The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Inside Out
Agency: Wong, Doody, Crandall, Wiener / Seattle
Client: Seattle International Film Festival Category: Broadcast Design / Campaign
Nickelodeon Halloween IDs
Agency: MTV Networks / New York
Client: Nickelodeon Category: Broadcast Design / Campaign
Microphone
Agency: Juniper Park / Toronto
Client: Canadian Journalists for Free Expression Category: Public Service / Outdoor and Posters - Single
Yang Ai - Despair Whirlpool
Agency: Leo Burnett / Hong Kong
Client: Guangzhou YangAi Special Children Parent Club Category: Public Service / Outdoor and Posters - Single
1% Poster
Agency: Studio Hinrichs / San Francisco
Client: Public Architecture Category: Public Service / Outdoor and Posters - Single
Reporter
Agency: Juniper Park / Toronto
Client: Canadian Journalists for Free Expression Category: Public Service / Outdoor and Posters - Single
Anti-Smoking Ashtray
Agency: big ant international / Seoul
Client: Doosan Category: Public Service / Outdoor and Posters - Single
Green City
Agency: DDB China Group / Shanghai
Client: One Foundation Category: Public Service / Outdoor and Posters - Single
Kari Moden
Agency: The Martin Agency / Richmond
Client: American Cancer Society Category: Public Service / Outdoor and Posters - Single
10 Faces Poster
Agency: Studio Hinrichs / San Francisco
Client: Inneract Project Category: Public Service / Outdoor and Posters - Single
Hands
Agency: Go Welsh / Lancaster
Client: Help Haiti Heal Poster Project Category: Public Service / Outdoor and Posters - Single
Love vs Hate
Agency: Leo Burnett, Toronto / Toronto
Client: The Advertising & Design Club of Canada Category: Public Service / Outdoor and Posters - Single
Dwarf depression 'Drink'
Agency: mudra communication pvt ltd / mumbai
Client: Reach Category: Public Service / Outdoor and Posters - Single
Photographer
Agency: Juniper Park / Toronto
Client: Canadian Journalists for Free Expression Category: Public Service / Outdoor and Posters - Single
When a tree falls, it takes other lives with it.
Agency: AlmapBBDO / São Paulo
Client: Greenpeace Category: Public Service / Outdoor and Posters - Single
Metallic Ink T-shirt
Agency: 4th Amendment Wear / Boulder
Client: 4th Amendment Wear Category: Collateral / Promotion (Agencies creating work for individuals)
Boardwalk Empire - Book Safe Hip Flask
Agency: HBO / New York
Client: HBO Category: Collateral / Promotion (Agencies creating work for individuals)
James Ready Board Game
Agency: Leo Burnett, Toronto / Toronto
Client: James Ready Category: Collateral / Promotion (Agencies creating work for individuals)
Special postmark „human rights“
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich
Client: Reporters Without Borders Austria Category: Collateral / Promotion (Agencies creating work for individuals)
Road Trip
Agency: BBDO / New York
Client: Mars Chocolate North America/Snickers Category: Consumer Television / :30/:25 - Single
Do Over
Agency: Crispin Porter + Bogusky / Boulder
Client: Coke Zero Category: Consumer Television / :30/:25 - Single
Ignored
Agency: Deutsch LA / Los Angeles
Client: Playstation Category: Consumer Television / :30/:25 - Single
Short Attention Span - Frame
Agency: doug & serge inc. / Toronto
Client: Canadian Film Centre Category: Consumer Television / :30/:25 - Single
Hot Jogger
Agency: Leo Burnett Chicago / Chicago
Client: Allstate Insurance Category: Consumer Television / :30/:25 - Single
Snow
Agency: Leo Burnett Chicago / Chicago
Client: Allstate Insurance Category: Consumer Television / :30/:25 - Single
Bus
Agency: TBWA\Chiat / New York
Client: Wrigley/ Starburst Category: Consumer Television / :30/:25 - Single
Door-Launch the Rainbow
Agency: TBWA\Chiat / New York
Client: Wrigley/Skittles Global Category: Consumer Television / :30/:25 - Single
Rattle
Agency: TBWA\Chiat / New York
Client: Vonage Category: Consumer Television / :30/:25 - Single
Dinner Plans
Agency: TBWA\Chiat / New York
Client: Vonage Category: Consumer Television / :30/:25 - Single
Woodchucks
Agency: The Martin Agency / Richmond
Client: GEICO Category: Consumer Television / :30/:25 - Single
Abe
Agency: The Martin Agency / Richmond
Client: GEICO Category: Consumer Television / :30/:25 - Single
Piggy
Agency: The Martin Agency / Richmond
Client: GEICO Category: Consumer Television / :30/:25 - Single
Reply All
Agency: The Richards Group / Dallas
Client: Bridgestone Category: Consumer Television / :30/:25 - Single
Blankey
Agency: Venables Bell & Partners / San Francisco
Client: ConAgra Foods Inc. Category: Consumer Television / :30/:25 - Single
This is SportsCenter - Spy :30
Agency: Wieden+Kennedy New York / New York
Client: ESPN Category: Consumer Television / :30/:25 - Single
The Painted Journey
Agency: 180 Amsterdam / Amsterdam
Client: adidas Category: Experiential Advertising / Single
Hidden Pizza Restuarant
Agency: Clemenger BBDO and Proximity Melbourne / Melbourne
Client: Sensis Yellow Pages Category: Experiential Advertising / Single
Support Scent
Agency: Clemenger BBDO Melbourne / Melbourne
Client: Guide Dogs Australia Category: Experiential Advertising / Single
EpicMix
Agency: Crispin Porter + Bogusky / Boulder
Client: Vail Resorts Category: Experiential Advertising / Single
National Flag
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Nike Category: Experiential Advertising / Single
SMASH: Guitar Born To Be Destroyed
Agency: HAKUHODO Inc. / TOKYO
Client: K's Japan Category: Experiential Advertising / Single
Operation Hoodsie Cup
Agency: Hill Holliday / Boston
Client: Boston Police Department Category: Experiential Advertising / Single
Demo Slam
Agency: Johannes Leonardo / New York
Client: Google Category: Experiential Advertising / Single
MINI Getaway Stockholm
Agency: Jung von Matt / Stockholm
Client: MINI/BMW Category: Experiential Advertising / Single