The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Subground
Agency: Aimaq Rapp Stolle / Berlin
Client: Nike International Category: Package Design / Commercial Product Packaging
Snowflake
Agency: Batey / Singapore
Client: Singapore Airlines Category: Package Design / Commercial Product Packaging
Radio VW Posters
Agency: Arnold Worldwide / Boston
Client: Volkswagen of America Category: Package Design / Commercial Product Packaging
Radiovw - Turntable
Agency: Arnold Worldwide / Boston
Client: Volkswagen of America Category: Package Design / Commercial Product Packaging
Alice in Wonderland
Agency: Carmichael Lynch / Minneapolis
Client: Children's Theater Category: Package Design / Commercial Product Packaging
Mensa recruitment - prodigy
Agency: Gosh Advertising / Singapore
Client: Mensa Singapore Category: Package Design / Commercial Product Packaging
Mensa Recruitment - Prodigy (Dots)
Agency: Gosh Advertising / Singapore
Client: Mensa Singapore Category: Package Design / Commercial Product Packaging
Free Mullets, Fried Food Diet, Mardi Gras, Thighs, Thousands
Agency: Hill Holliday / New York
Client: Popeyes Category: Package Design / Commercial Product Packaging
Motor Psycho
Agency: Iridium Design / Ottawa
Client: Ottawa Knights Category: Package Design / Commercial Product Packaging
Globechair
Agency: Kinetic Interactive / Singapore
Client: Lorgan's The Retro Store Category: Package Design / Commercial Product Packaging
An open letter to the string quartet of the Titanic.
Agency: Lindsay Stone & Briggs / Madison
Client: Bach Dancing & Dynamite Society Category: Package Design / Commercial Product Packaging
On banging your head in 3/4 time.
Agency: Lindsay Stone & Briggs / Madison
Client: Bach Dancing & Dynamite Society Category: Package Design / Commercial Product Packaging
SoHo
Agency: Lowe / New York
Client: Montblanc Category: Package Design / Commercial Product Packaging
Bull Posters
Agency: R&R Partners / Las Vegas
Client: Las Vegas Convention and Visitors Authority Category: Package Design / Commercial Product Packaging
WOW Posters
Agency: R&R Partners / Las Vegas
Client: Las Vegas Convention and Visitors Authority Category: Package Design / Commercial Product Packaging
DIY CALENDAR
Agency: Saatchi & Saatchi / Johannesburg
Client: Petervale Category: Package Design / Commercial Product Packaging
Promotional Campaign
Agency: Templin Brink Design / San Francisco
Client: Art Real Screen Printers Category: Package Design / Commercial Product Packaging
Sperm/Brain/Attractive
Agency: Jupiter Drawing Room, The / Johannesburg
Client: Discovery Health Category: Package Design / Commercial Product Packaging
Stationery
Agency: BBDO / Hong Kong
Client: Film Factory Limited, The Category: Brand and Corporate Identity / Corporate Identity
El Zanjon
Agency: Blok Design / Toronto
Client: El Zanjon Category: Brand and Corporate Identity / Corporate Identity
Steam Films
Agency: Blok Design / Toronto
Client: Steam Films Category: Brand and Corporate Identity / Corporate Identity
Words
Agency: PeñaBrand/Butler Shine & Stern / Sausalito
Client: Catherine Bowen Category: Brand and Corporate Identity / Corporate Identity
Identity
Agency: PeñaBrand/Butler Shine & Stern / Sausalito
Client: PeñaBrand Category: Brand and Corporate Identity / Corporate Identity
Identity System
Agency: Colle + McVoy / Minneapolis
Client: Colle + McVoy Category: Brand and Corporate Identity / Corporate Identity
Wolf Corporate Identity
Agency: Duffy Design / Minneapolis
Client: Sub Zero Category: Brand and Corporate Identity / Corporate Identity
Stories
Agency: Highwood Communications / Calgary
Client: Highwood Communications Category: Brand and Corporate Identity / Corporate Identity
Yellowbox
Agency: Kinetic Interactive / Singapore
Client: Yellowbox Studios Category: Brand and Corporate Identity / Corporate Identity
Corporate ID
Agency: Kohnke Hanneken / Milwaukee
Client: Church in the City Category: Brand and Corporate Identity / Corporate Identity
brooklyn woods corporate identity system
Agency: Powell / New York
