The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Upside Down Agency: AgênciaClick / São Paulo Client: The Coca-Cola Company Category: Banners - Fixed Space / Business to Consumer - Single
Fractal Agency: AlmapBBDO / São Paulo Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single
RoofStudio-Peg Banner Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Banners - Fixed Space / Business to Consumer - Single
Personality Banner Agency: Crispin Porter + Bogusky / Miami Client: PINK Category: Banners - Fixed Space / Business to Consumer - Single
www.nikerunning.com Agency: DoubleYou / Barcelona Client: American Nike Category: Banners - Fixed Space / Business to Consumer - Single
Storm Agency: Freestyle Interactive / San Francisco Client: Dolby Category: Banners - Fixed Space / Business to Consumer - Single
HP Butterfly Banner Agency: Goodby, Silverstein & Partners / San Francisco Client: Hewlett-Packard Category: Banners - Fixed Space / Business to Consumer - Single
Saturn Sky Sounds Banner Agency: Goodby, Silverstein & Partners / San Francisco Client: Saturn Category: Banners - Fixed Space / Business to Consumer - Single
Car crash Agency: Nordpol+ Hamburg / Hamburg Client: Renault Germany Category: Banners - Fixed Space / Business to Consumer - Single
Get Your Hands On the Real One! Agency: OgilvyOne / Beijing Client: Audi Category: Banners - Fixed Space / Business to Consumer - Single
HP DESIGNJET 130 Agency: Saatchi & Saatchi Singapore / Singapore Client: HP Asia Pacific Category: Banners - Fixed Space / Business to Consumer - Single
News for a non-stop world Agency: Agency Republic / London Client: BBC World Service Category: Banners - Fixed Space / Business to Consumer - Campaign
Discover Elf Banner Campaign Agency: Goodby, Silverstein & Partners / San Francisco Client: Discover Card Category: Banners - Fixed Space / Business to Consumer - Campaign
Accident Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Non-Broadcast / Single
Fly Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Non-Broadcast / Single
Mountain II Agency: Leo Burnett / Frankfurt am Main Client: Care International Category: Non-Broadcast / Single
Levi's Agency: McCann Erickson / New York Client: World Gone Pretty Category: Non-Broadcast / Single
TBS "Very Funny" Cinema Agency: Mother New York / New York Client: Turner Broadcasting System (TBS) Category: Non-Broadcast / Single
Bike2work Agency: Crispin Porter + Bogusky / Miami Client: Shimano Category: Banners - Fixed Space / Promotional Advertising - Single
Feature Films Online Campaign 1 Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Online Movies / Business to Consumer
Life Agency: Johnson Cowan Hanrahan / Portland Client: Brooks Sports, Inc. Category: Online Movies / Business to Consumer
Camera Phone Agency: Leo Burnett / London Client: Department for Transport - Teen Road Safety Category: Online Movies / Business to Consumer
Penguin Agency: Young & Rubicam / Chicago Client: Miller Brewing Company Category: Online Movies / Business to Consumer
Witch/Forefather/Rates So Low Agency: Arnold / McLean Client: Colonial Willamsburg Category: Small Space - Print / Black and White: Less than a Page - Campaign
Sixth Page Agency: LKM / Charlotte Client: North Carolina Travel & Tourism Category: Small Space - Print / Black and White: Less than a Page - Campaign
