The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Bike Lock
Agency: BBDO Canada / Toronto
Client: smart Canada Category: Experiential Advertising / Single
DIRTY WATER for $1
Agency: Casanova Pendrill / New York
Client: UNICEF Category: Experiential Advertising / Single
Drop The Bomb
Agency: Clemenger BBDO Melbourne / Melbourne
Client: Fosters: Carlton Draught Category: Experiential Advertising / Single
The Fun Theory
Agency: DDB Stockholm / Stockholm
Client: Volkswagen Sweden Category: Experiential Advertising / Single
The Wall Project
Agency: DDB West / San Francisco
Client: The Wende Museum and Archive of the Cold War Category: Experiential Advertising / Single
The World's Biggest Signpost
Agency: Farfar / Stockholm
Client: Nokia Category: Experiential Advertising / Single
Facebook Showroom
Agency: Forsman & Bodenfors / Gothenburg
Client: IKEA Category: Experiential Advertising / Single
White Gold's Battle for Milkquarious
Agency: Goodby, Silverstein and Partners / San Francisco
Client: California Milk Processor Board Category: Experiential Advertising / Single
Summit on the Summit
Agency: Goodby, Silverstein and Partners / San Francisco
Client: Hewlett Packard Category: Experiential Advertising / Single
Last Call
Agency: Jung von Matt AG / Hamburg
Client: NBC Universal/13TH STREET Category: Experiential Advertising / Single
Flyvertising - the world´s first fly banner.
Agency: Jung von Matt AG / Stuttgart
Client: Eichborn Category: Experiential Advertising / Single
The My First Book Project
Agency: JWT Cape Town / Cape Town
Client: Global Literacy Project Incorporated Category: Experiential Advertising / Single
HEINEKEN AUDITORIUM
Agency: JWT Italia / Milano
Client: Heineken Italia Category: Experiential Advertising / Single
House of Cards Exhibition
Agency: Leo Burnett / London
Client: Shelter Category: Experiential Advertising / Single
House of Cards - Glastonbury
Agency: Leo Burnett / London
Client: Shelter Category: Experiential Advertising / Single
Monuments
Agency: Leo Burnett / Millers Point
Client: WWF/Earth Hour Category: Experiential Advertising / Single
The Great Christmas Paper Swindle
Agency: Lowe Sydney / Sydney
Client: Football Federation Australia Category: Experiential Advertising / Single
Fire Scooter
Agency: McCann Worldgroup India / Mumbai
Client: Republic of Chicken Category: Experiential Advertising / Single
Real Good Experiment
Agency: mono / minneapolis
Client: Blu Dot Category: Experiential Advertising / Single
ProContra
Agency: Serviceplan / München
Client: LeadAcademy e.V. Category: Experiential Advertising / Single
Havaianas Nest
Agency: AlmapBBDO / São Paulo
Client: São Paulo Alpargatas Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Smart Car Poster Campaign
Agency: BBDO / New York
Client: Chrysler/Smart Car Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Dragon Noodle
Agency: David&Goliath / El Segundo
Client: MGM Mirage/MCC Group Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Tokyo Marathon Swimming in the sea
Agency: Dentsu / Tokyo
Client: Japan Swimming Federation Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Monster campaign
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Nissin / Cup Noodles Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
PRE ORGANIC COTTON THE DAY T-SHIRTS POSTER
Agency: good design company / Tokyo
Client: kurkku Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Elanders on Very Important Matters
Agency: Happy F&B / Gothenburg
Client: Elanders printing house Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Making History
Agency: Jung von Matt AG / Hamburg
Client: LEGO Germany Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
See the Music
Agency: Jung von Matt AG / Hamburg
Client: Philharmonic Orchestra of Hamburg Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
House of Cards - Live Posters
Agency: Leo Burnett / London
Client: Shelter Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Scary Posters
Agency: MEMAC Ogilvy Dubai / Dubai
Client: Jam Jar Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Blume
Agency: Nippon Design Center, Inc. / Tokyo
