The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Germany
Client
Title
Category
Award
Points
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Physical Product & Mobile Integration
Points: 21.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Physical Gaming Accessories
Points: 21.00
McDonald’s Jingle Board
Agency: Scholz & Friends Client: McDonald’s Category: Billboards & Transit / Series
Points: 21.00
The Rift
Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Direction / Single
Points: 21.00
Escape: FUCK / PAIN / HELL
Agency: Ogilvy Germany Client: German Rail Category: Television & VOD / 31-60 Seconds - Single
Points: 21.00
The Truth Wins
Agency: DDB Group Germany Client: Reporters Without Borders (RSF) Category: Social Post / Single Platform Series
Points: 21.00
Escape: FUCK / PAIN / HELL
Agency: Ogilvy Germany Client: German Rail Category: Low Budget
Points: 21.00
The Art Of Trending
Agency: INGO / Hamburg + Ogilvy Germany Client: WAI Woods Art Institute Category: Social Post / Real-time Response
Points: 21.00
The Vulva Spaceship
Agency: INNOCEAN / Berlin + Stink Films / Berlin + ORIGO LAB / São Paulo + BOT Inc. / Brighton Client: Wer Braucht Feminismus? Category: Low Budget
Points: 15.75
Staybl
Agency: Havas Germany + Havas New York Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association) Category: Digital Design
Points: 10.50
Staybl
Agency: Havas Germany + Havas New York Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association) Category: Mobile Applications
Points: 10.50
#flutwein - Our Worst Vintage
Agency: Seven.One Ad Factory / Creative House / Unterföhring + White Rabbit Budapest Client: Flutwein Category: Physical Products & Apparel
Points: 10.50
Dot Pad
Agency: SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul Client: Dot Incorporation Category: Craft / Use of Technology
Points: 10.50
Save the Survivors
Agency: POL / Oslo + 750mph / London + Edisen / Berlin + BR-F / Stockholm Client: Save the Children Category: Sound Mixing
Points: 5.25
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Physical Product & Mobile Integration
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Physical Gaming Accessories
Award:
2023 Gaming Silver Pencil
Points:
21.00
Client:
McDonald’s
Title:
McDonald’s Jingle Board
Category:
Billboards & Transit / Series
Award:
2023 Out of Home Silver Pencil
Points:
21.00
Client:
PENNY
Title:
The Rift
Category:
Direction / Single
Award:
2023 Moving Image Craft & Production Silver Pencil
Points:
21.00
Client:
German Rail
Title:
Escape: FUCK / PAIN / HELL
Category:
Television & VOD / 31-60 Seconds - Single
Award:
2023 Film & Video Silver Pencil
Points:
21.00
Client:
Reporters Without Borders (RSF)
Title:
The Truth Wins
Category:
Social Post / Single Platform Series
Award:
2023 Social Media Silver Pencil
Points:
21.00
Client:
German Rail
Title:
Escape: FUCK / PAIN / HELL
Category:
Low Budget
Award:
2023 Film & Video Silver Pencil
Points:
21.00
Client:
WAI Woods Art Institute
Title:
The Art Of Trending
Category:
Social Post / Real-time Response
Award:
2023 Social Media Silver Pencil
Points:
21.00
Client:
Wer Braucht Feminismus?
Title:
The Vulva Spaceship
Category:
Low Budget
Award:
2023 Branded Entertainment Silver Pencil
Points:
15.75
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
Digital Design
Award:
2023 Design Silver Pencil
Points:
10.50
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
Mobile Applications
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
10.50
Client:
Flutwein
Title:
#flutwein - Our Worst Vintage
Category:
Physical Products & Apparel
Award:
2023 Print & Promotional Silver Pencil
Points:
10.50
Client:
Dot Incorporation
Title:
Dot Pad
Category:
Craft / Use of Technology
Award:
2023 Health & Wellness Silver Pencil
Points:
10.50