The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
United States
Client
Title
Category
Award
Points
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Best of Show
Points: 135.00
Black-Owned Friday
Agency: BBH USA / New York + Google / Mountain View + Anonymous Content / Los Angeles + Cabin / New York Client: Google Category: Best of Integrated
Points: 90.00
Teenage Dream
Agency: BBDO / New York + Dini von Mueffling Communications + Smuggler Client: Sandy Hook Promise Category: Best of Music & Sound Craft
Points: 90.00
Real Tone
Agency: Google + Google Devices & Services Creative Team Client: Google Category: CMO Pencil
Points: 90.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Best of Out of Home
Points: 90.00
Black-Owned Friday
Agency: BBH USA / New York + Google / Mountain View + Anonymous Content / Los Angeles + Cabin / New York Client: Google Category: Fusion Pencil
Points: 90.00
Real Tone
Agency: Google + Google Devices & Services Creative Team Client: Google Category: Best of IP & Products
Points: 90.00
#TurnToCold
Agency: Saatchi & Saatchi / New York Client: Procter & Gamble / Tide Category: Green Pencil
Points: 90.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Best of Experiential & Immersive
Points: 90.00
DojaCode
Agency: Mojo Supermarket + Active Theory + Girls Who Code Client: Girls Who Code Category: Best of Branded Entertainment
Points: 90.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Best of Creative Use of Data
Points: 90.00
DojaCode
Agency: Mojo Supermarket + Active Theory + Girls Who Code Client: Girls Who Code Category: Best of Interactive & Mobile Craft
Points: 90.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Online Films & Video / Long Form - Series
Points: 45.00
Drawn Closer
Agency: 180LA / Los Angeles + Cox Communications / Atlanta Client: Cox Communications Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
9/12: The untold story of reconnecting New York
Agency: Verizon Creative Marketing / New York + Unit 9 / Los Angeles + PixelPusher / New York + Boombox / New York Client: Verizon Category: Brand-Side Initiated & Originated Projects
Points: 45.00
UnF**k It
Agency: YouTube Creative Studio / New York Client: YouTube Category: Brand-Side Initiated & Originated Projects
Points: 45.00
Real Tone
Agency: Google + Google Devices & Services Creative Team Client: Google Category: Utility
Points: 45.00
Where are you really from?
Agency: Droga5 / New York + Asian American Federation / New York Client: Asian American Federation Category: Craft / Illustration
Points: 45.00
DojaCode
Agency: Mojo Supermarket + Active Theory + Girls Who Code Client: Girls Who Code Category: Online & Mobile Video / Interactive Video
Points: 45.00
Independent Journalism for an Independent Life
Agency: Droga5 / New York + Wave Studios / New York + Cut+Run + LFR Productions Client: The New York Times Category: Sound Mixing
Points: 45.00
Drawn Closer
Agency: 180LA / Los Angeles + Cox Communications / Atlanta Client: Cox Communications Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
Vanguards of Photography
Agency: GUT / Miami + Activision Blizzard / Santa Monica + South Music / Los Angeles Client: Activision Blizzard / Call of Duty Category: Experiential / Brand Installations
Points: 45.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Integrated Campaign
Points: 45.00
Chicago Not In Chicago
Agency: Energy BBDO / Chicago + World Business Chicago / City of Chicago + Black Madre + Flare / Chicago Client: City of Chicago Category: Experiential & Installations / Experiential & Immersive
Points: 45.00
Better With Pepsi
Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films Client: Pepsi Category: Craft / Art Direction
Points: 45.00
Life, Scripted
Agency: Ogilvy / Chicago + Chicago International Film Festival / Chicago + Sarofsky / Chicago Client: The Chicago International Film Festival Category: Craft / Writing
Points: 45.00
Pinatex
Agency: L&C / New York + Dole Sunshine Company / Singapore + Ananas Anam / London + Suitcase Productions / New York Client: Dole Sunshine Company + Ananas Anam Category: Green Pencil
Points: 45.00
Pinatex
Agency: L&C / New York + Dole Sunshine Company / Singapore + Ananas Anam / London + Suitcase Productions / New York Client: Dole Sunshine Company + Ananas Anam Category: Best of Health & Wellness
Points: 45.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Public Relations
Points: 45.00
House Rules
Agency: McCann Health New Jersey / Parsippany + Real Chemistry / New York + McCann Health Engagement / New York + MediaHub / Minneapolis Client: Evofem/Phexxi Category: Integrated Campaign
Points: 45.00
Timelapse in Google Earth
Agency: Google + Google Creative Lab Client: Google Category: Best of Design
Points: 45.00
Pinatex