Mighty Mouse Agency: Apple Computer / Cupertino Client: Apple Computer Category: Package Design / Single
MAD Wine packaging Agency: Asylum creative / Singapore Client: Auric Pacific Category: Package Design / Single
Covered with Fur Agency: HAKUHODO inc. / SHIBAURA 3-CHOME Client: UPLINK Category: Package Design / Single
Nail Biting Agency: Jung von Matt AG / Berlin Client: Schaefer Pharma GmbH Category: Package Design / Single
Full Sail 12-Pack Packaging Agency: Sandstrom Design / Portland Client: Full Sail Brewery Category: Package Design / Single
Session Bottle Agency: Sandstrom Design / Portland Client: Full Sail Brewery Category: Package Design / Single
Root: 1 Agency: Turner Duckworth / San Francisco Client: Click Wine Group Category: Package Design / Single
Jordan Summer Hoops Agency: Wieden+Kennedy / New York Client: Nike Brand Jordan (Work'm Sneaker) Category: Package Design / Single
Good Day Cafe Identity Agency: Duffy & Partners / minneapolis Client: Good Day Cafe Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Flat Stanley logo Agency: King James RSVP / Cape Town Client: Flat Stanley Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Birdie Logo Agency: pool / San Francisco Client: Birdie Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Golden Gate Fields Agency: DDB San Francisco / San Francisco Client: Golden Gate Fields Category: Consumer Television / Under $50,000 Budget: Campaign
SUNDANCE POETRY Agency: JWT / New York Client: SUNDANCE CHANNEL Category: Consumer Television / Under $50,000 Budget: Campaign
The Whittler, T-Shirt Cannon, Speedgun, Bullpen Cart Agency: Ogilvy & Mather, New York / New York Client: New York Mets Category: Consumer Television / Under $50,000 Budget: Campaign
Pause Agency: Netthink / Madrid Client: Anesvad - against the sexual abuse of children on the internet Category: Beyond the Banner / Public Service/Non-Profit/ Educational - Campaign
Allianz Arena Agency: Claus Koch Identity GmbH / Duesseldorf Client: Allianz AG/ Allianz M?nchen Stadion GmbH Category: Environmental Design / Campaign
Memories of Mt. Takao and Cherry Blossoms of the Four Seasons Agency: DENTSU INC. Tokyo / Tokyo Client: Ascot Corporation Category: Environmental Design / Campaign
BAUHAUS DESSAU / MIKIYA TAKIMOTO Agency: FLAME, inc. / tokyo Client: Organaizing Comittee for the Exhibition BAUHAUS DESSAU: MIKIYA TAKIMOTO Category: Environmental Design / Campaign
MEDITERRASSE Agency: Graphics & Designing Inc. / Tokyo Client: WORLD Co.,Ltd. Category: Environmental Design / Campaign
Bluephoria Agency: Hill Holliday New York / New York Client: Blue Man Group Category: Environmental Design / Campaign
Target Halloween Campaign 2005 Agency: Office: Jason Schulte Design / San Francisco Client: Target Category: Environmental Design / Campaign
Court TV Outdoor Agency: Trollb?ck + Company / New York City Client: Court TV Category: Environmental Design / Campaign
Dog Agency: Bates Singapore Pte Ltd / Singapore Client: AC Delco Shock Absorbers Category: Consumer Newspaper / Over 600 Lines: Campaign
Fiat Campaign Agency: Leo Burnett / Madrid Client: Fiat Category: Consumer Newspaper / Over 600 Lines: Campaign
Jungle Lodge Agency: Leo Burnett India / Mumbai Client: Maneland Jungle Lodge Category: Consumer Newspaper / Over 600 Lines: Campaign