Client: Blume Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Hugs, Whale Cow, Purple Caterpillar, Freaky Recipes
Agency: Ogilvy & Mather Singapore / Singapore
Client: Unilever Singapore Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Military
Agency: Ogilvy & Mather Singapore / Singapore
Client: Glaxosmithkline Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Kitchen Art Series
Agency: Ogilvy & Mather Singapore / Singapore
Client: Bulthaup Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Bubbles
Agency: Ogilvy & Mather, New Delhi / Gurgaon
Client: GlaxoSmithKline India Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
colors of India
Agency: Taproot India / mumbai
Client: Transasia Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
The Fridge Corporate Campaign
Agency: TBWA\RAAD / Dubai
Client: The Fridge Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
The Beards
Agency: Young & Rubicam New York / New York
Client: South Central Alaskan Beard Club Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Doppelherz Calming Tablets
Agency: Scholz & Friends / Hamburg
Client: Queisser Pharma GmbH & Co. KG Category: Consumer Radio / Campaign
Sponsor Me Spring Radio
Agency: TBWA\Vancouver / Vancouver
Client: Okanagan Spring Brewery Category: Consumer Radio / Campaign
Move When You Need To
Agency: Three Drunk Monkeys / Sydney
Client: Unwired Category: Consumer Radio / Campaign
People for Bikes
Agency: Colle + McVoy / Minneapolis
Client: Bikes Belong Category: Branding / Logo/Trademark Design - Single Only
Logo
Agency: GJP Advertising & Design / Toronto
Client: Hyphen Category: Branding / Logo/Trademark Design - Single Only
Google Circle Logo
Agency: Google Creative Lab / New York
Client: Google Category: Branding / Logo/Trademark Design - Single Only
Göteborg Tourist City logotype
Agency: Happy F&B / Gothenburg
Client: Göteborg & Co Category: Branding / Logo/Trademark Design - Single Only
Kayak
Agency: Plaid inc. / New York
Client: Kayak.com Category: Branding / Logo/Trademark Design - Single Only
NIKEiD - Their Game, Your Finishing Touch
Agency: AKQA / London
Client: Nike Category: Websites & Microsites / Consumer Goods
Award:
2010 Advertising Merit Award
Agency:
BBDO Canada / Toronto
Client:
smart Canada
Title:
Bike Lock
Category:
Experiential Advertising / Single
Annual ID:
10473G
Award:
2010 Advertising Merit Award
Agency:
Casanova Pendrill / New York
Client:
UNICEF
Title:
DIRTY WATER for $1
Category:
Experiential Advertising / Single
Annual ID:
10474G
Award:
2010 Advertising Merit Award
Agency:
Clemenger BBDO Melbourne / Melbourne
Client:
Fosters: Carlton Draught
Title:
Drop The Bomb
Category:
Experiential Advertising / Single
Annual ID:
10475G
Award:
2010 Advertising Merit Award
Agency:
DDB Stockholm / Stockholm
Client:
Volkswagen Sweden
Title:
The Fun Theory
Category:
Experiential Advertising / Single
Annual ID:
10476G
Award:
2010 Advertising Merit Award
Agency:
DDB West / San Francisco
Client:
The Wende Museum and Archive of the Cold War
Title:
The Wall Project
Category:
Experiential Advertising / Single
Annual ID:
10477G
Award:
2010 Advertising Merit Award
Agency:
Farfar / Stockholm
Client:
Nokia
Title:
The World's Biggest Signpost
Category:
Experiential Advertising / Single
Annual ID:
10478G
Award:
2010 Advertising Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
IKEA
Title:
Facebook Showroom
Category:
Experiential Advertising / Single
Annual ID:
10479G
Award:
2010 Advertising Merit Award
Agency:
Goodby, Silverstein and Partners / San Francisco
Client:
California Milk Processor Board
Title:
White Gold's Battle for Milkquarious
Category:
Experiential Advertising / Single
Annual ID:
10480G
Award:
2010 Advertising Merit Award
Agency:
Goodby, Silverstein and Partners / San Francisco
Client:
Hewlett Packard
Title:
Summit on the Summit
Category:
Experiential Advertising / Single
Annual ID:
10481G
Award:
2010 Advertising Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
NBC Universal/13TH STREET
Title:
Last Call
Category:
Experiential Advertising / Single
Annual ID:
10482G
Award:
2010 Advertising Merit Award
Agency:
Jung von Matt AG / Stuttgart
Client:
Eichborn
Title:
Flyvertising - the world´s first fly banner.