Agency: L&C / New York + Dole Sunshine Company / Singapore + Ananas Anam / London + Suitcase Productions / New York Client: Dole Sunshine Company + Ananas Anam Category: Sustainable Development Goals
Points: 45.00
a word
Agency: Wieden+Kennedy / Portland + JOINT Editorial / Portland Client: Wieden+Kennedy Category: Writing / Single
Points: 45.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Out of Home / Brand Installations
Points: 45.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Writing / Series
Points: 45.00
The Journey
Agency: Blacksmith / New York + FIG / New York + Epoch Films / New York Client: Zillow Category: Visual Effects / Single
Points: 45.00
Roast Day
Agency: VMLY&R / Kansas City + Wendy's / Dublin + Ketchum / Chicago + Spark Foundry / New York Client: Wendy's Category: Craft / Writing
Points: 45.00
The Reset
Agency: The Mill / New York Client: Verizon Category: Visual Effects / Single
Points: 45.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Craft / Use of Visuals
Points: 45.00
Building a More Inclusive Camera, Together
Agency: Doomsday Entertainment / Los Angeles + Snap Inc / Los Angeles + Brand New School / New York Client: Snapchat Category: Innovation & Transformation / Innovation in Moving Image Craft
Points: 45.00
DojaCode
Agency: Mojo Supermarket + Active Theory + Girls Who Code Client: Girls Who Code Category: Craft / Use of Technology
Points: 45.00
Drawn Closer
Agency: 180LA / Los Angeles + Cox Communications / Atlanta Client: Cox Communications Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
The Academic | Google Slides Experience
Agency: BBDO / New York Client: Capitol Records Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
Drawn Closer
Agency: 180LA / Los Angeles + Cox Communications / Atlanta Client: Cox Communications Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
House Rules
Agency: McCann Health New Jersey / Parsippany + Real Chemistry / New York + McCann Health Engagement / New York + MediaHub / Minneapolis Client: Evofem/Phexxi Category: Integrated Campaign
Points: 45.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Storytelling
Points: 45.00
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Integrated PR Campaign
Points: 45.00
DojaCode
Agency: Mojo Supermarket + Active Theory + Girls Who Code Client: Girls Who Code Category: Music Videos
Points: 45.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Best of Show
Award:
2022 Best of Show Best of Show Pencil
Points:
135.00
Client:
Google
Title:
Black-Owned Friday
Category:
Best of Integrated
Award:
2022 Integrated Best of Discipline Pencil
Points:
90.00
Client:
Sandy Hook Promise
Title:
Teenage Dream
Category:
Best of Music & Sound Craft
Award:
2022 Music & Sound Craft Best of Discipline Pencil
Points:
90.00
Client:
Google
Title:
Real Tone
Category:
CMO Pencil
Award:
2022 CMO Pencil CMO Pencil
Points:
90.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Best of Out of Home
Award:
2022 Out of Home Best of Discipline Pencil
Points:
90.00
Client:
Google
Title:
Black-Owned Friday
Category:
Fusion Pencil
Award:
2022 Fusion Pencil Fusion Pencil
Points:
90.00
Client:
Google
Title:
Real Tone
Category:
Best of IP & Products
Award:
2022 IP & Products Best of Discipline Pencil
Points:
90.00
Client:
Procter & Gamble / Tide
Title:
#TurnToCold
Category:
Green Pencil
Award:
2022 Green Pencil Green Pencil
Points:
90.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Best of Experiential & Immersive
Award:
2022 Experiential & Immersive Best of Discipline Pencil
Points:
90.00
Client:
Girls Who Code
Title:
DojaCode
Category:
Best of Branded Entertainment
Award:
2022 Branded Entertainment Best of Discipline Pencil
Points:
90.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Best of Creative Use of Data
Award:
2022 Creative Use of Data Best of Discipline Pencil
Points:
90.00
Client:
Girls Who Code
Title:
DojaCode
Category:
Best of Interactive & Mobile Craft
Award:
2022 Interactive & Mobile Craft Best of Discipline Pencil
Points:
90.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Online Films & Video / Long Form - Series
Award:
2022 Film Gold Pencil
Points:
45.00
Client:
Cox Communications
Title:
Drawn Closer
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2022 Film Gold Pencil
Points:
45.00
Client:
Verizon
Title:
9/12: The untold story of reconnecting New York
Category:
Brand-Side Initiated & Originated Projects
Award:
2022 Brand-Side / In-House Gold Pencil
Points:
45.00
Client:
YouTube
Title:
UnF**k It
Category:
Brand-Side Initiated & Originated Projects
Award:
2022 Brand-Side / In-House Gold Pencil
Points:
45.00
Client:
Google
Title:
Real Tone
Category:
Utility
Award:
2022 Interactive, Online & Mobile Gold Pencil
Points:
45.00
Client:
Apple
Title:
Fumble
Category:
Use of Licensed Music
Award:
2022 Music & Sound Craft Gold Pencil
Points:
45.00
Client:
Asian American Federation
Title:
Where are you really from?