2006 Interactive Merit Award

AgênciaClick / São Paulo

The Coca-Cola Company

Upside Down

Banners - Fixed Space / Business to Consumer - Single

06063N

2006 Interactive Merit Award

AlmapBBDO / São Paulo

Volkswagen

Fractal

Banners - Fixed Space / Business to Consumer - Single

06064N

2006 Interactive Merit Award

Crispin Porter + Bogusky / Miami

MINI

RoofStudio-Peg Banner

Banners - Fixed Space / Business to Consumer - Single

06065N

2006 Interactive Merit Award

Crispin Porter + Bogusky / Miami

PINK

Personality Banner

Banners - Fixed Space / Business to Consumer - Single

06066N

2006 Interactive Merit Award

DoubleYou / Barcelona

American Nike

www.nikerunning.com

Banners - Fixed Space / Business to Consumer - Single

06067N

2006 Interactive Merit Award

Freestyle Interactive / San Francisco

Dolby

Storm

Banners - Fixed Space / Business to Consumer - Single

06068N

2006 Interactive Merit Award

Goodby, Silverstein & Partners / San Francisco

Hewlett-Packard

HP Butterfly Banner

Banners - Fixed Space / Business to Consumer - Single

06069N

2006 Interactive Merit Award

Goodby, Silverstein & Partners / San Francisco

Saturn

Saturn Sky Sounds Banner

Banners - Fixed Space / Business to Consumer - Single

06070N

2006 Interactive Merit Award

Nordpol+ Hamburg / Hamburg

Renault Germany

Car crash

Banners - Fixed Space / Business to Consumer - Single

06071N

2006 Interactive Merit Award

OgilvyOne / Beijing

Audi

Get Your Hands On the Real One!

Banners - Fixed Space / Business to Consumer - Single

06072N

2006 Interactive Merit Award

Saatchi & Saatchi Singapore / Singapore

HP Asia Pacific

HP DESIGNJET 130

Banners - Fixed Space / Business to Consumer - Single

06073N

2006 Interactive Merit Award

Agency Republic / London

BBC World Service

News for a non-stop world

Banners - Fixed Space / Business to Consumer - Campaign

06074N

2006 Interactive Merit Award

Goodby, Silverstein & Partners / San Francisco

Discover Card

Discover Elf Banner Campaign

Banners - Fixed Space / Business to Consumer - Campaign

06075N

2006 Advertising Merit Award

DDB Germany / Berlin

Volkswagen AG

Accident

Non-Broadcast / Single

06110T

2006 Advertising Merit Award

DDB Germany / Berlin

Volkswagen AG

Fly

Non-Broadcast / Single

06111T

2006 Advertising Merit Award

Leo Burnett / Frankfurt am Main

Care International

Mountain II

Non-Broadcast / Single

06112T

2006 Advertising Merit Award

McCann Erickson / New York

World Gone Pretty

Levi's

Non-Broadcast / Single

06113T

2006 Advertising Merit Award

Mother New York / New York

Turner Broadcasting System (TBS)

TBS "Very Funny" Cinema

Non-Broadcast / Single

06114T

2006 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Shimano

Bike2work

Banners - Fixed Space / Promotional Advertising - Single

06076N

2006 Interactive Merit Award

Arnold Worldwide / Boston

Volkswagen

Feature Films Online Campaign 1

Online Movies / Business to Consumer

06236N

2006 Interactive Merit Award

Johnson Cowan Hanrahan / Portland

Brooks Sports, Inc.

Life

Online Movies / Business to Consumer

06237N

2006 Interactive Merit Award

Leo Burnett / London

Department for Transport - Teen Road Safety

Camera Phone

Online Movies / Business to Consumer

06238N

2006 Interactive Merit Award

Young & Rubicam / Chicago

Miller Brewing Company

Penguin

Online Movies / Business to Consumer

06239N

2006 Advertising Merit Award

Arnold / McLean

Colonial Willamsburg

Witch/Forefather/Rates So Low

Small Space - Print / Black and White: Less than a Page - Campaign

06128A

2006 Advertising Merit Award

LKM / Charlotte

North Carolina Travel & Tourism

Sixth Page

Small Space - Print / Black and White: Less than a Page - Campaign

06129A

2006 Design Merit Award

Apple Computer / Cupertino

Apple Computer

Mighty Mouse

Package Design / Single

06094D

2006 Design Merit Award

Asylum creative / Singapore

Auric Pacific

MAD Wine packaging

Package Design / Single

06095D

2006 Design Merit Award

HAKUHODO inc. / SHIBAURA 3-CHOME

UPLINK

Covered with Fur

Package Design / Single

06096D

2006 Design Merit Award

Jung von Matt AG / Berlin

Schaefer Pharma GmbH

Nail Biting

Package Design / Single

06097D

2006 Design Merit Award

Sandstrom Design / Portland

Full Sail Brewery

Full Sail 12-Pack Packaging

Package Design / Single

06098D

2006 Design Merit Award

Sandstrom Design / Portland

Full Sail Brewery

Session Bottle

Package Design / Single

06099D

2006 Design Merit Award

Turner Duckworth / San Francisco

Click Wine Group

Root: 1

Package Design / Single

06100D

2006 Design Merit Award

Wieden+Kennedy / New York

Nike Brand Jordan (Work'm Sneaker)

