The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
![](https://d2z00kf51ll94q.cloudfront.net/archive/2019/thumbs/OS_CD19001G_12.jpg)
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland
Client: Nike Category: Cultural Driver
![](/images/userfiles/images/awards/os-gold-pencil-tag.png)
![](https://d2z00kf51ll94q.cloudfront.net/archive/2019/thumbs/OS_CD19002S_15.jpg)
DNA Discounts
Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City
Client: Aeromexico Category: Cultural Driver
![](/images/userfiles/images/awards/os-silver-pencil-tag.png)
![](https://d2z00kf51ll94q.cloudfront.net/archive/2019/thumbs/OS_CD19004B_11.jpg)
This Coke is a Fanta
Agency: DAVID / São Paulo + Coca-Cola / Rio de Janeiro
Client: Coca-Cola Category: Cultural Driver
![](/images/userfiles/images/awards/os-bronze-pencil-tag.png)
![](https://d2z00kf51ll94q.cloudfront.net/archive/2019/thumbs/OS_CD19005B_12.jpg)
The Unbreakable Rainbow
Agency: 180heartbeats + JUNG v MATT / Warsaw
Client: Unilever - Ben&Jerry's Category: Cultural Driver
![](/images/userfiles/images/awards/os-bronze-pencil-tag.png)
![](https://d2z00kf51ll94q.cloudfront.net/archive/2019/thumbs/OS_CD19001G_12.jpg)
Award:
2019 Cultural Driver Gold Pencil
Agency:
Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Cultural Driver
Annual ID:
OS_CD19001G
![](https://d2z00kf51ll94q.cloudfront.net/archive/2019/thumbs/OS_CD19002S_15.jpg)
Award:
2019 Cultural Driver Silver Pencil
Agency:
Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City
Client:
Aeromexico
Title:
DNA Discounts
Category:
Cultural Driver
Annual ID:
OS_CD19002S
![](https://d2z00kf51ll94q.cloudfront.net/archive/2019/thumbs/OS_CD19003B_10.jpg)
Award:
2019 Cultural Driver Bronze Pencil
Agency:
TBWA\HAKUHODO Inc. / Tokyo
Client:
AIG
Title:
PRIDE JERSEY
Category:
Cultural Driver
Annual ID:
OS_CD19003B
![](https://d2z00kf51ll94q.cloudfront.net/archive/2019/thumbs/OS_CD19004B_11.jpg)
Award:
2019 Cultural Driver Bronze Pencil
Agency:
DAVID / São Paulo + Coca-Cola / Rio de Janeiro
Client:
Coca-Cola
Title:
This Coke is a Fanta
Category:
Cultural Driver
Annual ID:
OS_CD19004B
![](https://d2z00kf51ll94q.cloudfront.net/archive/2019/thumbs/OS_CD19005B_12.jpg)