The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
United Kingdom
Client
Title
Category
Award
Points
Bandido — disrupting the Californian coffee scene.
Agency: Magpie Studio / London Client: Bandido Coffee Co Category: Branding / Logo
Points: 10.0
Sea Hero Quest - Virtual Reality
Agency: Saatchi & Saatchi / London + Mediacom / Dusseldorf + Proud Robinson / London + Glitchers / London Client: Deutsche Telekom Category: Experiential / Virtual Reality (VR)
Points: 10.0
#Blood Normal
Agency: AMV BBDO / London + Somesuch & Co / London + Ketchum / London Client: Essity Libresse Bodyform Category: Brand Voice
Points: 10.0
Qibla Finder
Agency: Google Brand Studio / London Client: Google Brand Studio Category: Utility
Points: 10.0
Making Gut Health Digestible
Agency: Jones Knowles Ritchie / London Client: The Gut Stuff Category: Branding / Identity System
Points: 10.0
Qibla Finder
Agency: Google Brand Studio / London Client: Google Brand Studio Category: Use of Technology
Points: 10.0
Magenta Unleashed
Agency: Saatchi & Saatchi / London + Mediacom / Dusseldorf + Proud Robinson / Brighton Client: Deutsche Telekom Category: Use of Technology / Augmented Reality (AR)
Points: 10.0
The Hunger Spotter
Agency: AMV BBDO / London + Si Hulbert / London Client: Mars Confectionery Snickers Category: Custom Content
Points: 10.0
Alexa Loses her Voice
Agency: Lucky Generals / London + Amazon D1 / Seattle + Hungry Man / LA Client: Amazon Category: Television / Long Form - Single
Points: 10.0
BBC One - The Supporting Act
Agency: BBC Creative / London Client: BBC Category: Craft - Animation / Single
Points: 10.0
It's perfectly normal. Until it's Kwiffed
Agency: Droga5 / London + Biscuit Filmworks / London Client: Kwiff Category: Television / Long Form - Campaign
Points: 10.0
Volvo XC40 - Things
Agency: 750mph / London + Forsman & Bodenfors / Gothenburg + Anonymous Content / London + Chinmey Group / Sweden Client: Volvo Category: Craft - Sound Design / Single
Points: 10.0
Fall Fashion
Agency: adam&eveDDB / London + Electric Theatre Collective / London + Factory / London Client: H&M Category: Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Points: 10.0
The Gene Project
Agency: adam&eveDDB / London + Framestore / London Client: Marmite Category: Online Films & Video / Long Form - Single
Points: 10.0
Samsung & Casey Neistat: generating positive brand sentiment using influence not media dollars.
Agency: adam&eveDDB / New York + Helo / New York + Exile / New York Client: Samsung Category: Influencer Marketing / Single Channel
Points: 10.0
#Blood Normal
Agency: AMV BBDO / London + Somesuch & Co / London Client: Essity Libresse Bodyform Category: Integrated Branding
Points: 10.0
Client:
Bandido Coffee Co
Title:
Bandido — disrupting the Californian coffee scene.
Category:
Branding / Logo
Award:
2018 Design Bronze Pencil
Points:
10.0
Client:
Deutsche Telekom
Title:
Sea Hero Quest - Virtual Reality
Category:
Experiential / Virtual Reality (VR)
Award:
2018 Interactive Bronze Pencil
Points:
10.0
Client:
Essity Libresse Bodyform
Title:
#Blood Normal
Category:
Brand Voice
Award:
2018 Public Relations Bronze Pencil
Points:
10.0
Client:
Google Brand Studio
Title:
Qibla Finder
Category:
Utility
Award:
2018 Mobile Bronze Pencil
Points:
10.0
Client:
The Gut Stuff
Title:
Making Gut Health Digestible
Category:
Branding / Identity System
Award:
2018 Design Bronze Pencil
Points:
10.0
Client:
Google Brand Studio
Title:
Qibla Finder
Category:
Use of Technology
Award:
2018 Mobile Bronze Pencil
Points:
10.0
Client:
Deutsche Telekom
Title:
Magenta Unleashed
Category:
Use of Technology / Augmented Reality (AR)
Award:
2018 Mobile Bronze Pencil
Points:
10.0
Client:
Mars Confectionery Snickers
Title:
The Hunger Spotter
Category:
Custom Content
Award:
2018 Radio Bronze Pencil
Points:
10.0
Client:
Amazon
Title:
Alexa Loses her Voice
Category:
Television / Long Form - Single
Award:
2018 Film Bronze Pencil
Points:
10.0
Client:
BBC
Title:
BBC One - The Supporting Act
Category:
Craft - Animation / Single
Award:
2018 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Kwiff
Title:
It's perfectly normal. Until it's Kwiffed
Category:
Television / Long Form - Campaign
Award:
2018 Film Bronze Pencil
Points:
10.0
Client:
Volvo
Title:
Volvo XC40 - Things
Category:
Craft - Sound Design / Single
Award:
2018 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
H&M
Title:
Fall Fashion
Category:
Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Award:
2018 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Marmite
Title:
The Gene Project
Category:
Online Films & Video / Long Form - Single
Award:
2018 Film Bronze Pencil
Points:
10.0
Client:
Samsung
Title:
Samsung & Casey Neistat: generating positive brand sentiment using influence not media dollars.
Category:
Influencer Marketing / Single Channel
Award:
2018 Social Influencer Marketing Bronze Pencil
Points:
10.0