The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Worms
Agency: BBDO / Bangkok
Client: Uni President (Thailand) Co., Ltd. Category: Consumer Television / Consumer Television Over :30 Single
Mountain
Agency: TBWALondon / London
Client: Sony PlayStation 2 Category: Consumer Television / Consumer Television Over :30 Single
Missile Car "
Agency: J. Walter Thompson Sdn Bhd / Kuala Lumpur
Client: Channel 9. Ch-9 Media Sdn Bhd ( TV Station ) Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
PYLONS
Agency: Taxi Advertising & Design / Toronto
Client: MINI CANADA Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Scroll, Kite, Sky Day, Wheel, Sky Night
Agency: AgênciaClick / São Paulo
Client: Fiat Stilo - Brasil Category: Banners / Banner - Campaign
FTD+hp Bouquet Banner, Bang amp; Olufsen+hp Voice Visualizer Banner, Bang amp; Olufsen+hp Light Banner
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett-Packard Category: Banners / Banner - Campaign
Lions, Snakes, Alligators
Agency: Saatchi & Saatchi / bangkok
Client: Indothai Sport Ltd. Part Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Worker, Gardener, Policeman
Agency: Scholz & Friends / Berlin
Client: Weru AG Category: Outdoor / Outdoor: Campaign
Tractor Beam
Agency: TBWA\Chiat\Day / Los Angeles
Client: Sony PlayStation Category: Consumer Television / Consumer Television :30/:25 Single
Call Center, Career Maker, MBA (Problems)
Agency: BBDO / New York
Client: Fed Ex Category: Consumer Television / Consumer Television :30/:25 Campaign
Drama, Remind Me, Chinese Office
Agency: BBDO / New York
Client: Fed Ex Category: Consumer Television / Consumer Television :30/:25 Campaign
Nikeplay.com - The Game
Agency: DoubleYou / Barcelona
Client: American Nike Category: Brand Gaming / Brand Gaming - Websites
Teen Titans: Battle Blitz
Agency: Pop & Co. / New York
Client: Cartoon Network Category: Brand Gaming / Brand Gaming - Websites
USP Challenge
Agency: Pop & Co. / New York
Client: PUMA Category: Brand Gaming / Brand Gaming - Websites
Streets
Agency: Ogilvy Brasil / São Paulo
Client: Mattel Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Website ACHT FRANKFURT
Agency: Scholz & Volkmer / Wiesbaden
Client: ACHT FRANKFURT Digital Solutions Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Nike iD
Agency: Framfab / Copenhagen
Client: Nike Europe Category: E-Commerce / E-Commerce B2C - Web Sites
0-60, SMITTEN, CAR TYPES, CARVE
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Saucer, Ring, Pod, Kryptonite, Hook
Agency: Campbell Doyle Dye / London
Client: Ouch Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Sabrina Setlur/SABS
Agency: Neue Digitale / Frankfurt am Main
Client: 3p Pelham Power Production Category: Promotional Advertising / Promotional Advertising - Web Sites
Survival Kit
Agency: BBDO / New York
Client: Guinness Category: Trade / Trade Color Full Page or Spread: Single
Gary Taxali
Agency: Campbell Doyle Dye / London
Client: Merrydown Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Park
Agency: DDB Canada (Vancouver) / Vancouver
Client: United Way of Lower Mainland Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
The Long Run, Laila, Stacy
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Replacement Smokers, Survey, Coroner
Agency: Chelsea Pictures / New York
Client: Truth/American Legacy Category: Public Service/Political / Public Service/Political Television: Campaign
Cassete Recorder, Simon, Videogame
Agency: AlmapBBDO Comunicacoes Ltda / São Paulo
Client: Fed Ex Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Fly, Light Switch, Dandelion Seed
Agency: Saatchi & Saatchi / Sydney
Client: Olympus Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Self Promo Website
Agency: EyeballNYC / New York
Client: EyeballNYC Category: Self-Promotion / Self-Promotion - Web Sites
Gorgeous Website
Agency: UNIT 9 / London
Client: Gorgeous Enterprises Category: Self-Promotion / Self-Promotion - Web Sites
BSSP 10th Anniversary Invites
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Butler, Shine, Stern & Partners Category: Collateral Advertising / Collateral: Self-Promotion
Book of Splashes and Book of Frames
Agency: Happy Forsman & Bodenfors / Gotenburg
Client: Arctic Paper Category: Direct Mail / Direct Mail: Single
boots, halloween, parade
Agency: FALLON SINGAPORE PTE LTD / SINGAPORE
Client: TIME Magazine Category: Trade / Trade Color Full Page or Spread: Campaign
Banner, Gondola, Wall
Agency: Leo Burnett Company / Chicago
Client: US Army-Special Forces Category: Collateral Advertising / Collateral Posters: Campaign
Keep Your Distance
Agency: The Dukes of Urbino.Com / Global
Client: Department of Transport Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
The Inside Story
Agency: Forsman & Bodenfors / Gothenburg
Client: Volvo Cars Sweden/Volvo S40 Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Lab
Agency: R/GA / New York
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Manual of Motoring
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Official FFM Site
Agency: Grupo W / Saltillo
Client: Flash for Mexico Category: Non-Profit Organizations / Non-Profit - Web Sites
CCA-Call For Entry
Agency: Leo Burnett Singapore / Singapore
Client: 4As Limited Category: Trade / Trade B/W Full Page or Spread: Single
El Centro
Agency: bl?k design / Mexico DF
Client: El centro Category: Brand and Corporate Identity / Corporate Identity
No Running/No Diving
Agency: Craig Cutler / New york
Client: Craig Cutler Category: Collateral Design / Self-Promotion - Single Only
The Chrysler Crossfire Experience CD-ROM
Agency: Firstborn Multimedia / New York
Client: BBDO/The Arnell Group Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Taxi 4
Agency: Getty Images / London
Client: Getty Images Creative Studio Category: Publication Design / Trade Magazine Full Issue
Taxi 3
Agency: Getty Images / London
Client: Getty Images Creative Studio Category: Publication Design / Trade Magazine Full Issue
mtvU: Hairy Tattoo
Agency: MTV Networks / New York
Client: mtvU Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Class of Tomorrow CD-ROM
Agency: J. Walter Thompson / Atlanta
Client: United States Marine Corps Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
Openings, Countdown, Countdown
Agency: la comunidad / Miami Beach
Client: MTV Category: Broadcast Design / Broadcast Design: Network Identity
The Mystery of Dalarö
Agency: Fuel Europe / 1071 DB Amsterdam
Client: Volvo Cars of Europe Category: Integrated Branding Campaign