Client: Brooklyn Woods Category: Brand and Corporate Identity / Corporate Identity
Powell identity system
Agency: Powell / New York
Client: Powell Category: Brand and Corporate Identity / Corporate Identity
Recycled business card
Agency: Rethink / Vancouver
Client: Rethink Category: Brand and Corporate Identity / Corporate Identity
Letterhead Package
Agency: Rick Johnson & Company / Albuquerque
Client: Crusty Underwear Category: Brand and Corporate Identity / Corporate Identity
Kombucha Wonder Drink Corporate Identity
Agency: Sandstrom Design / Portland
Client: Kombucha Wonder Drink Category: Brand and Corporate Identity / Corporate Identity
Portland Advertising Federation Corporate Identity
Agency: Sandstrom Design / Portland
Client: Portland Advertising Federation Category: Brand and Corporate Identity / Corporate Identity
Surround Collaborative Architects Corporate Identity
Agency: Sandstrom Design / Portland
Client: Surround Collaborative Architects Category: Brand and Corporate Identity / Corporate Identity
GR8 Design
Agency: TBWA Gavin Reddy / Houghton
Client: GR8 Design Category: Brand and Corporate Identity / Corporate Identity
Homestead Poster Campaign
Agency: Archrival / Lincoln
Client: Homestead of America Category: Package Design / Product Packaging: Campaign
Beacon +
Agency: Beacon Communications / Tokyo
Client: Beacon Communications Category: Package Design / Product Packaging: Campaign
Jars of Clay
Agency: PeñaBrand/Butler Shine & Stern / Sausalito
Client: Amnesty International Category: Package Design / Product Packaging: Campaign
Sorry for the Confusion
Agency: Duffy Design / Minneapolis
Client: Art and Architecture Category: Package Design / Product Packaging: Campaign
Coastal Cleanup Day Poster Series
Agency: Eleven / San Francisco
Client: California Coastal Commission Category: Package Design / Product Packaging: Campaign
Block Party
Agency: Goodby Silverstein & Partners / San Francisco
Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Crissy Field Campaign
Agency: Goodby Silverstein & Partners / San Francisco
Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Egret
Agency: Goodby Silverstein & Partners / San Francisco
Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Flying Circus
Agency: Goodby Silverstein & Partners / San Francisco
Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Kite
Agency: Goodby Silverstein & Partners / San Francisco
Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Red Cross Poster
Agency: Graham Clifford Design / New York
Client: Residents of New York City Category: Package Design / Product Packaging: Campaign
9/11 Poster
Agency: Griffith Phillips Creative / Dallas
Client: Salvation Army of Texas Category: Package Design / Product Packaging: Campaign
See the city
Agency: Happy Forsman & Bodenfors / Göthenburg
Client: Arkitektur Museet Category: Package Design / Product Packaging: Campaign
The eye
Agency: Happy Forsman & Bodenfors / Göthenburg
Client: Arkitektur Museet Category: Package Design / Product Packaging: Campaign
Award:
2002 Design Merit Award
Agency:
Aimaq Rapp Stolle / Berlin
Client:
Nike International
Title:
Subground
Category:
Package Design / Commercial Product Packaging
Annual ID:
02092D
Award:
2002 Design Merit Award
Agency:
Batey / Singapore
Client:
Singapore Airlines
Title:
Snowflake
Category:
Package Design / Commercial Product Packaging
Annual ID:
02093D
Award:
2002 Design Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen of America
Title:
Radio VW Posters
Category:
Package Design / Commercial Product Packaging
Annual ID:
02094D
Award:
2002 Design Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen of America
Title:
Radiovw - Turntable
Category:
Package Design / Commercial Product Packaging
Annual ID:
02095D
Award:
2002 Design Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Children's Theater
Title:
Alice in Wonderland
Category:
Package Design / Commercial Product Packaging
Annual ID:
02096D
Award:
2002 Design Merit Award
Agency:
Gosh Advertising / Singapore
Client:
Mensa Singapore
Title:
Mensa recruitment - prodigy
Category:
Package Design / Commercial Product Packaging
