The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Discipline
-
Discipline
All
- All
- Advertising
- Branded Entertainment
- Design
- Interactive
Award
-
Award
Bronze Pencil
- All
- Best of Show Pencil
- Green Pencil
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
Category
-
Category
Select Category
- Select Category
- Best Branded Content Channel
- Brand Identity
- Brand Transformation
- Branded Apps
- Branded Content
- Broadcast and Moving Image
- Cinema Advertising
- Collateral
- Collateral Design
- Consumer Radio
- Consumer Television
- Craft
- Craft / Technique
- Creative Use of Music Supporting A Brand
- Custom Content
- Data Visualization
- Design Does
- Experiential
- Experiential Advertising
- Film
- Gaming
- Innovation in Advertising
- Innovation in Branded Content
- Integrated Branding
- Interactive Advertising
- Magazine
- Mobile Applications/Sites
- Motion Graphics
- Municipal Design
- Newspaper
- Non-Broadcast
- Online Films & Video
- Out Of Home
- Package Design
- Product Design
- Promos
- Public Service
- Publication Design
- Self-Promotion
- Social Media
- Spatial Design
- Television
- Trade
- Transit
- User Experience Design
- User Generated Content
- Websites
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
More Than Just The Classics
Agency: Y&R Malaysia / Kuala Lumpur
Client: Penguin Books Malaysia Category: Collateral Design / Point of Purchase and In-Store - Single
Love and Water Video
Agency: BeijingManXiangYaTianAdvertising / Beijing
Client: M.A.C Cosmetics Category: Broadcast and Moving Image / Short Films and Videos
For any hair type.
Agency: Publicis Communications Schweiz / Zurich
Client: Garnier Fructis Category: Craft / Photography - Series
Camp Victory
Agency: Hush / Brooklyn
Client: Nike Category: Interactive Advertising / Environmental/Experiential - Single
Street Quest
Agency: Ogilvy & Mather Cape Town / Cape Town
Client: Volkswagen Category: Gaming / Branded Mobile Games
Hide 'n' Seek
Agency: Ogilvy Beijing Lab / Beijing
Client: GM Encore Category: Gaming / Branded Mobile Games
Find Your Understanding
Agency: 180LA / Santa Monica
Client: Expedia Category: Craft / Technique / Best Direction
The Chase
Agency: CP+B / Boulder
Client: Grey Poupon Category: Online Films & Video / Long Form - Single
Project Re: Brief
Agency: Johannes Leonardo / New York
Client: Google Display Category: Online Films & Video / Long Form - Single
Headache
Agency: AlmapBBDO / São Paulo
Client: Bayer Category: Newspaper / Full Page or Spread - Campaign
Operation Bethlehem
Agency: LOWE/SSP3 / Bogotá D. C.
Client: Colombian Ministry of Defence Category: Integrated Branding / Public Service Campaign
Color Live Video Broadcast Application
Agency: McCann Erickson / New York
Client: Verizon Category: Mobile Applications/Sites / Social Networks/Community
Magnetic World
Agency: Hakuhodo Inc. / Tokyo
Client: dmg::events Japan Category: Broadcast and Moving Image / Broadcast Design - Single or Series
Engen Calendar Fire Blanket
Agency: DraftFCB / Cape Town
Client: Engen Category: Design Does / Design for the Greater Good
USAToday.com
Agency: Gannett/USA Today/Fantasy Interactive / New York
Client: USA Today Category: User Experience Design / Usability
Diversity
Agency: DDB / New York
Client: Bill Bernbach Scholarship Category: Craft / Typography - Series
Baby's on Fire
Agency: Egg Films / Cape Town
Client: Die Antwoord Category: Online Films & Video / Music Videos
Prometheus: WeylandIndustries.com
Agency: Ignition Interactive / Santa Monica
Client: 20th Century Fox Category: Websites / Social Networks/Community
Magnetic World
Agency: Hakuhodo Inc. / Tokyo