Category:
Experiential Advertising / Single
Annual ID:
10483G
Award:
2010 Advertising Merit Award
Agency:
JWT Cape Town / Cape Town
Client:
Global Literacy Project Incorporated
Title:
The My First Book Project
Category:
Experiential Advertising / Single
Annual ID:
10484G
Award:
2010 Advertising Merit Award
Agency:
JWT Italia / Milano
Client:
Heineken Italia
Title:
HEINEKEN AUDITORIUM
Category:
Experiential Advertising / Single
Annual ID:
10485G
Award:
2010 Advertising Merit Award
Agency:
JWT London / London
Client:
Nestle
Title:
Snow Stamp
Category:
Experiential Advertising / Single
Annual ID:
10486G
Award:
2010 Advertising Merit Award
Agency:
Leo Burnett / London
Client:
Shelter
Title:
House of Cards Exhibition
Category:
Experiential Advertising / Single
Annual ID:
10487G
Award:
2010 Advertising Merit Award
Agency:
Leo Burnett / London
Client:
Shelter
Title:
House of Cards - Glastonbury
Category:
Experiential Advertising / Single
Annual ID:
10488G
Award:
2010 Advertising Merit Award
Agency:
Leo Burnett / Millers Point
Client:
WWF/Earth Hour
Title:
Monuments
Category:
Experiential Advertising / Single
Annual ID:
10489G
Award:
2010 Advertising Merit Award
Agency:
Lowe Sydney / Sydney
Client:
Football Federation Australia
Title:
The Great Christmas Paper Swindle
Category:
Experiential Advertising / Single
Annual ID:
10490G
Award:
2010 Advertising Merit Award
Agency:
McCann Worldgroup India / Mumbai
Client:
Republic of Chicken
Title:
Fire Scooter
Category:
Experiential Advertising / Single
Annual ID:
10491G
Award:
2010 Advertising Merit Award
Agency:
mono / minneapolis
Client:
Blu Dot
Title:
Real Good Experiment
Category:
Experiential Advertising / Single
Annual ID:
10492G
Award:
2010 Advertising Merit Award
Agency:
Serviceplan / München
Client:
LeadAcademy e.V.