Category:
Craft / Illustration
Award:
2022 Print Gold Pencil
Points:
45.00
Client:
Girls Who Code
Title:
DojaCode
Category:
Online & Mobile Video / Interactive Video
Award:
2022 Interactive, Online & Mobile Gold Pencil
Points:
45.00
Client:
The New York Times
Title:
Independent Journalism for an Independent Life
Category:
Sound Mixing
Award:
2022 Music & Sound Craft Gold Pencil
Points:
45.00
Client:
Cox Communications
Title:
Drawn Closer
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2022 Interactive, Online & Mobile Gold Pencil
Points:
45.00
Client:
Activision Blizzard / Call of Duty
Title:
Vanguards of Photography
Category:
Experiential / Brand Installations
Award:
2022 Direct Marketing Gold Pencil
Points:
45.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Integrated Campaign
Award:
2022 Direct Marketing Gold Pencil
Points:
45.00
Client:
City of Chicago
Title:
Chicago Not In Chicago
Category:
Experiential & Installations / Experiential & Immersive
Award:
2022 Out of Home Gold Pencil
Points:
45.00
Client:
Pepsi
Title:
Better With Pepsi
Category:
Craft / Art Direction
Award:
2022 Out of Home Gold Pencil
Points:
45.00
Client:
The Chicago International Film Festival
Title:
Life, Scripted
Category:
Craft / Writing
Award:
2022 Out of Home Gold Pencil
Points:
45.00
Client:
Dole Sunshine Company + Ananas Anam
Title:
Pinatex
Category:
Green Pencil
Award:
2022 Green Pencil Green Pencil
Points:
45.00
Client:
Dole Sunshine Company + Ananas Anam
Title:
Pinatex
Category:
Best of Health & Wellness
Award:
2022 Health & Wellness Best of Discipline Pencil
Points:
45.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Public Relations
Award:
2022 Health & Wellness Gold Pencil
Points:
45.00
Client:
Evofem/Phexxi
Title:
House Rules
Category:
Integrated Campaign
Award:
2022 Health & Wellness Gold Pencil
Points:
45.00
Client:
Google
Title:
Timelapse in Google Earth
Category:
Best of Design
Award:
2022 Design Best of Discipline Pencil
Points:
45.00
Client:
Dole Sunshine Company + Ananas Anam
Title:
Pinatex
Category:
Sustainable Development Goals
Award:
2022 Sustainable Development Goals Pencil SDG Pencil
Points:
45.00
Client:
Wieden+Kennedy
Title:
a word
Category:
Writing / Single
Award:
2022 Moving Image Craft Gold Pencil
Points:
45.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Out of Home / Brand Installations
Award:
2022 Design Gold Pencil
Points:
45.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Writing / Series
Award:
2022 Moving Image Craft Gold Pencil
Points:
45.00
Client:
OFFF Dach
Title:
Repeater
Category:
Craft / Animation
Award:
2022 Design Gold Pencil
Points:
45.00
Client:
Zillow
Title:
The Journey
Category:
Visual Effects / Single
Award:
2022 Moving Image Craft Gold Pencil
Points:
45.00
Client:
Wendy's
Title:
Roast Day
Category:
Craft / Writing
Award:
2022 Social Media Gold Pencil
Points:
45.00
Client:
Verizon
Title:
The Reset
Category:
Visual Effects / Single
Award:
2022 Moving Image Craft Gold Pencil
Points:
45.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Craft / Use of Visuals
Award:
2022 Social Media Gold Pencil
Points:
45.00
Client:
Snapchat
Title:
Building a More Inclusive Camera, Together
Category:
Innovation & Transformation / Innovation in Moving Image Craft
Award:
2022 Moving Image Craft Gold Pencil
Points:
45.00
Client:
Girls Who Code
Title:
DojaCode
Category:
Craft / Use of Technology
Award:
2022 Experiential & Immersive Gold Pencil
Points:
45.00
Client:
Cox Communications
Title:
Drawn Closer
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2022 Moving Image Craft Gold Pencil
Points:
45.00
Client:
Capitol Records
Title:
The Academic | Google Slides Experience
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2022 Moving Image Craft Gold Pencil
Points:
45.00
Client:
Cox Communications
Title:
Drawn Closer
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2022 Branded Entertainment Gold Pencil
Points:
45.00
Client:
Evofem/Phexxi
Title:
House Rules
Category:
Integrated Campaign
Award:
2022 Pharma Gold Pencil
Points:
45.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Storytelling
Award:
2022 Creative Use of Data Gold Pencil
Points:
45.00
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Integrated PR Campaign
Award:
2022 Public Relations Gold Pencil
Points:
45.00
Client:
Girls Who Code
Title:
DojaCode
Category:
Music Videos
Award:
2022 Branded Entertainment Gold Pencil
Points:
45.00
