agency:
Saatchi & Saatchi LA / Torrance
Client:
Toyota Motor Sales, U.S.A., Inc.
Title:
Prius iMedia Banner Campaign
Category:
Interactive Advertising / Banners - Fixed Space - Campaign
Annual ID:
10187N
Award:
2010 Design Merit Award
Agency:
Elastic / Santa Monica
Client:
Honda
Title:
Accord Crosstour
Category:
Broadcast Design / Campaign
Annual ID:
10235D
Award:
2010 Design Merit Award
Agency:
JWT New York / New York
Client:
JetBlue
Title:
Seat Monster, DVD, Chase
Category:
Broadcast Design / Campaign
Annual ID:
10236D
Award:
2010 Design Merit Award
Agency:
Syfy / New York
Client:
Syfy
Title:
Logo IDs
Category:
Broadcast Design / Campaign
Annual ID:
10237D
Award:
2010 Design Merit Award
Agency:
180 Amsterdam / Amsterdam
Client:
adidas International
Title:
Every Team Needs 'The Ultimate Search '
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10125D
Award:
2010 Design Merit Award
Agency:
Amsterdam Worldwide / Amsterdam
Client:
Onitsuka Tiger
Title:
Hidden Tiger
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10126D
Award:
2010 Design Merit Award
Agency:
Apple / Cupertino
Client:
Apple
Title:
iPod nano Poster
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10127D
Award:
2010 Design Merit Award
Agency:
Arnold / Arlington
Client:
Gay Men's Chorus of Washington DC
Title:
Grease Poster
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10128D
Award:
2010 Design Merit Award
Agency:
BBDO / New York
Client:
Chrysler/Smart Car
Title:
Marshmallow
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10129D
Award:
2010 Design Merit Award
Agency:
BBDO / New York
Client:
Chrysler/Smart Car
Title:
Balloon
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10130D
Award:
2010 Design Merit Award
Agency:
DDB / New York
Client:
DDB
Title:
All-Clear Poster
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10131D
Award:
2010 Design Merit Award
Agency:
Euro RSCG Duesseldorf / Duesseldorf
Client:
Peugeot Deutschland GmbH
Title:
Electric Horse
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10132D
Award:
2010 Design Merit Award
Agency:
GREY Group G2 Tokyo / Tokyo
Client:
DIESEL JAPAN Co.,Ltd.
Title:
"ROCKIN' DOTS" TRANSIT AD at SHIBUYA STATION
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10133D
Award:
2010 Design Merit Award
Agency:
GREY Tokyo / Tokyo
Client:
Kagatani Knife
Title:
KITCHEN
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10134D
Award:
2010 Design Merit Award
Agency:
GREY Tokyo / Tokyo
Client:
Kagatani Knife
Title:
Whetstone
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10135D
Award:
2010 Design Merit Award
Agency:
Juniper Park / Toronto
Client:
Adanac
Title:
Floor
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10136D
Award:
2010 Design Merit Award
Agency:
Kao Corporation / Tokyo
Client:
Miyako Katoh
Title:
Flying Mushroom 2009
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10137D
Award:
2010 Design Merit Award
Agency:
NEWSUN/JWT ADVERTISING / Guangzhou
Client:
Sunlife
Title:
Dog
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10138D
Award:
2010 Design Merit Award
Agency:
NEWSUN/JWT ADVERTISING / Guangzhou
Client:
Sunlife
Title:
Hedgehog
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10139D
Award:
2010 Design Merit Award
Agency:
Partners + Napier / Rochester
Client:
ROC City Roller Derby
Title:
Battle of the Lady Killers
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10140D
Award:
2010 Design Merit Award
Agency:
Rediffusion Y & R / Gurgaon
Client:
Kenwood (Singer)
Title:
Exorcism
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10141D
Award:
2010 Design Merit Award
Agency:
Scholz & Friends / Berlin
Client:
Weru AG
Title:
Noise protection windows by Weru - Building Blaster
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10142D
Award:
2010 Design Merit Award
Agency:
Y&R / DUBAI
Client:
HARVEY NICHOLS
Title:
Wolves
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Annual ID:
10143D
Award:
2010 Design Merit Award
Agency:
Asylum Creative Pte Ltd / Singapore
Client:
Heavenly Chicken Pte Ltd
Title:
4 Fingers
Category:
Spatial Design / Single
Annual ID:
10172D
Award:
2010 Design Merit Award
Agency:
Asylum Creative Pte Ltd / Singapore
Client:
Amnesty Pte Ltd
Title:
Fred Perry Retail Store (ION Orchard)
Category:
Spatial Design / Single
Annual ID:
10173D
Award:
2010 Design Merit Award
Agency:
FoxP2 / Cape Town
Client:
FoxP2 Advertising
Title:
Offices
Category:
Spatial Design / Single
Annual ID:
10174D
Award:
2010 Design Merit Award
Agency:
iyamadesign inc. / Tokyo
Client:
Kamoi Kakoshi Co., Ltd.