Annual ID:
02097D
Award:
2002 Design Merit Award
Agency:
Gosh Advertising / Singapore
Client:
Mensa Singapore
Title:
Mensa Recruitment - Prodigy (Dots)
Category:
Package Design / Commercial Product Packaging
Annual ID:
02098D
Award:
2002 Design Merit Award
Agency:
Hill Holliday / New York
Client:
Popeyes
Title:
Free Mullets, Fried Food Diet, Mardi Gras, Thighs, Thousands
Category:
Package Design / Commercial Product Packaging
Annual ID:
02099D
Award:
2002 Design Merit Award
Agency:
Iridium Design / Ottawa
Client:
Ottawa Knights
Title:
Motor Psycho
Category:
Package Design / Commercial Product Packaging
Annual ID:
02100D
Award:
2002 Design Merit Award
Agency:
Kinetic Interactive / Singapore
Client:
Lorgan's The Retro Store
Title:
Globechair
Category:
Package Design / Commercial Product Packaging
Annual ID:
02101D
Award:
2002 Design Merit Award
Agency:
Lindsay Stone & Briggs / Madison
Client:
Bach Dancing & Dynamite Society
Title:
An open letter to the string quartet of the Titanic.
Category:
Package Design / Commercial Product Packaging
Annual ID:
02102D
Award:
2002 Design Merit Award
Agency:
Lindsay Stone & Briggs / Madison
Client:
Bach Dancing & Dynamite Society
Title:
On banging your head in 3/4 time.
Category:
Package Design / Commercial Product Packaging
Annual ID:
02103D
Award:
2002 Design Merit Award
Agency:
Lowe / New York
Client:
Montblanc
Title:
SoHo
Category:
Package Design / Commercial Product Packaging
Annual ID:
02104D
Award:
2002 Design Merit Award
Agency:
R&R Partners / Las Vegas
Client:
Las Vegas Convention and Visitors Authority
Title:
Bull Posters
Category:
Package Design / Commercial Product Packaging
Annual ID:
02105D
Award:
2002 Design Merit Award
Agency:
R&R Partners / Las Vegas
Client:
Las Vegas Convention and Visitors Authority
Title:
WOW Posters
Category:
Package Design / Commercial Product Packaging
Annual ID:
02106D
Award:
2002 Design Merit Award
Agency:
Saatchi & Saatchi / Johannesburg
Client:
Petervale
Title:
DIY CALENDAR
Category:
Package Design / Commercial Product Packaging
Annual ID:
02107D
Award:
2002 Design Merit Award
Agency:
Templin Brink Design / San Francisco
Client:
Art Real Screen Printers
Title:
Promotional Campaign
Category:
Package Design / Commercial Product Packaging
Annual ID:
02108D
Award:
2002 Design Merit Award
Agency:
Jupiter Drawing Room, The / Johannesburg
Client:
Discovery Health
Title:
Sperm/Brain/Attractive
Category:
Package Design / Commercial Product Packaging
Annual ID:
02109D
Award:
2002 Design Merit Award
Agency:
BBDO / Hong Kong
Client:
Film Factory Limited, The
Title:
Stationery
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02069D
Award:
2002 Design Merit Award
Agency:
Blok Design / Toronto
Client:
El Zanjon
Title:
El Zanjon
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02070D
Award:
2002 Design Merit Award
Agency:
Blok Design / Toronto
Client:
Steam Films
Title:
Steam Films
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02071D
Award:
2002 Design Merit Award
Agency:
PeñaBrand/Butler Shine & Stern / Sausalito
Client:
Catherine Bowen
Title:
Words
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02072D
Award:
2002 Design Merit Award
Agency:
PeñaBrand/Butler Shine & Stern / Sausalito
Client:
PeñaBrand
Title:
Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02073D
Award:
2002 Design Merit Award
Agency:
Colle + McVoy / Minneapolis
Client:
Colle + McVoy
Title:
Identity System
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02074D
Award:
2002 Design Merit Award
Agency:
Duffy Design / Minneapolis
Client:
Sub Zero
Title:
Wolf Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02075D
Award:
2002 Design Merit Award
Agency:
Highwood Communications / Calgary
Client:
Highwood Communications
Title:
Stories
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02076D
Award:
2002 Design Merit Award
Agency:
Kinetic Interactive / Singapore
Client:
Yellowbox Studios
Title:
Yellowbox
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02077D
Award:
2002 Design Merit Award
Agency:
Kohnke Hanneken / Milwaukee
Client:
