The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
BBDO Worldwide
Client
Title
Category
Award
Points
#wombpainstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Best of Show
Points: 135.00
#wombpainstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Best of Integrated
Points: 90.00
The New National Anthem Edition
Agency: Impact BBDO / Dubai + Boomtown Productions / Dubai Client: An Nahar Newspaper Category: Best of Print
Points: 90.00
#wombstories
Agency: AMV BBDO / London + Chelsea Pictures + 750mph / London + Framestore / London Client: Essity Bodyform/Libresse Category: Best of Music & Sound Craft
Points: 90.00
#painstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Best of Creative Use of Data
Points: 90.00
#painstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Best of Digital Craft
Points: 90.00
#wombstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Best of Moving Image Craft
Points: 90.00
#wombstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Best of Branded Entertainment
Points: 90.00
Back to School Essentials
Agency: BBDO / New York Client: Sandy Hook Promise Category: Best of Creative Effectiveness
Points: 90.00
#wombpainstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Integrated Branding Campaign
Points: 45.00
#wombstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Long Form Video / Single
Points: 45.00
Back to School Essentials
Agency: BBDO / New York Client: Sandy Hook Promise Category: Creative Effectiveness / Non-Profit / Charity
Points: 45.00
#painstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Storytelling
Points: 45.00
#painstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Creative Use of Data
Points: 45.00
#wombstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Animation / Single
Points: 45.00
#wombstories
Agency: AMV BBDO / London + Chelsea Pictures + 750mph / London + Framestore / London Client: Essity Bodyform/Libresse Category: Sound Design
Points: 45.00
#wombpainstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Online Community / Platform
Points: 45.00
The New National Anthem Edition
Agency: Impact BBDO / Dubai + Boomtown Productions / Dubai Client: An Nahar Newspaper Category: Newspaper / Single
Points: 45.00
Pitvertising
Agency: Clemenger BBDO / Sydney + PHD Content / Sydney Client: Rexona Category: Apparel
Points: 45.00
#wombstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Film / Health & Wellness
Points: 45.00
Whatever It Takes
Agency: Iconoclast / London + AMV BBDO / London Client: Macmillan Cancer Support Category: Casting
Points: 45.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Active Engagement / Call to Action
Points: 45.00
#wombpainstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Integrated PR Campaign
Points: 45.00
#wombstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Online Films & Video / Long Form - Single
Points: 45.00
True Fashion
Agency: AlmapBBDO / Sao Paulo + Gomus Client: Alpargatas Category: Posters / Series
Points: 21.00
#ENDviolence "More Than A Mark"
Agency: BBDO Group Germany GmbH + BWGTBLD GmbH / Berlin Client: UNICEF Deutschland Category: Sound Design
Points: 21.00
#wombpainstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Craft / Animation
Points: 21.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Experiential / Brand Installations
Points: 21.00
#wombpainstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Integrated Campaign
Points: 21.00
Pedestal Project
Agency: BBDO / New York Client: Color of Change Category: Active Engagement / Call to Action
Points: 21.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Integrated Branding Campaign
Points: 21.00
The Dissolving Bottle
Agency: BBDO Guerrero / Makati City + Flare Manila / Makati City Client: The Dissolving Bottle Category: Packaging / Specialty
Points: 9.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Innovation & Transformation / Innovation in Out of Home
Points: 9.00
Light for Hope
Agency: Energy BBDO / Chicago + Flare Chicago / Chicago Client: SC Johnson, Baygon Category: Physical Product
Points: 9.00
Birds Records ('Dich' by Ivan Dorn)
Agency: BBDO / Moscow + Petrik Animation Studio / Moscow + Universal Music Russia / Moscow Client: WWF Russia, Yandex.Music Category: Craft / Animation
Points: 9.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Media Relations
Points: 9.00
Dogs on Zoom
