The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
U.S. Region Rankings
West
Client
Title
Category
Award
Points
Ostrich
Agency: MJZ / Los Angeles + Leo Burnett / Chicago + MPC / Los Angeles Client: Samsung Category: Craft - Direction / Single
Points: 25.0
Original Is Never Finished
Agency: EXILE / New York + Johannes Leonardo / New York + RSA Films / Los Angeles Client: Adidas Category: Craft - Editing / Single
Points: 25.0
Clash Royale Campaign
Agency: Psyop / New York + Barton F. Graf / New York Client: Supercell Category: Craft - Animation / Campaign
Points: 25.0
Original is Never Finished
Agency: Human / Santa Monica + Johannes Leonardo / New York + adidas Originals / Portland + RSA Films / Los Angeles Client: adidas Originals Category: Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Points: 25.0
Doritos Blaze vs. MTN DEW ICE
Agency: Goodby Silverstein & Partners / San Francisco Client: Doritos + Mountain Dew Category: Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Points: 25.0
G Active - Water Made Active
Agency: TBWA\Chiat\Day / Los Angeles Client: Gatorade Category: Craft - Innovation in Moving Image Craft / Visual
Points: 25.0
Intel Drone Light Show at The Olympics
Agency: Intel / Santa Clara Client: Intel Category: Craft - Innovation in Moving Image Craft / Visual
Points: 25.0
Sway
Agency: TBWAMedia Arts Lab / Los Angeles Client: Apple Category: Craft - Direction / Single
Points: 15.0
Barbers
Agency: Apple / Cupertino + Furlined / Santa Monica Client: Apple Category: Craft - Direction / Single
Points: 15.0
Sway
Agency: TBWAMedia Arts Lab / Los Angeles Client: Apple Category: Craft - Editing / Single
Points: 15.0
Levi's Circles :90
Agency: FCB West / San Francisco Client: Levi Strauss & Co. Category: Craft - Cinematography / Single
Points: 15.0
Levi's Circles :90
Agency: FCB West / San Francisco Client: Levi Strauss & Co. Category: Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Points: 15.0
Sway
Agency: TBWAMedia Arts Lab / Los Angeles Client: Apple Category: Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Points: 15.0
Love Over Bias
Agency: Wieden+Kennedy / Portland Client: Procter & Gamble Category: Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Points: 15.0
Alexa Loses Her Voice
Agency: Hungry Man Productions / Los Angeles + Lucky Generals / London + D1 / Los Angeles Client: Amazon Category: Craft - Direction / Single
Points: 10.0
The Archives
Agency: TBWA\Media Arts Lab / Los Angeles Client: Apple Category: Craft - Cinematography / Single
Points: 10.0
Sway
Agency: TBWAMedia Arts Lab / Los Angeles Client: Apple Category: Craft - Cinematography / Single
Points: 10.0
SAVOR.WAVS
Agency: CAA Marketing / Los Angeles Client: Chipotle Mexican Grill Category: Craft - Use of Music / Original Music - Single or Campaign
Points: 10.0
I Got This
Agency: Ari Merkin / Miami + m ss ng p eces / Brooklyn Client: Face The Music/Recovery Unplugged Category: Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Points: 10.0
Last Days
Agency: CP+B / Los Angeles + Rattling Stick / Santa Monica Client: Jose Cuervo Category: Craft - Direction / Single
Points: 2.0
Smile
Agency: Smuggler / New York + S. Carter Enterprises / New York + Roc Nation / New York + Work Editorial / New York Client: Jay-Z Category: Craft - Direction / Single
Points: 2.0
Roll
Agency: TBWAMedia Arts Lab / Los Angeles Client: Apple Category: Craft - Direction / Single
Points: 2.0
Love Over Bias
Agency: Wieden+Kennedy / Portland Client: Procter & Gamble Category: Craft - Direction / Single
Points: 2.0
Trust Is Power
Agency: Duracell / USA + Wieden+Kennedy / New York + MJZ / Los Angeles + Mack Cut / NYC Client: Duracell Category: Craft - Direction / Campaign
Points: 2.0
Levi's Circles :90
Agency: FCB West / San Francisco Client: Levi Strauss & Co. Category: Craft - Editing / Single
Points: 2.0
Barbers
Agency: Apple / Cupertino + Furlined / Santa Monica Client: Apple Category: Craft - Editing / Single
Points: 2.0
Appocalypse
Agency: TBWAMedia Arts Lab / Los Angeles + MJZ / Los Angeles Client: Apple Category: Craft - Editing / Single
Points: 2.0
Lost Panda
Agency: Smuggler / Los Angeles + Deutsch / Los Angeles + Work Editorial / New York + Alt.vfx / Los Angeles Client: Tile Category: Craft - Cinematography / Single
Points: 2.0
Appocalypse
Agency: TBWAMedia Arts Lab / Los Angeles + MJZ / Los Angeles Client: Apple Category: Craft - Cinematography / Single
Points: 2.0
Anthem
Agency: MJZ / Los Angeles + DigitasLBi / Chicago + The Mill / International + Whitehouse Post / International Client: KitchenAid Category: Craft - Cinematography / Single
Points: 2.0
Ostrich
Agency: MJZ / Los Angeles + Leo Burnett / Chicago + MPC / Los Angeles Client: Samsung Category: Craft - Cinematography / Single
Points: 2.0
Join The Team
Agency: Smuggler / Los Angeles + Saatchi & Saatchi / Los Angeles Client: Toyota Category: Craft - Cinematography / Single
Points: 2.0
A Giant Story
Agency: PHENOMENON / Los Angeles Client: Intuit Category: Craft - Animation / Single