Title:
mt ex
Category:
Spatial Design / Single
Annual ID:
10175D
Award:
2010 Design Merit Award
Agency:
JWT India / Mumbai
Client:
Maharashtra Janavikas Kendra
Title:
Street to School
Category:
Spatial Design / Single
Annual ID:
10176D
Award:
2010 Design Merit Award
Agency:
JWT India / Mumbai
Client:
Birla Global Finance
Title:
Sliced Car
Category:
Spatial Design / Single
Annual ID:
10177D
Award:
2010 Design Merit Award
Agency:
KNARF / New York
Client:
School of Visual Arts
Title:
Loose-Leaf Paper Bike-Rack
Category:
Spatial Design / Single
Annual ID:
10178D
Award:
2010 Design Merit Award
Agency:
Ralph Appelbaum Associates / New York
Client:
Nelson Mandela Foundation
Title:
Mandela Day 2009
Category:
Spatial Design / Single
Annual ID:
10179D
Award:
2010 Design Merit Award
Agency:
Sid Lee / Montreal
Client:
Functionalab
Title:
Functionalab, Spatial design
Category:
Spatial Design / Single
Annual ID:
10180D
Award:
2010 Design Merit Award
Agency:
The Jupiter Drawing Room South Africa / Cape Town
Client:
Interactive Africa
Title:
Design Indaba 12 Column Wraps
Category:
Spatial Design / Single
Annual ID:
10181D
Award:
2010 Design Merit Award
Agency:
WINcommunication / Aachen
Client:
Nespresso Deutschland GMBH
Title:
Nespresso - Display Windows Mönckebergstrasse
Category:
Spatial Design / Single
Annual ID:
10182D
Award:
2010 Advertising Merit Award
Agency:
Grupo Gallegos / Long Beach
Client:
Comcast
Title:
Subtitles
Category:
Consumer Radio / Campaign
Annual ID:
10352R
Award:
2010 Advertising Merit Award
Agency:
Scholz & Friends / Hamburg
Client:
Queisser Pharma GmbH & Co. KG
Title:
Doppelherz Calming Tablets
Category:
Consumer Radio / Campaign
Annual ID:
10353R
Award:
2010 Advertising Merit Award
Agency:
TBWA\Vancouver / Vancouver
Client:
Okanagan Spring Brewery
Title:
Sponsor Me Spring Radio
Category:
Consumer Radio / Campaign
Annual ID:
10354R
Award:
2010 Advertising Merit Award
Agency:
Three Drunk Monkeys / Sydney
Client:
Unwired
Title:
Move When You Need To
Category:
Consumer Radio / Campaign
Annual ID:
10355R
Award:
2010 Advertising Merit Award
Agency:
BBDO / New York
Client:
HBO
Title:
Imagine TV Campaign
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
10374T
Award:
2010 Advertising Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
Mystocks
Title:
The revenge of the little man
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
10375T
Award:
2010 Advertising Merit Award
Agency:
RKCR/Y&R / London
Client:
Virgin Media
Title:
Powerful Stuff
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
10376T
Award:
2010 Advertising Merit Award
Agency:
Santo / Buenos Aires
Client:
Telecom - Personal
Title:
How to dance
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
10377T
Award:
2010 Advertising Merit Award
Agency:
Wieden+Kennedy / Portland
Client:
Nike Basketball
Title:
Puppets Season 1 Campaign
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
10378T
Award:
2010 Advertising Merit Award
Agency:
Young & Rubicam Buenos Aires / Buenos Aires
Client:
Ole
Title:
Graduations
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
10379T
Award:
2010 Advertising Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
DEPT FOR TRANSPORT
Title:
ROAD SAFETY
Category:
Public Service / Radio - Campaign
Annual ID:
10318R
Award:
2010 Advertising Merit Award
Agency:
DDB / Auckland
Client:
The National Foundation for the Deaf
Title:
Subtitles
Category:
Public Service / Radio - Campaign
Annual ID:
10319R
Award:
2010 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Greenpeace
Title:
Action Greenpeace
Category:
Public Service / Collateral (Brochures and Direct Mail) - Single
Annual ID:
10304A
Award:
2010 Advertising Merit Award
Agency:
DDB Canada/Toronto / Toronto
Client:
Fatal Light Awareness Program (FLAP)
Title:
Field Guide
Category:
Public Service / Collateral (Brochures and Direct Mail) - Single
Annual ID:
10305A
Award:
2010 Advertising Merit Award
Agency:
DDB Singapore / Singapore
Client:
Singapore Environment Council
Title:
Solar Cooker
Category:
Public Service / Collateral (Brochures and Direct Mail) - Single
Annual ID:
10306A