Agency: BBDO / New York Client: Mars Petcare: Pedigree Category: Community Building
Points: 9.00
Microcodes
Agency: CHE Proximity / Australia + Heckler / Sydney Client: Samsung Category: Active Engagement / Call to Action
Points: 9.00
#wombstories
Agency: AMV BBDO / London Client: Essity Bodyform/Libresse Category: Cultural Driver
Points: 9.00
For the Love
Agency: BBDO / New York Client: Foot Locker Category: Craft / Use of Visuals
Points: 3.00
Carlton Zero - Rewrite The Rules
Agency: Clemenger BBDO / Melbourne + Carlton & United Breweries / Melbourne Client: Carlton & United Breweries - Carlton Zero Category: Television & VOD / Short Form - Single
Points: 3.00
Pedestal Project
Agency: BBDO / New York Client: Color of Change Category: Craft / Art Direction
Points: 3.00
Give a Flybuys
Agency: CHE Proximity / Australia + Flybuys / Melbourne + DIVISION Client: Flybuys Category: Television & VOD / Short Form - Series
Points: 3.00
Give a Flybuys
Agency: CHE Proximity / Australia + Flybuys / Melbourne + DIVISION Client: Flybuys Category: Television & VOD / Long Form - Single
Points: 3.00
The Greatest Reads
Agency: Contrapunto Russia / Moscow + Yandex / Moscow Client: Beeline Category: Data Visualization
Points: 3.00
Non-Imaginary Friends
Agency: BBDO / New York Client: Mars Petcare: Pedigree Category: Magazine / Series
Points: 3.00
Karen
Agency: BBDO / New York Client: Mars Chocolate North America: M&M's Category: Online Films & Video / Short Form - Single
Points: 3.00
First Visitors
Agency: BBDO / New York + O Positive Client: Mars Chocolate North America: Snickers Category: Online Films & Video / Short Form - Single
Points: 3.00
Life is Full of Hidden Problems
Agency: BBDO / New York Client: Mars Chocolate North America: Snickers Category: Online Films & Video / Short Form - Series
Points: 3.00
Whatever It Takes
Agency: AMV BBDO / London Client: Macmillan Cancer Support Category: Online Films & Video / Long Form - Single
Points: 3.00
Client:
Essity Bodyform/Libresse
Title:
#wombpainstories
Category:
Best of Show
Award:
2021 Best of Show Best of Show Pencil
Points:
135.00
Client:
Essity Bodyform/Libresse
Title:
#wombpainstories
Category:
Best of Integrated
Award:
2021 Integrated Best of Discipline Pencil
Points:
90.00
Client:
An Nahar Newspaper
Title:
The New National Anthem Edition
Category:
Best of Print
Award:
2021 Print Best of Discipline Pencil
Points:
90.00
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Best of Music & Sound Craft
Award:
2021 Music & Sound Craft Best of Discipline Pencil
Points:
90.00
Client:
Essity Bodyform/Libresse
Title:
#painstories
Category:
Best of Creative Use of Data
Award:
2021 Creative Use of Data Best of Discipline Pencil
Points:
90.00
Client:
Essity Bodyform/Libresse
Title:
#painstories
Category:
Best of Digital Craft
Award:
2021 Digital Craft Best of Discipline Pencil
Points:
90.00
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Best of Moving Image Craft
Award:
2021 Moving Image Craft Best of Discipline Pencil
Points:
90.00
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Best of Branded Entertainment
Award:
2021 Branded Entertainment Best of Discipline Pencil
Points:
90.00
Client:
Sandy Hook Promise
Title:
Back to School Essentials
Category:
Best of Creative Effectiveness
Award:
2021 Creative Effectiveness Best of Discipline Pencil
Points:
90.00
Client:
Essity Bodyform/Libresse
Title:
#wombpainstories
Category:
Integrated Branding Campaign
Award:
2021 Integrated Gold Pencil
Points:
45.00
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Long Form Video / Single
Award:
2021 Branded Entertainment Gold Pencil
Points:
45.00
Client:
Sandy Hook Promise
Title:
Back to School Essentials
Category:
Creative Effectiveness / Non-Profit / Charity
Award:
2021 Creative Effectiveness Gold Pencil
Points:
45.00
Client:
Essity Bodyform/Libresse
Title:
#painstories
Category:
Storytelling
Award:
2021 Creative Use of Data Gold Pencil
Points:
45.00
Client:
Essity Bodyform/Libresse
Title:
#painstories
Category:
Creative Use of Data
Award:
2021 Digital Craft Gold Pencil
Points:
45.00
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Animation / Single
Award:
2021 Moving Image Craft Gold Pencil
Points:
45.00
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Sound Design
Award:
2021 Music & Sound Craft Gold Pencil
Points:
45.00
Client:
Essity Bodyform/Libresse
Title:
#wombpainstories
Category:
Online Community / Platform
Award:
2021 Interactive & Online Gold Pencil