Points: 2.0
Invention of Together
Agency: BUCK / Los Angeles Client: Tinder Category: Craft - Animation / Single
Points: 2.0
One Night
Agency: Framestore / New York + BBH / London + Park Pictures / New York + Whitehouse Post / London Client: The Absolut Company Category: Craft - Visual Effects / Single
Points: 2.0
Intel - Champion Sound
Agency: brother / Los Angeles + Agency Inside / San Francisco Client: Intel Category: Craft - Sound Design / Single
Points: 2.0
Appocalypse
Agency: TBWAMedia Arts Lab / Los Angeles + MJZ / Los Angeles Client: Apple Category: Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Points: 2.0
Client:
Samsung
Title:
Ostrich
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Adidas
Title:
Original Is Never Finished
Category:
Craft - Editing / Single
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Supercell
Title:
Clash Royale Campaign
Category:
Craft - Animation / Campaign
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
adidas Originals
Title:
Original is Never Finished
Category:
Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Doritos + Mountain Dew
Title:
Doritos Blaze vs. MTN DEW ICE
Category:
Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Gatorade
Title:
G Active - Water Made Active
Category:
Craft - Innovation in Moving Image Craft / Visual
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Intel
Title:
Intel Drone Light Show at The Olympics
Category:
Craft - Innovation in Moving Image Craft / Visual
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Apple
Title:
Sway
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Apple
Title:
Barbers
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Apple
Title:
Sway
Category:
Craft - Editing / Single
Award:
2018 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Levi Strauss & Co.
Title:
Levi's Circles :90
Category:
Craft - Cinematography / Single
Award:
2018 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Levi Strauss & Co.
Title:
Levi's Circles :90
Category:
Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Award:
2018 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Apple
Title:
Sway
Category:
Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Award:
2018 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Procter & Gamble
Title:
Love Over Bias
Category:
Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Award:
2018 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Amazon
Title:
Alexa Loses Her Voice
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Apple
Title:
The Archives
Category:
Craft - Cinematography / Single
Award:
2018 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Apple
Title:
Sway
Category:
Craft - Cinematography / Single
Award:
2018 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Chipotle Mexican Grill
Title:
SAVOR.WAVS
Category:
Craft - Use of Music / Original Music - Single or Campaign
Award:
2018 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Face The Music/Recovery Unplugged
Title:
I Got This
Category:
Craft - Use of Music / Licensed / Adapted Music - Single or Campaign
Award:
2018 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Jose Cuervo
Title:
Last Days
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Jay-Z
Title:
Smile
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Apple
Title:
Roll
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Procter & Gamble
Title:
Love Over Bias
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Duracell
Title:
Trust Is Power
Category:
Craft - Direction / Campaign
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Levi Strauss & Co.
Title:
Levi's Circles :90
Category:
Craft - Editing / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Apple
Title:
Barbers
Category:
Craft - Editing / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Apple
Title:
Appocalypse
Category:
Craft - Editing / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Tile
Title:
Lost Panda
Category:
Craft - Cinematography / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Apple
Title:
Appocalypse
Category:
Craft - Cinematography / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
KitchenAid
Title:
Anthem
Category:
Craft - Cinematography / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Samsung
Title:
Ostrich
Category:
Craft - Cinematography / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Toyota
Title:
Join The Team
Category:
Craft - Cinematography / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Intuit
Title:
A Giant Story
Category:
Craft - Animation / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Tinder
Title:
Invention of Together
Category:
Craft - Animation / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
The Absolut Company
Title:
One Night
Category:
Craft - Visual Effects / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Intel
Title:
Intel - Champion Sound
Category:
Craft - Sound Design / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0