Jordan Summer Hoops

Package Design / Single

06101D

2006 Design Merit Award

Duffy & Partners / minneapolis

Good Day Cafe

Good Day Cafe Identity

Brand and Corporate Identity Design / Logo/Trademark Design - Single Only

06091D

2006 Design Merit Award

King James RSVP / Cape Town

Flat Stanley

Flat Stanley logo

Brand and Corporate Identity Design / Logo/Trademark Design - Single Only

06092D

2006 Design Merit Award

pool / San Francisco

Birdie

Birdie Logo

Brand and Corporate Identity Design / Logo/Trademark Design - Single Only

06093D

2006 Advertising Merit Award

DDB San Francisco / San Francisco

Golden Gate Fields

Golden Gate Fields

Consumer Television / Under $50,000 Budget: Campaign

06107T

2006 Advertising Merit Award

JWT / New York

SUNDANCE CHANNEL

SUNDANCE POETRY

Consumer Television / Under $50,000 Budget: Campaign

06108T

2006 Advertising Merit Award

Ogilvy & Mather, New York / New York

New York Mets

The Whittler, T-Shirt Cannon, Speedgun, Bullpen Cart

Consumer Television / Under $50,000 Budget: Campaign

06109T

2006 Interactive Merit Award

Netthink / Madrid

Anesvad - against the sexual abuse of children on the internet

Pause

Beyond the Banner / Public Service/Non-Profit/ Educational - Campaign

06135N

2006 Design Merit Award

Claus Koch Identity GmbH / Duesseldorf

Allianz AG/ Allianz M?nchen Stadion GmbH

Allianz Arena

Environmental Design / Campaign

06162D

2006 Design Merit Award

DENTSU INC. Tokyo / Tokyo

Ascot Corporation

Memories of Mt. Takao and Cherry Blossoms of the Four Seasons

Environmental Design / Campaign

06163D

2006 Design Merit Award

FLAME, inc. / tokyo

Organaizing Comittee for the Exhibition BAUHAUS DESSAU: MIKIYA TAKIMOTO

BAUHAUS DESSAU / MIKIYA TAKIMOTO

Environmental Design / Campaign

06164D

2006 Design Merit Award

Graphics & Designing Inc. / Tokyo

WORLD Co.,Ltd.

MEDITERRASSE

Environmental Design / Campaign

06165D

2006 Design Merit Award

Hill Holliday New York / New York

Blue Man Group

Bluephoria

Environmental Design / Campaign

06166D

2006 Design Merit Award

Office: Jason Schulte Design / San Francisco

Target

Target Halloween Campaign 2005

Environmental Design / Campaign

06167D

2006 Design Merit Award

Trollb?ck + Company / New York City

Court TV

Court TV Outdoor

Environmental Design / Campaign

06168D

2006 Advertising Merit Award

Bates Singapore Pte Ltd / Singapore

AC Delco Shock Absorbers

Dog

Consumer Newspaper / Over 600 Lines: Campaign

06065A

2006 Advertising Merit Award

Leo Burnett / Madrid

Fiat

Fiat Campaign

Consumer Newspaper / Over 600 Lines: Campaign

06066A

2006 Advertising Merit Award

Leo Burnett India / Mumbai

Maneland Jungle Lodge

Jungle Lodge

Consumer Newspaper / Over 600 Lines: Campaign

06067A

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