Church in the City
Title:
Corporate ID
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02078D
Award:
2002 Design Merit Award
Agency:
Powell / New York
Client:
Brooklyn Woods
Title:
brooklyn woods corporate identity system
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02079D
Award:
2002 Design Merit Award
Agency:
Powell / New York
Client:
Powell
Title:
Powell identity system
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02080D
Award:
2002 Design Merit Award
Agency:
Rethink / Vancouver
Client:
Rethink
Title:
Recycled business card
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02081D
Award:
2002 Design Merit Award
Agency:
Rick Johnson & Company / Albuquerque
Client:
Crusty Underwear
Title:
Letterhead Package
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02082D
Award:
2002 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
Kombucha Wonder Drink
Title:
Kombucha Wonder Drink Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02083D
Award:
2002 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
Portland Advertising Federation
Title:
Portland Advertising Federation Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02084D
Award:
2002 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
Surround Collaborative Architects
Title:
Surround Collaborative Architects Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02085D
Award:
2002 Design Merit Award
Agency:
TBWA Gavin Reddy / Houghton
Client:
GR8 Design
Title:
GR8 Design
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02086D
Award:
2002 Design Merit Award
Agency:
Archrival / Lincoln
Client:
Homestead of America
Title:
Homestead Poster Campaign
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02110D
Award:
2002 Design Merit Award
Agency:
Beacon Communications / Tokyo
Client:
Beacon Communications
Title:
Beacon +
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02111D
Award:
2002 Design Merit Award
Agency:
PeñaBrand/Butler Shine & Stern / Sausalito
Client:
Amnesty International
Title:
Jars of Clay
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02112D
Award:
2002 Design Merit Award
Agency:
Duffy Design / Minneapolis
Client:
Art and Architecture
Title:
Sorry for the Confusion
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02113D
Award:
2002 Design Merit Award
Agency:
Eleven / San Francisco
Client:
California Coastal Commission
Title:
Coastal Cleanup Day Poster Series
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02114D
Award:
2002 Design Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Golden Gate National Parks
Title:
Block Party
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02115D
Award:
2002 Design Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Golden Gate National Parks
Title:
Crissy Field Campaign
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02116D
Award:
2002 Design Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Golden Gate National Parks
Title:
Egret
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02117D
Award:
2002 Design Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Golden Gate National Parks
Title:
Flying Circus
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02118D
Award:
2002 Design Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Golden Gate National Parks
Title:
Kite
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02119D
Award:
2002 Design Merit Award
Agency:
Graham Clifford Design / New York
Client:
Residents of New York City
Title:
Red Cross Poster
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02120D
Award:
2002 Design Merit Award
Agency:
Griffith Phillips Creative / Dallas
Client:
Salvation Army of Texas
Title:
9/11 Poster
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02121D
Award:
2002 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Göthenburg
Client:
Arkitektur Museet
Title:
See the city
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02122D
Award:
2002 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Göthenburg
Client:
Arkitektur Museet
Title:
The eye
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02123D