Points:
45.00
Client:
An Nahar Newspaper
Title:
The New National Anthem Edition
Category:
Newspaper / Single
Award:
2021 Print Gold Pencil
Points:
45.00
Client:
Rexona
Title:
Pitvertising
Category:
Apparel
Award:
2021 Out of Home Gold Pencil
Points:
45.00
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Film / Health & Wellness
Award:
2021 Health, Wellness & Pharma Gold Pencil
Points:
45.00
Client:
Macmillan Cancer Support
Title:
Whatever It Takes
Category:
Casting
Award:
2021 Moving Image Craft Gold Pencil
Points:
45.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Active Engagement / Call to Action
Award:
2021 Social Media Gold Pencil
Points:
45.00
Client:
Essity Bodyform/Libresse
Title:
#wombpainstories
Category:
Integrated PR Campaign
Award:
2021 Public Relations Gold Pencil
Points:
45.00
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
45.00
Client:
Alpargatas
Title:
True Fashion
Category:
Posters / Series
Award:
2021 Print Silver Pencil
Points:
21.00
Client:
UNICEF Deutschland
Title:
#ENDviolence "More Than A Mark"
Category:
Sound Design
Award:
2021 Music & Sound Craft Silver Pencil
Points:
21.00
Client:
Essity Bodyform/Libresse
Title:
#wombpainstories
Category:
Craft / Animation
Award:
2021 Design Silver Pencil
Points:
21.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Experiential / Brand Installations
Award:
2021 Branded Entertainment Silver Pencil
Points:
21.00
Client:
Essity Bodyform/Libresse
Title:
#wombpainstories
Category:
Integrated Campaign
Award:
2021 Health, Wellness & Pharma Silver Pencil
Points:
21.00
Client:
Color of Change
Title:
Pedestal Project
Category:
Active Engagement / Call to Action
Award:
2021 Social Media Silver Pencil
Points:
21.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Integrated Branding Campaign
Award:
2021 Integrated Silver Pencil
Points:
21.00
Client:
The Dissolving Bottle
Title:
The Dissolving Bottle
Category:
Packaging / Specialty
Award:
2021 Design Bronze Pencil
Points:
9.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Innovation & Transformation / Innovation in Out of Home
Award:
2021 Out of Home Bronze Pencil
Points:
9.00
Client:
SC Johnson, Baygon
Title:
Light for Hope
Category:
Physical Product
Award:
2021 IP & Products Bronze Pencil
Points:
9.00
Client:
WWF Russia, Yandex.Music
Title:
Birds Records ('Dich' by Ivan Dorn)
Category:
Craft / Animation
Award:
2021 Design Bronze Pencil
Points:
9.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Media Relations
Award:
2021 Public Relations Bronze Pencil
Points:
9.00
Client:
Mars Petcare: Pedigree
Title:
Dogs on Zoom
Category:
Community Building
Award:
2021 Public Relations Bronze Pencil
Points:
9.00
Client:
Samsung
Title:
Microcodes
Category:
Active Engagement / Call to Action
Award:
2021 Social Media Bronze Pencil
Points:
9.00
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Cultural Driver
Award:
2021 Cultural Driver Bronze Pencil
Points:
9.00
Client:
Foot Locker
Title:
For the Love
Category:
Craft / Use of Visuals
Award:
2021 Social Media Merit Award
Points:
3.00
Client:
Carlton & United Breweries - Carlton Zero
Title:
Carlton Zero - Rewrite The Rules
Category:
Television & VOD / Short Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Color of Change
Title:
Pedestal Project
Category:
Craft / Art Direction
Award:
2021 Mobile Merit Award
Points:
3.00
Client:
Flybuys
Title:
Give a Flybuys
Category:
Television & VOD / Short Form - Series
Award:
2021 Film Merit Award
Points:
3.00
Client:
Flybuys
Title:
Give a Flybuys
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Beeline
Title:
The Greatest Reads
Category:
Data Visualization
Award:
2021 Creative Use of Data Merit Award
Points:
3.00
Client:
Mars Petcare: Pedigree
Title:
Non-Imaginary Friends
Category:
Magazine / Series
Award:
2021 Print Merit Award
Points:
3.00
Client:
Mars Chocolate North America: M&M's
Title:
Karen
Category:
Online Films & Video / Short Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Mars Chocolate North America: Snickers
Title:
First Visitors
Category:
Online Films & Video / Short Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Mars Chocolate North America: Snickers
Title:
Life is Full of Hidden Problems
Category:
Online Films & Video / Short Form - Series
Award:
2021 Film Merit Award
Points:
3.00
Client:
Macmillan Cancer Support
Title:
Whatever It Takes
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.00
