The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Discipline
-
Discipline
All
- All
- Advertising
- Branded Entertainment
- Design
- Interactive
Award
Category
-
Category
Select Category
- Select Category
- Branded Applications
- Branded Content
- Branding
- Broadcast Design
- Cinema Advertising
- Collateral
- Collateral Design
- Consumer Radio
- Consumer Television
- Corporate Identity
- Craft
- Direct Mail
- Events and Installations
- Experiential Advertising
- Film
- Gaming
- Industrial Design/Product Design
- Innovation in Advertising
- Integrated Branding
- Interactive Advertising
- Magazine
- Mobile Applications/Sites
- Music
- Newspaper
- Non-Broadcast
- Online Branded Entertainment
- Online Films And Video
- Other Branded Entertainment
- Out Of Home
- Outdoor Design
- Package Design
- Public Service
- Publication Design
- Small Space Print
- Spatial Design
- Television
- Trade
- Typography in Design
- Websites & Microsites
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
Old Spice Response Campaign
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Interactive Advertising / Other Interactive Media - Campaign
Write the Future
Agency: Nike Comms Team
Client: Nike Category: Integrated Branding / Integrated Branding Campaign
Dear Bill
Agency: Go Welsh / Lancaster
Client: Society of Design Category: Typography in Design / Single
Save as WWF
Agency: Jung von Matt / Hamburg
Client: WWF Deutschland Category: Innovation in Advertising / Single
Questions
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Consumer Television / :30/:25 - Single
REPLAY Season 2
Agency: TBWA Chiat Day, Los Angeles / Los Angeles
Client: Gatorade Category: Branded Content / Single
Burma
Agency: JWT / New York
Client: Human Rights Watch Category: Public Service / Outdoor and Posters - Single
Movie Mode
Agency: Crispin Porter + Bogusky / Boulder
Client: Best Buy Category: Branded Applications /
adidas Originals Star Wars Cantina 2010
Agency: Sid Lee / Montreal
Client: adidas Category: Online Films And Video / Video Remixes/Mashups - Single
Devin & Glenn
Agency: Saatchi & Saatchi / New York
Client: Opposition to Prop 8 Category: Non-Broadcast / Single
SHAPING ROOM
Agency: FIRM / Tokyo
Client: SHAPING ROOM Category: Websites & Microsites / Corporate Website
A Girl Story
Agency: StrawberryFrog / New York
Client: Nanhi Kali, K.C. Mahindra Education Trust Category: Online Films And Video / Public Service/ Non-Profit - Single
"Pulse of the City"
Agency: BlueMars-Gesellschaft fuer digitale Kommunikation mbH / Frankfurt
Client: Chamber of Commerce Frankfurt, Germany Category: Spatial Design / Outdoor Spaces
Metallic Ink Underclothes
Agency: 4th Amendment Wear / Boulder
Client: 4th Amendment Wear Category: Innovation in Advertising / Campaign
Decode Jay-Z with Bing
Agency: Droga5 / New York
Client: Bing with Jay-Z Category: Innovation in Advertising / Campaign
GATORADE REPLAY
Agency: TBWA Chiat Day, Los Angeles / Los Angeles
Client: Gatorade Category: Innovation in Advertising / Campaign
A Wisp of Tea
Agency: Shaobin Lin / Shantou
Client: Guangdong Yawei Biotechnology Co,.Ltd. Category: Package Design / Campaign
Portraits of Braddock
Agency: Wieden+Kennedy / Portland
Client: Levi's Strauss & Co. Category: Film / Documentaries
Target Kaleidoscopic Fashion Spectacular
Agency: Mother / New York
Client: Target Category: Out Of Home / Single
Screen Off Campaign
Agency: Lowe Indonesia / Jakarta
Client: UNICEF Category: Public Service / Television - Campaign
NIKE MUSIC SHOE
Agency: Wieden+Kennedy Tokyo / Tokyo
Client: NIKE JAPAN Category: Craft / Sound Design
Write The Headline. Write The Future.
Agency: W+K Amsterdam / Amsterdam
Client: Nike Category: Interactive Advertising / Environmental / Experiential - Single
$ 73,000 BarTab
Agency: Ogilvy Brasil / são paulo
Client: Bar Aurora e Boteco Ferraz Category: Public Service / Outdoor and Posters - Single
Belum Temengor Petition Campaign
Agency: Grey Kuala Lumpur / Kuala Lumpur
Client: Malaysian Nature Society (MNS) Category: Public Service / Outdoor and Posters - Campaign
The Creative Playing Field
Agency: The Jupiter Drawing Room South Africa / Cape Town
Client: Interactive Africa Category: Corporate Identity / Campaign
The Johnny Cash Project
Agency: @radical.media / new york
Client: American Recordings/Lost Highway Category: Websites & Microsites / Social Networks/ Community
UNIQLO LUCKY LINE
Agency: Dentsu Inc. / Tokyo
Client: UNIQLO Category: Websites & Microsites / Consumer Goods
IKEA. Unbox the banner: Back Panel
Agency: Grabarz & Partner / Hamburg
Client: IKEA Deutschland GmbH & Co. KG Category: Interactive Advertising / Banners - Dynamic - Single
Save as WWF
Agency: Jung von Matt AG / Hamburg
Client: WWF Deutschland Category: Innovation in Advertising / Single
The Sound of Green
Agency: Akestam Holst / 10387
Client: The Swedish Post Category: Websites & Microsites / Public Service/ Non-Profit
Music. See what it´s made of.
Agency: AlmapBBDO / São Paulo
Client: Billboard Category: Collateral / Posters - Campaign
True Life Costs
Agency: DDB UK / London
Client: Volkswagen UK Category: Websites & Microsites / Durable Goods
Hairmoticons
Agency: BBDO Germany GmbH / Duesseldorf
Client: Braun GmbH Category: Broadcast Design / Single
Dos Equis Radio
Agency: Euro RSCG New York / New York
Client: Dos Equis Category: Consumer Radio / Campaign
Selinah
Agency: Ogilvy Johannesburg / Johannesburg
Client: Topsy Foundation Category: Public Service / Television - Single
Sienna Swagger Wagon Music Video
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, Inc. Category: Music
Obeetee Logo
Agency: Sandstrom Partners / Portland
Client: Obeetee Pvt Ltd Category: Branding / Logo/Trademark Design - Single Only
James Ready Cap Recall
Agency: Leo Burnett, Toronto / Toronto
Client: James Ready Category: Collateral / Promotion (Agencies creating work for individuals)
Pink Ponies
Agency: john st. advertising / Toronto
Client: John St. Category: Online Films And Video / Self-Promotion - Single
Old Spice Response Campaign
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Interactive Advertising / Other Interactive Media - Campaign
PAR
Agency: Blok Design / Toronto
Client: Moxie Pictures Category: Publication Design / Book Layout Design
GATORADE REPLAY
Agency: TBWA Chiat Day, Los Angeles / Los Angeles
Client: Gatorade Category: Integrated Branding / Integrated Branding Campaign
Write the Future
Agency: Nike Comms Team
Client: Nike Category: Integrated Branding / Integrated Branding Campaign
Smell Like a Man, Man
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Integrated Branding / Integrated Branding Campaign
Response Campaign
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Experiential Advertising / Single