Title:
ProContra
Category:
Experiential Advertising / Single
Annual ID:
10493G
Award:
2010 Design Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
São Paulo Alpargatas
Title:
Havaianas Nest
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10144D
Award:
2010 Design Merit Award
Agency:
BBDO / New York
Client:
Chrysler/Smart Car
Title:
Smart Car Poster Campaign
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10145D
Award:
2010 Design Merit Award
Agency:
David&Goliath / El Segundo
Client:
MGM Mirage/MCC Group
Title:
Dragon Noodle
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10146D
Award:
2010 Design Merit Award
Agency:
Dentsu / Tokyo
Client:
Japan Swimming Federation
Title:
Tokyo Marathon Swimming in the sea
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10147D
Award:
2010 Design Merit Award
Agency:
F/Nazca Saatchi & Saatchi / São Paulo
Client:
Nissin / Cup Noodles
Title:
Monster campaign
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10148D
Award:
2010 Design Merit Award
Agency:
good design company / Tokyo
Client:
kurkku
Title:
PRE ORGANIC COTTON THE DAY T-SHIRTS POSTER
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10149D
Award:
2010 Design Merit Award
Agency:
Happy F&B / Gothenburg
Client:
Elanders printing house
Title:
Elanders on Very Important Matters
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10150D
Award:
2010 Design Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
LEGO Germany
Title:
Making History
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10151D
Award:
2010 Design Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
Philharmonic Orchestra of Hamburg
Title:
See the Music
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10152D
Award:
2010 Design Merit Award
Agency:
Leo Burnett / London
Client:
Shelter
Title:
House of Cards - Live Posters
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10153D
Award:
2010 Design Merit Award
Agency:
MEMAC Ogilvy Dubai / Dubai
Client:
Jam Jar
Title:
Scary Posters
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10154D
Award:
2010 Design Merit Award
Agency:
Nippon Design Center, Inc. / Tokyo
Client:
Blume
Title:
Blume
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10155D
Award:
2010 Design Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore
Client:
Unilever Singapore
Title:
Hugs, Whale Cow, Purple Caterpillar, Freaky Recipes
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10156D
Award:
2010 Design Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore
Client:
Glaxosmithkline
Title:
Military
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10157D
Award:
2010 Design Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore
Client:
Bulthaup
Title:
Kitchen Art Series
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10158D
Award:
2010 Design Merit Award
Agency:
Ogilvy & Mather, New Delhi / Gurgaon
Client:
GlaxoSmithKline India
Title:
Bubbles
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10159D
Award:
2010 Design Merit Award
Agency:
Taproot India / mumbai
Client:
Transasia
Title:
colors of India
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10160D
Award:
2010 Design Merit Award
Agency:
TBWA\RAAD / Dubai
Client:
The Fridge
Title:
The Fridge Corporate Campaign
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10161D
Award:
2010 Design Merit Award
Agency:
Young & Rubicam New York / New York
Client:
South Central Alaskan Beard Club
Title:
The Beards
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Annual ID:
10162D
Award:
2010 Advertising Merit Award
Agency:
Grupo Gallegos / Long Beach
Client:
Comcast
Title:
Subtitles
Category:
Consumer Radio / Campaign
Annual ID:
10352R
Award:
2010 Advertising Merit Award
Agency:
Scholz & Friends / Hamburg
Client:
Queisser Pharma GmbH & Co. KG
Title:
Doppelherz Calming Tablets
Category:
Consumer Radio / Campaign
Annual ID:
10353R
Award:
2010 Advertising Merit Award
Agency:
TBWA\Vancouver / Vancouver
Client:
Okanagan Spring Brewery
Title:
Sponsor Me Spring Radio
Category:
Consumer Radio / Campaign
Annual ID:
10354R
Award:
2010 Advertising Merit Award
Agency:
Three Drunk Monkeys / Sydney
Client:
Unwired
Title:
Move When You Need To
Category:
Consumer Radio / Campaign
Annual ID:
10355R
Award:
2010 Design Merit Award
Agency:
Colle + McVoy / Minneapolis
Client:
Bikes Belong
Title:
People for Bikes
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
10077D
Award:
2010 Design Merit Award
Agency:
GJP Advertising & Design / Toronto
Client:
Hyphen
Title:
Logo
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
10078D
Award:
2010 Design Merit Award
Agency:
Google Creative Lab / New York
Client:
Google
Title:
Google Circle Logo
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
10079D
Award:
2010 Design Merit Award
Agency:
Happy F&B / Gothenburg
Client:
Göteborg & Co
Title:
Göteborg Tourist City logotype
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
10080D
Award:
2010 Design Merit Award
Agency:
Plaid inc. / New York
Client:
Kayak.com
Title:
Kayak
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
10081D
Award:
2010 Interactive Merit Award
Agency:
AKQA / London
Client:
Nike
Title:
NIKEiD - Their Game, Your Finishing Touch
Category:
Websites & Microsites / Consumer Goods
Annual ID:
10101N