Client: dmg::events Japan Category: Collateral Design / Posters - Series
Golden Chains
Agency: CLM BBDO / Paris
Client: ALB Category: Online Films & Video / Self-Promotion - Single
Mixionary
Agency: The Monkeys/MAUD / Sydney
Client: Diageo Category: Collateral / Posters - Campaign
Grolsch Photo Machines
Agency: Naked Communications Sweden / Stockholm
Client: Grolsch, SAB Miller Category: Brand Transformation / Single
SIFFtacular
Agency: Wong, Doody, Crandall, Wiener / Seattle
Client: Seattle International Film Festival Category: Craft / Animation - Single
AT&T Brackets by Six Year Olds
Agency: BBDO / New York
Client: AT&T Category: Websites / Branded Games
AT&T Brackets by Six Year Olds
Agency: BBDO / New York
Client: AT&T Category: Non-Broadcast / Short-form
Milwaukee Police News
Agency: Cramer - Krasselt / Milwaukee
Client: Milwaukee Police Department Category: Websites / Public Service/Non-Profit
A woman's nightmare
Agency: Publicis Conseil / Paris
Client: Samusocial de Paris Category: Websites / Public Service/Non-Profit
SVA Senior Library 2012
Agency: Visual Arts Press / New York
Client: School of Visual Arts Category: Self-Promotion / Single or Series
The World's Most Downloaded Man
Agency: Filadelfia Comunicacao / Belo Horizonte
Client: Camera Clara Photography Studio Category: Branded Content / Online
Cityscape
Agency: DraftFCB / Chicago
Client: Valspar Category: Collateral / P.O.P. and In-store - Campaign
Hat
Agency: Ogilvy & Mather / Chicago
Client: Steppenwolf Theatre Category: Collateral Design / Posters - Single
Mapping the World in 12 Months
Agency: Y&R / Dubai
Client: Land Rover Category: Collateral Design / Promotional Items - Single or Series
Growing up LGBT in America
Agency: Design Army / Washington, DC
Client: Human Rights Campaign Category: Collateral Design / Booklets and Brochures
Pantone Queen
Agency: Leo Burnett London / London
Client: Pantone Category: Collateral Design / Booklets and Brochures
ParaNorman End Credit Sequence
Agency: LAIKA/house / Portland
Client: LAIKA Entertaiment Category: Motion Graphics / Title Sequences - Television and Film
A woman's nightmare
Agency: Publicis Conseil / Paris
Client: Samusocial de Paris Category: Online Films & Video / Public Service/Non-Profit
Saison Deli Cafe
Agency: Three & Co. / Osaka
Client: Saison Deli Cafe Category: Collateral Design / Point of Purchase and In-Store - Series
Heroes Wanted
Agency: Y&R / Dubai
Client: Red Cross Lebanon Category: Public Service / Posters - Series
WWF Together
Agency: AKQA / San Francisco
Client: World Wildlife Fund Category: Branded Apps / Single
Day One
Agency: Droga5 / New York
Client: Prudential Category: Integrated Branding / Consumer Campaign
Greatness
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Integrated Branding / Consumer Campaign
Hijack
Agency: 4am Saatchi & Saatchi / Guatemala
Client: Alias Category: Mobile Applications/Sites / Promotions
Team Spirit
Agency: Wieden+Kennedy / New York
Client: ESPN Category: Consumer Television / 60 Second - Single
Nature Valley Trail View
Agency: McCann Erickson / New York
Client: General Mills Category: Websites / Consumer Goods
mt ex sendai
Agency: iyamadesign / Tokyo
Client: Kamoi Kakoshi Co. Category: Spatial Design / Indoor Spaces
Pothole Season
Agency: TAXI / Montréal
Client: TAXI Category: Mobile Applications/Sites / Self-Promotion
Soldiers to Summits
Agency: Digital Kitchen / Culver City
Client: AT&T U-Verse Category: Television / Specials or One-time Screenings
Fly Delta iPad App
Agency: AKQA / D.C.
Client: Delta Air Lines Category: Mobile Applications/Sites / Services/Utilities