The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
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- Music & Sound Company
- Agency Network
- Independent Agency Network
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- Creative
- Highest Ranked Work
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Award
Agency
Client
Title
Category
Annual ID
Groundhog Day
Agency: O Positive / New York + Highdive / Chicago + Fiat Chrysler Automobiles (FCA) / Jeep / London
Client: Fiat Chrysler Automobiles (FCA) / Jeep Category: Craft - Direction / Single
The Great Chase
Agency: MJZ / Los Angeles + Wieden+Kennedy / Shanghai
Client: Nike Category: Craft - Direction / Single
An Open Mind is the Best Look
Agency: Droga5 / New York
Client: Nordstrom Category: Craft - Direction / Single
Creature
Agency: Park Pictures LLC / New York
Client: Surfers Against Sewage Category: Craft - Direction / Single
The Beatbox Catalogue
Agency: Artplan / São Paulo + Play It Again / São Paulo
Client: Etna Category: Use of Music / Original Music
Before Alexa
Agency: Droga5 / London + Somesuch x Revolver/Will O'Rourke / London
Client: Amazon Category: Craft - Writing / Single
Losing Friends
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: Casey House Category: Craft - Writing / Single
IKEA Stuff Monster
Agency: Rethink + Scouts Honour / Toronto + Rooster Post / Toronto + A52 / California
Client: IKEA Canada Category: Craft - Visual Effects / Single
The Fall
Agency: Sony Interactive Entertainment / San Mateo + adam&eveDDB / London + Nexus Studio / London + The Mill / London
Client: Sony Interactive Entertainment Category: Craft - Visual Effects / Single
Bounce
Agency: TBWA\Media Arts Lab / Los Angeles + Pulse Films / Los Angeles + Framestore / Los Angeles
Client: Apple Category: Use of Music / Licensed / Adapted Music
Let The Song Play
Agency: Spotify In-House / New York
Client: Spotify Category: Use of Music / Licensed / Adapted Music
Bertha Benz: The Journey That Changed Everything
Agency: antoni garage / Berlin + Mercedes-Benz / Stuttgart + Anorak / Berlin
Client: Mercedes-Benz AG Category: Craft - Cinematography / Single
Shot on iPhone 11 Pro - Snowbrawl
Agency: TBWA\Media Arts Lab / Los Angeles
Client: Apple Category: Use of Technology
Silence the Critics
Agency: MJZ / Los Angeles + MJZ / London + Mother / London
Client: IKEA Category: Craft - Animation / Single